Tea market research

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

560 reports found (page 4 of 19)

Title

Date published

Price


Tea in Norway

Tea in Norway

Tea has continued to display stable growth throughout the review period and 2013. Rising health consciousness among Norwegian consumers, coupled with numerous reports in the media of the health benefi...

May 2014

$900.00


Tea in Slovakia

Tea in Slovakia

Tea has a stable position in Slovakia with a strong core consumer group. The consumers in Slovakia are becoming more educated about tea consumption – awareness of the health features of different tea ...

May 2014

$900.00


Tea in Uruguay

Tea in Uruguay

While modest, growth of 1% in retail volume sales of tea in 2013 was a marked improvement on the large declines recorded in the previous two years. Steep retail price hikes driven by rapid growth in g...

May 2014

$900.00


RTD Tea in Indonesia

RTD Tea in Indonesia

Growing urbanisation and population coupled by the growing lifestyle of convenient drinks primarily among younger urban consumers contributed to the growth of RTD tea in 2013, which recorded 7% off-tr...

May 2014

$900.00


RTD Tea in Israel

RTD Tea in Israel

Until August 2012, still RTD tea brand Nestea was branded exclusively by Osem Food Industries Ltd and produced by The Central Beverage Co Ltd using a recipe which was formulated by the Central Beverag...

May 2014

$900.00


Tea in Belgium

Tea in Belgium

Belgium is much more of a coffee drinking country than a tea drinking country. However, habits are slowly changing and, in particular, the profile of the average Belgian tea drinker has recently evolv...

May 2014

$900.00


Tea in Germany

Tea in Germany

Tea in Germany continues to grow in popularity and has firmly established itself as a lifestyle drink. In the increasingly fast-paced German society, tea and tea consumption is especially associated w...

May 2014

$900.00


Tea in Israel

Tea in Israel

Health and wellness trends had the most significant effect on this category, as consumers respond well to companies' marketing efforts of health associated food and beverage products. As the tea categ...

May 2014

$900.00


Tea in Italy

Tea in Italy

Tea is still marginally drank in Italy, compared to other countries, as Italians still think of tea as a drink to be consumed during “tea time” or for breakfast only, and they still do not enjoy it as...

May 2014

$900.00


Tea in Portugal

Tea in Portugal

Boosted by the off-trade channel, the tea category presented a positive performance in 2013. Reflecting the ongoing shift among Portuguese consumers towards the consumption of hot drinks at home, the ...

May 2014

$900.00


Tea in Romania

Tea in Romania

Retail volume and current value growth rates for tea in 2013 were down on 2012, and also slower than the respective CAGRs for the entire review period. This was mainly due to increasing maturity and t...

May 2014

$900.00


Tea in Singapore

Tea in Singapore

Singapore does not have a strong tea culture as the consumption level of tea is lower than that of coffee consumption in Singapore. Hence, the tea category still has room for growth, in general. The i...

May 2014

$900.00


Tea in the Czech Republic

Tea in the Czech Republic

In 2013, Czech consumers showed more interest in herbal tea, black specialty tea and functional tea whilst remaining enthusiastic about fruit tea and flavoured green tea. Czech consumers look for inte...

May 2014

$900.00


Tea in the US

Tea in the US

For the seventh consecutive year, off-trade value growth of tea once again outpaced off-trade volume growth. In 2013, off-trade value increased by 6% reflecting changes in unit prices and consumers’ g...

May 2014

$900.00


Tea in Tunisia

Tea in Tunisia

In Tunisia, tea is perceived as an old-fashioned product and as something older, traditional people consume. As a result, this product generally does not attract the younger generations, which account...

May 2014

$900.00


RTD Tea in Croatia

RTD Tea in Croatia

2012’s bold move by Rauch, launching Rauch Black Ice Tea, a carbonated version of RTD tea, did not catch on with consumers. Within one year, it could not be seen on shelves anywhere. The likely reason...

June 2014

$900.00


RTD Tea in Thailand

RTD Tea in Thailand

RTD tea recorded another year of strong volume and value growth in 2013 thanks to successful marketing campaigns that offered instant cash rewards, gold prizes and iPhone5s, which were popular with th...

June 2014

$900.00


RTD Tea in Vietnam

RTD Tea in Vietnam

In 2013, RTD tea experienced high growth with 20%, in current total retail value terms. Strong growth in 2013 was thanks to strongly increasing consumer demand as well as intense efforts by manufactur...

June 2014

$900.00


Tea in Argentina

Tea in Argentina

Total tea volume sales growth decreased by 3% in 2013, reflecting stronger competition from lower-priced other hot drinks, particularly yerba mate. The federal government has subsidised and regulated ...

June 2014

$900.00


Tea in Cameroon

Tea in Cameroon

Tea continued to experience growing sales in Cameroon, particularly favoured by people living in the areas impacted by the Harmattan, with cold mornings and nights. In the generally hotter south of th...

June 2014

$900.00


Tea in Croatia

Tea in Croatia

Tea is still the inferior hot drink in Croatia: with 11% value share of off-trade sales, it trails a long way behind coffee. If on-trade sales were included, share of tea would be halved. For this rea...

May 2014

$900.00


Tea in Egypt

Tea in Egypt

Traditionally, tea has been the Egyptian national beverage and drinking tea has played a vital role in the daily lives of Egyptians for generations. A visit to the home of any Egyptian of any standing...

May 2014

$900.00


RTD Tea in Austria

RTD Tea in Austria

With its high sugar content, RTD tea has long been considered a refreshing but unhealthy soft drinks by the majority of Austrian consumers. With growing health awareness in the country in recent years...

June 2014

$900.00


RTD Tea in Belgium

RTD Tea in Belgium

RTD tea is a relatively popular soft drink in Belgium, especially among children, teenagers and young adults. The RTD tea category witnessed a slowdown in growth in 2012, mainly as a result of bad wea...

June 2014

$900.00


RTD Tea in Bulgaria

RTD Tea in Bulgaria

The 10% volume growth of RTD tea resulted in volume sales of 26 million litres, or 2% share of overall soft drinks. Products are still new and the category witnessed fast growth. Advertising of the ma...

May 2014

$900.00


RTD Tea in Chile

RTD Tea in Chile

RTD tea in Chile increased by 23% in total RTD volume terms and 26% in total value terms in 2013 due to increased interest among consumers seeking healthier soft drinks alternatives, fuelled by higher...

April 2014

$900.00


RTD Tea in France

RTD Tea in France

Sales of RTD tea continued to increase in 2013 because this beverage tends to be perceived as healthier than other soft drinks. RTD tea is seen as more natural and less sweetened than, for example, ca...

June 2014

$900.00


RTD Tea in Italy

RTD Tea in Italy

In 2013 volume sales of RTD tea in both the on-trade and off-trade channels declined by 1%. The long-standing financial crisis negatively impacted the performance of the category, as Italians’ disposa...

May 2014

$900.00


RTD Tea in Malaysia

RTD Tea in Malaysia

Consumers in Malaysia are gradually becoming aware of the benefits of leading a healthy lifestyle. The increasing number of health-conscious consumers is the result of several contributory factors suc...

June 2014

$900.00


RTD Tea in New Zealand

RTD Tea in New Zealand

RTD tea continued to record solid growth in 2013. Despite having a relatively small base in comparison to some other soft drink areas, RTD tea continues to be one of the leading soft drinks areas. Str...

June 2014

$900.00


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