Tea market research

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

616 reports found (page 4 of 21)

Title

Date published

Price


Tea in Georgia

Tea in Georgia

After the collapse of the Soviet Union, most of tea manufacturing facilities and plantations in Georgia were destroyed or abandoned, therefore the reputation of Georgian tea suffered significantly. Ge...

August 2013

$900.00


Tea in India

Tea in India

The economic growth over the review period led to a change in consumer habits, mainly among the urban population. These urban consumers with increased disposable incomes are willing to spend more and ...

July 2013

$900.00


Tea in Iran

Tea in Iran

The cultivation of tea started in the north of Iran during the first decade of the 20th century, and the popularity of this drink has grown continuously since then. Tea was considered as a hot drink o...

July 2013

$900.00


Tea in Vietnam

Tea in Vietnam

Green tea is traditionally the most popular type of tea in Vietnam, and it accounted for a 61% share of tea off-trade volume sales in 2012. Green tea is perceived to be more beneficial to health compa...

July 2013

$900.00


Tea in Colombia

Tea in Colombia

During 2013, tea grew by 5% in volume and 13% in current value terms, boosted by consumer perceptions and its increasing visibility. Colombia is not a country with a tea tradition, so tea is used main...

March 2014

$900.00


Tea in the United Kingdom

Tea in the United Kingdom

In line with the overall premiumisation of the hot drinks market, it appears that UK consumers are buying tea less frequently but are trading up when they do purchase. Tea will continue to be a mainst...

March 2014

$900.00


RTD Tea in Australia

RTD Tea in Australia

RTD tea grew by 10% in total volume and 9% in total value terms in 2012, to reach record volume sales of 54 million litres and A$239 million. These high growth rates were still indicative of the matur...

November 2013

$900.00


RTD Tea in Belarus

RTD Tea in Belarus

In spite of the improvement in the Belarus economy in 2013, economical consumption remained a key market trend in 2013. In the economic conditions of 2013 the purchasing power of the majority of consu...

March 2014

$900.00


Tea in Kazakhstan

Tea in Kazakhstan

Tea in Kazakhstan has reached maturity and this, coupled with low population growth, makes brisk volume sales growth difficult to achieve. This was the case throughout the review period. Nonetheless, ...

March 2014

$900.00


Tea in Latvia

Tea in Latvia

Green tea is considered a healthy substitute for coffee. There is a trend of switching from tea bags to loose tea, due to quality appreciation among customers. The increasing variety of equipment and ...

March 2014

$900.00


RTD Tea in Croatia

RTD Tea in Croatia

2012’s bold move by Rauch, launching Rauch Black Ice Tea, a carbonated version of RTD tea, did not catch on with consumers. Within one year, it could not be seen on shelves anywhere. The likely reason...

June 2014

$900.00


RTD Tea in Thailand

RTD Tea in Thailand

RTD tea recorded another year of strong volume and value growth in 2013 thanks to successful marketing campaigns that offered instant cash rewards, gold prizes and iPhone5s, which were popular with th...

June 2014

$900.00


RTD Tea in Vietnam

RTD Tea in Vietnam

In 2013, RTD tea experienced high growth with 20%, in current total retail value terms. Strong growth in 2013 was thanks to strongly increasing consumer demand as well as intense efforts by manufactur...

June 2014

$900.00


Tea in Argentina

Tea in Argentina

Total tea volume sales growth decreased by 3% in 2013, reflecting stronger competition from lower-priced other hot drinks, particularly yerba mate. The federal government has subsidised and regulated ...

June 2014

$900.00


Tea in Cameroon

Tea in Cameroon

Tea continued to experience growing sales in Cameroon, particularly favoured by people living in the areas impacted by the Harmattan, with cold mornings and nights. In the generally hotter south of th...

