Tea in the Philippines

In the Philippines, tea consumption is being driven by growing health consciousness among middle- and higher-income consumers. Compared to coffee and “other” hot drinks, Filipinos perceive that drinking tea is more beneficial to the body, especially as some herbs and leaves being used to manufacture tea are known to ameliorate particular diseases. For instance, tea made from ampalaya (bitter gourd) leaves is widely perceived to heal diabetes, while green tea’s high antioxidant content...

Euromonitor International's Tea in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tea market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Tea by Category: Volume 2006-2011
Table 2 Retail Sales of Tea by Category: Value 2006-2011
Table 3 Retail Sales of Tea by Category: % Volume Growth 2006-2011
Table 4 Retail Sales of Tea by Category: % Value Growth 2006-2011
Table 5 Tea: Standard Vs Pods 2006-2011
Table 6 Tea Company Shares by Retail Value 2007-2011
Table 7 Tea Brand Shares by Retail Value 2008-2011
Table 8 Forecast Retail Sales of Tea by Category: Volume 2011-2016
Table 9 Forecast Retail Sales of Tea by Category: Value 2011-2016
Table 10 Forecast Retail Sales of Tea by Category: % Volume Growth 2011-2016
Table 11 Forecast Retail Sales of Tea by Category: % Value Growth 2011-2016
Table 12 Tea: Forecast Standard Vs Pods 2011-2016
Gourmet Farms Inc in Hot Drinks (philippines)
Strategic Direction
Key Facts
Summary 1 Gourmet Farms Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Gourmet Farms Inc: Competitive Position 2011
Herbcare Corp in Hot Drinks (philippines)
Strategic Direction
Key Facts
Summary 3 Herbcare Corp: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Herbcare Corp: Competitive Position 2011
Executive Summary
Hot Drinks Reports A Slight Slowdown in Total Volume Sales Growth in 2011
Manufacturers Push Health and Wellness Claims
Nestlé Philippines Dominates Hot Drinks
Supermarkets Remains the Major Retail Distribution Channel for Hot Drinks
Bright Outlook for the Forecast Period
Key Trends and Developments
Hot Drinks Registers Slower Total Volume Sales Growth in 2011
Smaller Packaging Expands the Consumer Base
Supermarkets Remains the Top Retail Distribution Channel for Hot Drinks
Manufacturers Find New Ways To Promote Their Brands
Multinationals Dominate Hot Drinks
Market Data
Table 13 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2006-2011
Table 14 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2006-2011
Table 15 Retail Sales of Hot Drinks by Category: Volume 2006-2011
Table 16 Retail Sales of Hot Drinks by Category: Value 2006-2011
Table 17 Retail Sales of Hot Drinks by Category: % Volume Growth 2006-2011
Table 18 Retail Sales of Hot Drinks by Category: % Value Growth 2006-2011
Table 19 Foodservice Sales of Hot Drinks by Category: Volume 2006-2011
Table 20 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2006-2011
Table 21 Total Sales of Hot Drinks by Category: Total Volume 2006-2011
Table 22 Total Sales of Hot Drinks by Category: % Total Volume Growth 2006-2011
Table 23 Hot Drinks Company Shares by Retail Value 2007-2011
Table 24 Hot Drinks Brand Shares by Retail Value 2008-2011
Table 25 Sales of Hot Drinks by Distribution Format: % Analysis 2006-2011
Table 26 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2011
Table 27 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2011-2016
Table 28 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2011-2016
Table 29 Forecast Retail Sales of Hot Drinks by Category: Volume 2011-2016
Table 30 Forecast Retail Sales of Hot Drinks by Category: Value 2011-2016
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2011-2016
Table 32 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2011-2016
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2011-2016
Table 34 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2011-2016
Table 35 Forecast Total Sales of Hot Drinks by Category: Total Volume 2011-2016
Table 36 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2011-2016
Definitions
Sources
Summary 5 Research Sources

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Related research categories

By sector: Tea (in Hot drinks)

By market: Philippines (in Asia)