Sports market research

Reports in this category either deal with sports drinks on their own or address sports and energy drinks together. It is sometimes difficult to differentiate between the two. It is a category that has been very much in the spotlight not least because of the run up to the Olympic Games to be held in London in 2012.

321 reports found (page 6 of 11)

Title

Date published

Price


Sports and Energy Drinks in Saudi Arabia

Sports and Energy Drinks in Saudi Arabia

Young people are the major growth drivers for sports and energy drinks, given the growth of the young male population, along with the increasing purchasing power within the country and operators’ high...

November 2013

$900.00


Sports and Energy Drinks in Saudi Arabia

Sports and Energy Drinks in Saudi Arabia

Young people are the major growth drivers for sports and energy drinks, given the growth of the young male population, along with the increasing purchasing power within the country and operators’ high...

November 2013

$900.00


Sports and Energy Drinks in the United Arab Emirates

Sports and Energy Drinks in the United Arab Emirates

In spite of the legislation introduced in October 2010, sports and energy drinks continued to enjoy wide popularity in the United Arab Emirates in 2012. Sports and energy drinks is almost entirely dri...

October 2013

$900.00


Sports and Energy Drinks in Singapore

Sports and Energy Drinks in Singapore

In 2012, despite major sporting events including Euro 2012, the London 2012 Olympics and Paralympics taking place that year, sales of sports and energy drinks did not observe a huge boost in sales. Th...

October 2013

$900.00


Sports and Energy Drinks in the Netherlands

Sports and Energy Drinks in the Netherlands

In 2012 sports and energy drinks registered healthy growth, although this was the result of the strong performance of energy drinks, as sport drinks suffered a decline in total volume terms. Consumers...

September 2013

$900.00


Sports and Energy Drinks in Belgium

Sports and Energy Drinks in Belgium

Sports and energy drinks enjoyed increasing consumer demand and acceptance in Belgium in 2012. Belgian consumers tended to favour energy drinks at the expense of sports drinks. Despite higher volume s...

September 2013

$900.00


Sports and Energy Drinks in Switzerland

Sports and Energy Drinks in Switzerland

In spite of the overwhelming health and wellness trend, energy drinks continued to perform well. Swiss lifestyles are Increasingly busy and as a result they are often searching for a quick pick-me-up,...

September 2013

$900.00


Sports and Energy Drinks in Morocco

Sports and Energy Drinks in Morocco

Due to urbanisation and the high number of young people in Morocco, sales of sports and energy drinks are rising significantly. SInce those products are mainly available and consumed in bigger cities,...

September 2013

$900.00


Sports and Energy Drinks in Poland

Sports and Energy Drinks in Poland

In line with increasingly hectic lifestyles and the growing popularity of physical exercise, consumers are turning to sports and energy drinks. While energy drinks sales appear to be approaching satur...

August 2013

$900.00


Sports and Energy Drinks in Russia

Sports and Energy Drinks in Russia

Sports and energy drinks continued to record the best performance among soft drinks in 2012. The category performed extremely well in 2011, when total volume sales increased by 24%, and continued to d...

August 2013

$900.00


Sports and Energy Drinks in Israel

Sports and Energy Drinks in Israel

Sports and energy grew slower in 2012 than the CAGR witnessed over the review period, yet still posted a positive growth of 3% in total value terms. The lower growth was largely due to the war price b...

August 2013

$900.00


Sports and Energy Drinks in Pakistan

Sports and Energy Drinks in Pakistan

Red Bull continues to dominate energy drinks in Pakistan despite the efforts of several local manufacturers to tap into the high levels of nascent demand in the category by offering lower priced alter...

August 2013

$900.00


Sports and Energy Drinks in Greece

Sports and Energy Drinks in Greece

Total volume sales of sports and energy drinks declined by 8% in 2012 over the previous year to reach 5.9 million litres. The bulk of sales are accounted for by sports drinks, which totalled 3.6 milli...