June 2014

$900.00


Tea in Croatia

Tea in Croatia

Tea is still the inferior hot drink in Croatia: with 11% value share of off-trade sales, it trails a long way behind coffee. If on-trade sales were included, share of tea would be halved. For this rea...

May 2014

$900.00


Tea in Egypt

Tea in Egypt

Traditionally, tea has been the Egyptian national beverage and drinking tea has played a vital role in the daily lives of Egyptians for generations. A visit to the home of any Egyptian of any standing...

May 2014

$900.00


RTD Tea in Austria

RTD Tea in Austria

With its high sugar content, RTD tea has long been considered a refreshing but unhealthy soft drinks by the majority of Austrian consumers. With growing health awareness in the country in recent years...

June 2014

$900.00


RTD Tea in Belgium

RTD Tea in Belgium

RTD tea is a relatively popular soft drink in Belgium, especially among children, teenagers and young adults. The RTD tea category witnessed a slowdown in growth in 2012, mainly as a result of bad wea...

June 2014

$900.00


RTD Tea in Bulgaria

RTD Tea in Bulgaria

The 10% volume growth of RTD tea resulted in volume sales of 26 million litres, or 2% share of overall soft drinks. Products are still new and the category witnessed fast growth. Advertising of the ma...

May 2014

$900.00


RTD Tea in Chile

RTD Tea in Chile

RTD tea in Chile increased by 23% in total RTD volume terms and 26% in total value terms in 2013 due to increased interest among consumers seeking healthier soft drinks alternatives, fuelled by higher...

April 2014

$900.00


RTD Tea in France

RTD Tea in France

Sales of RTD tea continued to increase in 2013 because this beverage tends to be perceived as healthier than other soft drinks. RTD tea is seen as more natural and less sweetened than, for example, ca...

June 2014

$900.00


RTD Tea in Italy

RTD Tea in Italy

In 2013 volume sales of RTD tea in both the on-trade and off-trade channels declined by 1%. The long-standing financial crisis negatively impacted the performance of the category, as Italians’ disposa...

May 2014

$900.00


RTD Tea in Malaysia

RTD Tea in Malaysia

Consumers in Malaysia are gradually becoming aware of the benefits of leading a healthy lifestyle. The increasing number of health-conscious consumers is the result of several contributory factors suc...

June 2014

$900.00


RTD Tea in New Zealand

RTD Tea in New Zealand

RTD tea continued to record solid growth in 2013. Despite having a relatively small base in comparison to some other soft drink areas, RTD tea continues to be one of the leading soft drinks areas. Str...

June 2014

$900.00


RTD Tea in Peru

RTD Tea in Peru

The category was the most dynamic in the soft drinks industry in 2013. Different brands have been launched in the category to complete a portfolio of alternatives for consumers. Some years ago, only a...

June 2014

$900.00


RTD Tea in Portugal

RTD Tea in Portugal

Regardless of the high popularity of RTD tea in Portugal, the category has definitely been negatively affected by the ongoing decline being recorded in purchasing power in the country. The main goal o...

June 2014

$900.00


RTD Tea in the Czech Republic

RTD Tea in the Czech Republic

Consumption of RTD tea continued to drop in 2013; consumer interest in wellness prevented the category from deeper decrease. Czech consumers consumed more naturally healthy (NH) RTD tea types – green ...

June 2014

$900.00


RTD Tea in the US

RTD Tea in the US

Growing consumer preference for healthier beverages is driving increased demand for RTD tea. Many Americans are choosing RTD tea over other soft drinks, such as cola carbonates, due to its natural hea...

May 2014

$900.00


Tea in Bolivia

Tea in Bolivia

Tea in Bolivia was growing at only a moderate rate due to the increasing substitution of tea crops with coca crops. Nonetheless, companies’ investments in premium products, new designs and flavours of...

June 2014

$900.00


< Prev

Next >

Need help?

Not what you were looking for? Contact us and we'll help you, or ask us to call you back.


just-drinks homepage



Forgot your password?