Takara Shuzo Co Ltd in Alcoholic Drinks (Japan)
Amid the consumer trend to stay away from traditional Japanese alcoholic drinks, Takara is experiencing challenges in developing its business. Takara Shuzo aims to strengthen its sustainability by increasing profitability, developing unique products to stimulate consumer interest and reinforcing various brands to acquire a more established position. At the same time, the company aims to expand and strengthen distributorship overseas in order to be prepared to grow significantly.
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Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Table of contentsStrategic Direction
Summary 1 Takara Shuzo Co Ltd: Key Facts
Summary 2 Takara Shuzo Co Ltd: Operational Indicators
Summary 3 Takara Shuzo Co Ltd: Competitive Position 2012
Related research categories
By company: Takara Holdings
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