Tea market research (page 4 of 18)

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

526 reports found (page 4 of 18)

Title

Date published

Price


RTD Tea in Venezuela

RTD Tea in Venezuela

RTD tea continues to see positive expansion, which is driven by both new entrants and favourable health perceptions towards tea-based beverages. For instance, Convelac CA, a domestic company involved ...

February 2015

$990.00


Tea in Algeria

Tea in Algeria

Tea in Algeria experienced growth of 10% in terms of current value and 5% in terms of volume in 2014. The current value growth rate experienced a minimal decrease of two percentage points when compare...

February 2015

$990.00


Tea in Argentina

Tea in Argentina

Tea remains an undynamic area in comparison to soft drinks and coffee. Tea volume sales fell by 1% in 2014 due to stronger competition from value priced other hot drinks, particularly yerba mate, whic...

February 2015

$990.00


Tea in Brazil

Tea in Brazil

Although Brazilians are not used to drinking tea on a regular basis, there is a general perception that this type of drink is light, healthy and could quench thirst, especially when served cold, facto...

February 2015

$990.00


Tea in Cameroon

Tea in Cameroon

The middle classes in Cameroon are becoming more used to consuming tea. However, by 2014, flavoured tea, including fruit/herbal tea, had become available in most outlets. There are also tea advertisem...

February 2015

$990.00


Tea in France

Tea in France

Tea continued its premiumisation in 2014. In supermarkets and hypermarkets, manufacturers continued to launch attractive packaging and sophisticated flavours in pyramid bags. There were also some bran...

February 2015

$990.00


Tea in Kenya

Tea in Kenya

Tea consumption in Kenya continued to grow steadily in 2014, largely due to continued marketing campaigns by KETEPA and Sasini Tea of their flagship brands, Fahari ya Kenya and Sasini tea, positioning...

February 2015

$990.00


Tea in Morocco

Tea in Morocco

Tea is still the most popular and consumed hot drink throughout the day by Moroccan households. This is mainly due to the fact that tea is a part of Moroccan culture as it is always served as a way to...

February 2015

$990.00


Tea in Peru

Tea in Peru

A health trend was present in the category at the end of the review period. Products considered healthier or health-related grew rapidly, such as slimming, herbal and green teas. Tea is a category tha...

February 2015

$990.00


Tea in South Korea

Tea in South Korea

Tea in South Korea continued to record negative growth over the review period, both in off-trade volume and value terms. Green tea continued to decline in popularity in 2014, but herbal/fruit tea, ins...

February 2015

$990.00


Tea in the US

Tea in the US

The tea market continues to move heavily toward premiumisation, as tea drinkers become more focused on quality and bold flavours. Many tea drinkers, especially younger ones, are embracing more expensi...

February 2015

$990.00


RTD Tea in Germany

RTD Tea in Germany

RTD tea registered an off-trade volume decline of 3% in 2014, which was, however, an improvement on the previous year’s decline of 5%. The rapid growth of carbonated RTD tea in 2014 partly offset the ...

March 2015

$990.00


RTD Tea in Greece

RTD Tea in Greece

Regardless of the recession and the fact that RTD tea has been witnessing a steep decline in sales, heavy investment in the category continues. Several new launches were seen in 2014, reflecting the f...

March 2015

$990.00


RTD Tea in Iran

RTD Tea in Iran

Although per capita volume consumption of tea remained very high in Iran in 2014, consumer acceptance of RTD tea was minimal. Although Golestan Co introduced Golestan Iced tea in Iran in 2010, the res...

March 2015

$990.00


Tea in Colombia

Tea in Colombia

Tea is still developing in Colombia, but sustained its review period CAGR in 2014 with a total volume growth of 6%. This strong growth was mainly due to the increases in disposable income among middle...

March 2015

$990.00


Tea in Iran

Tea in Iran

Iran remained a major tea consuming country with a per capita consumption of 1 kg in 2014. Cultivation of tea began in the north of Iran during the first decade of the 20th century and the popularity ...

March 2015

$990.00


Tea in Sweden

Tea in Sweden

Health and sport trends continued to gain more ground in Sweden, although having no impact on tea consumption. According to category players, tea is not correlated to health and sport in consumers’ mi...

March 2015

$990.00


RTD Tea in Mexico

RTD Tea in Mexico

The RTD tea category is negatively affected by new IEPs tax which started levying sugared sweetened beverages with an additional MXN1 per litre from 1 January 2014. This new tax is a new proposal by P...

March 2015

$990.00


Tea in Hong Kong, China

Tea in Hong Kong, China

Generally, tea experienced slowing off-trade volume and value growth over the review period, mainly due to the maturity and saturation of the category. Traditionally, Hong Kong, China is a tea drinkin...

March 2015

$990.00


RTD Tea in Russia

RTD Tea in Russia

Despite the rapid development of the health and wellness trend among Russian consumers towards the end of the review period, growth in RTD tea slowed down during 2014. RTD increased in total volume by...

March 2015

$990.00


Tea in Portugal

Tea in Portugal

Boosted by the off-trade channel, the tea category presented a positive performance in 2013. Reflecting the ongoing shift among Portuguese consumers towards the consumption of hot drinks at home, the ...

May 2014

$990.00


Tea in Canada

Tea in Canada

Retail current value sales of tea increased by 5% in 2014 to reach C$546 million. However, retail volume sales declined by 2%, mostly due to the weak performance of black standard tea....

March 2015

$990.00


Tea in Norway

Tea in Norway

The tea landscape in Norway is changing as more tea specialists with a range of different tea products are entering the area, most notably in Oslo with outlets such as Black Cat Kaffe og Tehus and Le ...

April 2015

$990.00


Tea in New Zealand

Tea in New Zealand

The key story regarding tea in New Zealand was the introduction of tea pods by Dilmah New Zealand in mid-2014. Available in Earl Grey and English Breakfast varieties, the new tea capsules are compatib...

August 2015

$990.00


Tea in the Netherlands

Tea in the Netherlands

For the second year in a row, volume sales of tea were under pressure. In 2014, tea registered marginal volume growth, which was largely due to a very mild winter which meant that consumers drank less...

March 2015

$990.00


RTD Tea in Singapore

RTD Tea in Singapore

Demand for RTD tea continued to rise in 2014 as more consumers were informed about the health benefits of the antioxidants in RTD tea....

September 2015

$990.00


Tea in Kazakhstan

Tea in Kazakhstan

The devaluation of the national currency in February 2014 by 20% had a positive impact on sales of tea in Kazakhstan....

July 2015

$990.00


Tea in Uzbekistan

Tea in Uzbekistan

Although tea is neither produced nor grown in Uzbekistan, it represents a national drink for Uzbekistani consumers....

July 2015

$990.00


RTD Tea in Thailand

RTD Tea in Thailand

The health benefits of tea supported demand for RTD tea in Thailand in 2014. RTD tea continued to see solid double-digit growth of 22%, bringing off-trade sales to a value of Bt19.5 billion....

September 2015

$990.00


RTD Tea in Australia

RTD Tea in Australia

RTD tea continued to benefit from its healthy positioning in 2014, and was one of the strongest performers within soft drinks along with bottled water, increasing by 11% in off-trade current value ter...

February 2015

$990.00


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