Tea in Belgium

Published: July 2013

Publisher: Euromonitor Plc

Product ref: 175517

Pages: 23

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

Belgian consumers are mainly coffee drinkers, only consuming just over a cup of tea on average per week, compared with 17 cups of coffee; however, under the surface of these figures there is movement. The traditional tea drinker used to have the profile of an older woman drinking afternoon tea with neighbours in the countryside. This image is fading away and now a new, young and dynamic picture is developing, with tea-drinking young urban females, who manage both a family and job.

Euromonitor International's Tea in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Tea by Category: Volume 2007-2012
Table 2 Retail Sales of Tea by Category: Value 2007-2012
Table 3 Retail Sales of Tea by Category: % Volume Growth 2007-2012
Table 4 Retail Sales of Tea by Category: % Value Growth 2007-2012
Table 5 Tea: Standard Vs Pods % Value Analysis 2007-2012
Table 6 Tea Company Shares by Retail Value 2008-2012
Table 7 Tea Brand Shares by Retail Value 2009-2012
Table 8 Forecast Retail Sales of Tea by Category: Volume 2012-2017
Table 9 Forecast Retail Sales of Tea by Category: Value 2012-2017
Table 10 Forecast Retail Sales of Tea by Category: % Volume Growth 2012-2017
Table 11 Forecast Retail Sales of Tea by Category: % Value Growth 2012-2017
Table 12 Tea: Forecast Standard Vs Pods % Value Analysis 2012-2017
Tilman NV SA in Hot Drinks (belgium)
Strategic Direction
Key Facts
Summary 1 Tilman NV SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Tilman NV SA: Competitive Position 2012
Executive Summary
Hot Drinks in Belgium Continues To Grow in 2012
Premiumisation, Variation and Quality Drive Hot Drinks
Multinationals Still Control Belgian Hot Drinks Amidst Rise of Private Label
Supermarkets Extends Its Lead Amidst Growing Presence of Internet Retailing
Convenience and Health Awareness To Be Future Sales Drivers
Key Trends and Developments
Within A Dominant Coffee Culture, Tea and Other Hot Drinks Consumption Starts To Emerge
Convenience and Premiumisation Ensure Success of Pods
Private Label Products on the Rise in A Category Dominated by Multinationals
Raw Coffee Prices Are Stabilised To Help Encourage Volume Growth
Health Awareness and Organic Products Feature More Strongly in Hot Drinks
Market Data
Table 13 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2007-2012
Table 14 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2007-2012
Table 15 Retail Sales of Hot Drinks by Category: Volume 2007-2012
Table 16 Retail Sales of Hot Drinks by Category: Value 2007-2012
Table 17 Retail Sales of Hot Drinks by Category: % Volume Growth 2007-2012
Table 18 Retail Sales of Hot Drinks by Category: % Value Growth 2007-2012
Table 19 Foodservice Sales of Hot Drinks by Category: Volume 2007-2012
Table 20 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2007-2012
Table 21 Total Sales of Hot Drinks by Category: Total Volume 2007-2012
Table 22 Total Sales of Hot Drinks by Category: % Total Volume Growth 2007-2012
Table 23 Hot Drinks Company Shares by Retail Value 2008-2012
Table 24 Hot Drinks Brand Shares by Retail Value 2009-2012
Table 25 Penetration of Private Label by Category 2007-2012
Table 26 Sales of Hot Drinks by Distribution Format: % Analysis 2007-2012
Table 27 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2012
Table 28 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2012-2017
Table 29 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2012-2017
Table 30 Forecast Retail Sales of Hot Drinks by Category: Volume 2012-2017
Table 31 Forecast Retail Sales of Hot Drinks by Category: Value 2012-2017
Table 32 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 33 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2012-2017
Table 34 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2012-2017
Table 35 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 36 Forecast Total Sales of Hot Drinks by Category: Total Volume 2012-2017
Table 37 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2012-2017
Appendix
Production/import/export Data
Table 38 Production/Imports/Exports/Apparent Consumption of Hot Drinks by Category 2008-2013
Sources
Summary 3 Research Sources













Price: $ 900.00

Related research categories

By sector: Tea (in Hot drinks)

By market: Belgium (in Europe)