Tea market research

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

586 reports found (page 2 of 20)

Title

Date published

Price


RTD Tea in Thailand

RTD Tea in Thailand

RTD tea recorded another year of strong volume and value growth in 2013 thanks to successful marketing campaigns that offered instant cash rewards, gold prizes and iPhone5s, which were popular with th...

June 2014

$900.00


RTD Tea in China

RTD Tea in China

Milk tea products have shown a significant increase within RTD tea since successful promotions of President Assam Milk Tea in 2011. The popularity of milk tea continued to increase in 2013, driven by ...

June 2014

$900.00


RTD Tea in Malaysia

RTD Tea in Malaysia

Consumers in Malaysia are gradually becoming aware of the benefits of leading a healthy lifestyle. The increasing number of health-conscious consumers is the result of several contributory factors suc...

June 2014

$900.00


RTD Tea in Spain

RTD Tea in Spain

During the review period, the aim of consumers to lead healthier lifestyles allowed for the development of soft drinks categories with a healthier and more natural perception amongst consumers, which ...

June 2014

$900.00


RTD Tea in Vietnam

RTD Tea in Vietnam

In 2013, RTD tea experienced high growth with 20%, in current total retail value terms. Strong growth in 2013 was thanks to strongly increasing consumer demand as well as intense efforts by manufactur...

June 2014

$900.00


RTD Tea in the Netherlands

RTD Tea in the Netherlands

In 2013 RTD tea registered impressive double digit growth and for the first time off-trade value sales of RTD tea exceeded the €100 million mark. There were several factors which contributed to the im...

June 2014

$900.00


Tea in Argentina

Tea in Argentina

Total tea volume sales growth decreased by 3% in 2013, reflecting stronger competition from lower-priced other hot drinks, particularly yerba mate. The federal government has subsidised and regulated ...

June 2014

$900.00


RTD Tea in Austria

RTD Tea in Austria

With its high sugar content, RTD tea has long been considered a refreshing but unhealthy soft drinks by the majority of Austrian consumers. With growing health awareness in the country in recent years...

June 2014

$900.00


RTD Tea in the Czech Republic

RTD Tea in the Czech Republic

Consumption of RTD tea continued to drop in 2013; consumer interest in wellness prevented the category from deeper decrease. Czech consumers consumed more naturally healthy (NH) RTD tea types – green ...

June 2014

$900.00


RTD Tea in France

RTD Tea in France

Sales of RTD tea continued to increase in 2013 because this beverage tends to be perceived as healthier than other soft drinks. RTD tea is seen as more natural and less sweetened than, for example, ca...

June 2014

$900.00


RTD Tea in Peru

RTD Tea in Peru

The category was the most dynamic in the soft drinks industry in 2013. Different brands have been launched in the category to complete a portfolio of alternatives for consumers. Some years ago, only a...

June 2014

$900.00


Tea in Cameroon

Tea in Cameroon

Tea continued to experience growing sales in Cameroon, particularly favoured by people living in the areas impacted by the Harmattan, with cold mornings and nights. In the generally hotter south of th...

June 2014

$900.00


Tea in Thailand

Tea in Thailand

Retail volume sales of tea showed an improvement with 4% growth in 2013. This improvement was partly due to growing consumer appreciation for the potential health benefits of different tea varieties. ...

June 2014

$900.00


Cameroon Tea Estate in Hot Drinks (Cameroon)

Cameroon Tea Estate in Hot Drinks (Cameroon)

Cameroon Tea Estate’s corporate strategy regarding hot drinks is to consolidate its position and further expand in Africa....

June 2014

$150.00


RTD Tea in Croatia

RTD Tea in Croatia

2012’s bold move by Rauch, launching Rauch Black Ice Tea, a carbonated version of RTD tea, did not catch on with consumers. Within one year, it could not be seen on shelves anywhere. The likely reason...

