Tea market research (page 10 of 16)

Belgian consumers are not traditionally tea drinkers, much preferring coffee over tea. They are nonetheless increasingly aware of the health benefits of tea and this realisation has had a positive imp...

Tea has historically been a very popular drink in Indonesia and the popularity of tea extends across the entire country. Despite its high penetration, with products which cover all income segments, te...

Tea total volume sales continued to increase during 2011. On-trade sales increased faster than off-trade sales due to the growing popularity of tea cafés and tea houses in Thailand. With the exception...

Green tea is traditionally the most popular type of tea in Vietnam, accounting for a 63% share of overall retail volume sales of tea in 2011. In Vietnam green tea is perceived to be more beneficial to...

The volume growth of tea was stable with 2% in 2011, which yet was weaker growth, compared to the coffee growth in Singapore. This is mainly because local consumers opt for drinking more coffee than t...

In 2011, tea in Cameroon registered total volume growth of 6%. This significant performance can be attributed to the fact that the key players have put in much effort in terms of marketing and new pro...

After the financial crisis that hit the country in mid-2008, consumers started to pass more time at home instead of spending money outside. This trend was further supported by the smoking ban in close...

Emerging during the review period, RTD tea is benefiting from its image as being trendy and sophisticated as well as the growing popularity of natural and healthy products, which generally include non...

Following the health and wellness trend, people have started to shift from cola carbonates to RTD tea, as they think that RTD tea products are much healthier than and at least as refreshing as carbona...

After registering total volume growth of 10% in 2010, RTD tea experienced a dip in 2011 as total volume sales fell by 9%. This drop in volume could be attributed to macroeconomic factors, including sl...

As a more premium priced beverage, RTD tea was strongly impacted by the recent economic downturn. However, as the country experiences slow economic recovery, so consumers are once again attracted to t...

Black tea remained the largest product area within hot drinks in Ireland during 2011, accounting for 96% of retail volume sales. Ireland has one of the highest tea per capita consumption rates in the ...

In 2011, tea sales were increasingly influenced by the major trends and developments seen within coffee, with brand manufacturers and private label retailers scrambling to attract consumers. Following...

New product launches from Lipton, which expanded its portfolio with a Green Tea & Mango variant in 2011, suggest that international manufacturers see good growth potential in this category and are inv...

Tea is a traditional and highly popular beverage in Kazakhstan and is widely consumed several times a day by most people in homes, offices and on-trade. Indeed, Kazakhstan has the second highest level...

Total volume sales of RTD tea increased by 4% in 2011, as Asian still RTD tea and the hot summer drove consumption. Asian still RTD tea continued to be the largest category in RTD tea. Within Asian st...

This comprehensive company register includes the details of nearly 1000 coffee and tea manufacturers around the world. The register is essential for companies who want to find out the leading players ...

Tea volume and value sales increased in 2011 by 4% and 13% in off-trade terms, respectively, thanks to consumers switching from unpackaged to packaged tea. The expansion of modern retailers and declin...

Consumption of tea in Iran is estimated to be around 110,000-120,000 tonnes per year, which equates to per capita consumption of around 1.5kg. However, Euromonitor International can only reflect 40,00...

Despite the fact that coffee has traditionally been the favourite hot drink in Spain, both as a breakfast drink and throughout the day, there two factors greatly benefited sales of tea in Spain during...

In 2011, RTD tea sales remained healthy in the US, growing by 7% in total value and 8% in total volume terms. Health-oriented consumers are choosing RTD tea over other soft drinks, such as cola carbon...

Tea continues to increase in popularity in Norway, particularly options with perceived health benefits such as green tea, chai and rooibos. This is apparent from the relatively strong growth seen in c...

This report analyzes the worldwide markets for Hot Beverages (Coffee and Tea) in US$ Million and Thousand Tons by the following Product Segments - Coffee, and Tea. The report provides separate compreh...

RTD tea increased in off-trade value by 7% in 2011. The strong performance of both Asian still RTD tea and Still RTD excluding Asian pushed value growth during 2011, resulting in slightly higher growt...

Growing urbanisation and population coupled by growing lifestyle of convenient drinks primarily among younger urban consumers contributed to the growth of RTD tea in 2011, which recorded 7% off-trade ...

RTD tea is very new in Nigeria, first appearing in the market in 2008 thanks to Cway Food & Beverages Co Nig Ltd’s Cway Ice Tea brand. The category continued to enjoy strong volume growth in 2011. Thi...

RTD tea in Russia increased in volume by 3% in total volume in 2011, rising to 248 million litres, while current value sales increased by 18% to RUB13.8 billion. RTD tea is no longer a novelty for Rus...

RTD tea has continued to show double-digit percentage growth since 2009, after suffering a major decline between 2005 and 2007. The major slump was due to the declining consumption of RTD green tea, w...

The healthy trend has spread out nationwide, as more people have been aware of tea’s properties to make drinkers feel better. As tea demand has increased, this has generated opportunity for the introd...

In 2011, RTD tea continued to display the robust growth of 33% in total volume terms, which was the highest growth within soft drinks. During the review period, consumers showed great interest in RTD ...