Tea market research

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

616 reports found (page 13 of 21)

Title

Date published

Price


Tea in Romania

Tea in Romania

Moderate total volume growth of tea was witnessed in 2012 despite the reduced purchasing power of consumers, explained by the fact that Romanians increasingly perceive tea as a fully-natural product, ...

July 2013

$900.00


RTD Tea in Romania

RTD Tea in Romania

2012 witnessed the decline of RTD tea in both volume and value terms due to the rapid growth of RTD tea over the review period, when it took advantage of its perception as being fashionable and sophis...

July 2013

$900.00


RTD Tea in South Korea

RTD Tea in South Korea

Off-trade volume and value sales of RTD tea rose by 4% and 6%, respectively in 2012 reaching Won170.0 billion. On-trade RTD tea showed slightly lower volume and value growth rates of 3% and 5%, respec...

July 2013

$900.00


RTD Tea in Brazil

RTD Tea in Brazil

RTD tea sales remained strong in 2012, growing by 10% in total volume and 22% in total current value. RTD tea continued to benefit from health concerns amongst Brazilians, who chose RTD tea over other...

July 2013

$900.00


RTD Tea in Germany

RTD Tea in Germany

RTD tea registered off-trade volume growth of 2% in 2012, this being the category’s best performance of the review period. RTD tea was a stable category by the end of the review period thanks to a ser...

July 2013

$900.00


Tea in Hong Kong, China

Tea in Hong Kong, China

Tea registered slower retail and foodservice volume growth in 2012 in comparison to the previous year, due to the rising popularity of coffee; however, the perceived health benefits of tea, in particu...

July 2013

$900.00


Tea in Ireland

Tea in Ireland

It is a truism that Irish people could not drink any more tea if they tried. Black tea is iconic among Irish consumers, and remains the greatest selling product within hot drinks, despite the ever inc...

July 2013

$900.00


Tea in Taiwan

Tea in Taiwan

As chained tea shops continued to launch new products in 2012, tea in Taiwan experienced higher growth rates in total volume terms. On-trade sales boosted the overall size of the category by offering ...

July 2013

$900.00


Ten Ren Tea Co Ltd in Hot Drinks (Taiwan)

Ten Ren Tea Co Ltd in Hot Drinks (Taiwan)

Ten Ren Tea Co will continue to expand the number of its foodservice chain outlets called Cha For Tea. By improving its technology, the company plans to launch relevant mobile and internet technologie...

July 2013

$150.00


Golden Tips Tea Co Pvt Ltd in Hot Drinks (India)

Golden Tips Tea Co Pvt Ltd in Hot Drinks (India)

Golden Tips Tea Co’s main focus is launching new variants and flavours of green tea and speciality tea. The company currently has a wide range of exotic tea offerings and intends to expand further in ...

July 2013

$150.00


Tea in India

Tea in India

The economic growth over the review period led to a change in consumer habits, mainly among the urban population. These urban consumers with increased disposable incomes are willing to spend more and ...

July 2013

$900.00


RTD Tea in the Philippines

RTD Tea in the Philippines

Lack of innovation in 2012 resulted in continued slow growth performance for RTD tea. As a result, consumers are beginning to lose interest in RTD tea products. Although there were new products launch...

July 2013

$900.00


Tea in Serbia

Tea in Serbia

Private label impacted the category by introducing low-priced and low-quality products. Private label products seem to take advantage of consumers’ lack of knowledge about tea quality. Whilst tea in S...

July 2013

$900.00


RTD Tea in Tunisia

RTD Tea in Tunisia

RTD Tea is not developed in Tunisia with sales remaining negligible in the country....

July 2013

$900.00


Tea in Belgium

Tea in Belgium

Belgian consumers are mainly coffee drinkers, only consuming just over a cup of tea on average per week, compared with 17 cups of coffee; however, under the surface of these figures there is movement....

July 2013

$900.00


RTD Tea in Hong Kong, China

RTD Tea in Hong Kong, China

Health consciousness continued to rise among Hong Kong’s consumers during 2012 as the government continued to conduct public information campaigns emphasising the need to maintain a healthy lifestyle....

July 2013

$900.00


RTD Tea in India

RTD Tea in India

Indians strongly associate tea with black tea, which is very popular among consumers. Black tea is consumed as an instant refresher and is an integral part of everyday life. RTD tea is yet to benefit ...

July 2013

$900.00


Tea in Morocco

Tea in Morocco

In Morocco, tea sales were dominated by other tea, which accounted for close to 100% of both retail volume and value sales in 2012, and healthy growth in this area drove overall tea sales during the y...

July 2013

$900.00


Tea in the Netherlands

Tea in the Netherlands

Both off-trade volume and off-trade value sales of tea registered growth in 2012. Retail value sales, in particular, managed to grow well as consumers looked for more individual tea flavours and high-...

July 2013

$900.00


RTD Tea in South Africa

RTD Tea in South Africa

Total volume and current value growth rates for RTD tea in 2012 were both down on 2011, and also slower than the respective CAGRs for the entire review period. This slowdown was mainly due to price se...

July 2013

$900.00


Tea in Bosnia-Herzegovina

Tea in Bosnia-Herzegovina

Sales growth of tea in 2012 was weaker than the levels recorded during the review period. The market continued to grow, but its pace was affected by prolonged recession and lack of advertising campaig...

July 2013

$900.00


Tea in Greece

Tea in Greece

Tea remains a niche category in Greece, yet one with some growth potential given that it has not yet reached maturity. The economic downturn, however, had a negative impact on sales as consumers were ...

July 2013

$900.00


RTD Tea in Egypt

RTD Tea in Egypt

RTD tea remained limited in Egypt with only a small consumer base of affluent households. Despite this narrow consumer profile, the category achieved total volume growth of 4% in 2012, a stronger perf...

July 2013

$900.00


RTD Tea in Japan

RTD Tea in Japan

Consumers increasingly opted to choose convenient options in their purchasing over the review period, as they led busier lifestyles. This was also evident in the beverages market, where consumers migr...

July 2013

$900.00


Tea in Peru

Tea in Peru

Slimming tea grew rapidly in 2012, with both standard and premium products enjoying growth. The health trend noted in the country is driving the development of this category, which is closely related ...

July 2013

$900.00


Tea in the Philippines

Tea in the Philippines

The milk tea craze continues to grow in the Philippines, as a result of the rapid expansion of kiosks selling milk tea. These include brands such as Gong Cha and Cha Time. These outlets have reinvigor...

July 2013

$900.00


RTD Tea in Nigeria

RTD Tea in Nigeria

Total volume and current value growth rates for RTD tea in 2012 were both down on 2011. This was mainly due to increasing maturity, though demand in the category was also hampered by the decline in co...

July 2013

$900.00


Tea in Italy

Tea in Italy

The trend for healthier foods and drinks boosted sales of tea in 2012. Tea culture is not very developed here, with tea mainly consumed during breakfast by health-conscious or older consumers who need...

July 2013

$900.00


Tea in Malaysia

Tea in Malaysia

A number of new tea products were launched in Malaysia over the second half of the review period to satisfy increasingly sophisticated demand from consumers. Tea drinking culture has a long establishe...

July 2013

$900.00


Tea in Spain

Tea in Spain

The tea category continued to show outstanding performance in 2012, attributed to the growing awareness of consumers regarding their health, thanks to the easier access of information and the special ...

July 2013

$900.00


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