June 2014

$900.00


Tea in Malaysia

Tea in Malaysia

Tea posted sluggish growth in 2013. The main reason for this drop in demand was the shift from traditional drinks to modern and easy-to-use drinks. There was greater demand for instant drinks, especia...

June 2014

$900.00


Tea in South Africa

Tea in South Africa

The active promotion of rooibos by public health institutions helped boost volume sales for rooibos tea in South Africa. Rooibos is actively promoted as providing anti-oxidants and multiple minerals n...

June 2014

$900.00


Tea in Spain

Tea in Spain

Off-trade sales of tea grew by 9% in current value terms in 2013, to reach €234 million, and by 6% in volume terms. The category saw a better performance in value sales due to the number of new produc...

June 2014

$900.00


Joekels Tea Packers (Pty) Ltd in Hot Drinks (South Africa)

Joekels Tea Packers (Pty) Ltd in Hot Drinks (South Africa)

The objective of Joekels Tea Packers is to offer value-for-money products with consistency in quality and pricing. The company has a strong presence in other tea due to the popularity of its Laager ro...

June 2014

$150.00


Tea in Bolivia

Tea in Bolivia

Tea in Bolivia was growing at only a moderate rate due to the increasing substitution of tea crops with coca crops. Nonetheless, companies’ investments in premium products, new designs and flavours of...

June 2014

$900.00


RTD Tea in Belgium

RTD Tea in Belgium

RTD tea is a relatively popular soft drink in Belgium, especially among children, teenagers and young adults. The RTD tea category witnessed a slowdown in growth in 2012, mainly as a result of bad wea...

June 2014

$900.00


RTD Tea in New Zealand

RTD Tea in New Zealand

RTD tea continued to record solid growth in 2013. Despite having a relatively small base in comparison to some other soft drink areas, RTD tea continues to be one of the leading soft drinks areas. Str...

June 2014

$900.00


RTD Tea in Portugal

RTD Tea in Portugal

Regardless of the high popularity of RTD tea in Portugal, the category has definitely been negatively affected by the ongoing decline being recorded in purchasing power in the country. The main goal o...

June 2014

$900.00


Versatility of RTD Tea Generates Bright Spot in Global Soft

Versatility of RTD Tea Generates Bright Spot in Global Soft Drinks

Despite volumes currently limited to Asia, Central Europe and North America, RTD tea can appeal to consumers with an affinity for tea as well as those simply seeking an alternative to carbonates and j...

May 2014

$2000.00


RTD Tea in Turkey

RTD Tea in Turkey

In 2013, RTD tea posted remarkable current value growth of 62%, up from a CAGR of 39% over the review period. The main factors behind this performance were the entries of the Fuse Tea brand from Coca-...

May 2014

$900.00


RTD Tea in the United Arab Emirates

RTD Tea in the United Arab Emirates

In 2013, the category benefited from an increasing number of expats returning to the country to work and the flourishing economy. These drinks are typically consumed by foreigners in the United Arab E...

May 2014

$900.00


Hot Tea Market in South Korea to 2017

Hot Tea Market in South Korea to 2017

Synopsis The report presents detailed data on consumption trends in the Hot Tea category in South Korea, analyzing consumption volumes and values at segment level. It also provides indispensable data ...

May 2014

$495.00


Hot Tea Market in Russia to 2017

Hot Tea Market in Russia to 2017

Synopsis The report presents detailed data on consumption trends in the Hot Tea category in Russia, analyzing consumption volumes and values at segment level. It also provides indispensable data on di...

May 2014

$495.00


Hot Tea Market in Indonesia to 2017

Hot Tea Market in Indonesia to 2017

Synopsis The report presents detailed data on consumption trends in the Hot Tea category in Indonesia, analyzing consumption volumes and values at segment level. It also provides indispensable data on...

May 2014

$495.00


Hot Tea Market in Peru to 2017

Hot Tea Market in Peru to 2017

Synopsis The report presents detailed data on consumption trends in the Hot Tea category in Peru, analyzing consumption volumes and values at segment level. It also provides indispensable data on dist...

May 2014

$495.00


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