August 2013

$900.00


Sports and Energy Drinks in Cameroon

Sports and Energy Drinks in Cameroon

Sports and energy drinks continued to be dominated by energy drinks in Cameroon, with sales of sports drinks negligible due to low consumer awareness and lack of availability. C...

August 2013

$900.00


Sports and Energy Drinks in Iran

Sports and Energy Drinks in Iran

The consumption of sports and energy drinks remained marginal in 2012 as this type of product remains alien to many consumer groups. Male adults aged between 15 and 30 and with higher than average dis...

July 2013

$900.00


Sports and Energy Drinks in Kenya

Sports and Energy Drinks in Kenya

The developing urban phenomena of sporting activities and club culture remained the key drivers for sports and energy drinks sales which registered total volume growth of 3% in 2012....

July 2013

$900.00


Sports and Energy Drinks in Bulgaria

Sports and Energy Drinks in Bulgaria

Sports and energy drinks was influenced by fashion trends and marketing efforts of players in 2012. Brand loyalty was high and, however, increased competition slightly influenced small overall decline...

July 2013

$900.00


Sports and Energy Drinks in Algeria

Sports and Energy Drinks in Algeria

Sports and energy drinks registered 10% total volume growth and 17% total value growth in 2012. The category continued to generate small volume sales, however, the presence of standard brands such as ...

July 2013

$900.00


Sports and Energy Drinks in Taiwan

Sports and Energy Drinks in Taiwan

In 2011, some leading brands found that the clouding agents of sports drinks were contaminated with plasticiser. 2011’s plasticiser incident decreased sales, resulting in the most remarkable negative ...

July 2013

$900.00


Sports and Energy Drinks in Romania

Sports and Energy Drinks in Romania

The stagnation of volume sales in 2012 was the result of changes in lifestyle in Bucharest and other large cities, which enjoyed higher incomes and compensated the loss of purchasing power across the ...

July 2013

$900.00


Sports and Energy Drinks in South Korea

Sports and Energy Drinks in South Korea

Sports and energy drinks increased by 14% in off-trade value sales to reach Won455.5 billion in 2012. Both value and volume size of energy drinks continued increasing within total sports and energy dr...

July 2013

$900.00


Sports and Energy Drinks in Brazil

Sports and Energy Drinks in Brazil

The participation of familiar 1- and 2-litre PET packaging has increased in energy drinks in recent years through launchings of products from regional manufacturers which adopt lower prices for their ...

July 2013

$900.00


Sports and Energy Drinks in Germany

Sports and Energy Drinks in Germany

Sports and energy drinks put in a strong performance in 2012. However, this strong performance was solely driven by energy drinks, while sports drinks suffered from declining demand. Energy drinks are...

July 2013

$900.00


Sports and Energy Drinks in Peru

Sports and Energy Drinks in Peru

The health trend currently prevalent in the country is promoting the development of sports drinks as these are products related to healthy lifestyles. The national and regional governments are making ...

July 2013

$900.00


Sports and Energy Drinks in the Philippines

Sports and Energy Drinks in the Philippines

Due to the health and wellness trend, many consumers including the teen market segment, professionals, adults and obese are increasingly engaging in physical activities and sports activities to mainta...

July 2013

$900.00


Sports and Energy Drinks in Tunisia

Sports and Energy Drinks in Tunisia

Young people are the main consumers of energy drinks; however, the high pricing of such products makes it difficult to compete against carbonates and coffee. As this category faces heavy competition f...

July 2013

$900.00


Sports and Energy Drinks in Hong Kong, China

Sports and Energy Drinks in Hong Kong, China

The continuous government information campaigns promoting the importance of healthy lifestyles which were conducted in Hong Kong during 2012 boosted the health consciousness of many consumers in Hong ...

July 2013

$900.00


Sports and Energy Drinks in India

Sports and Energy Drinks in India

Sports and energy drinks in India grew by 17% in value terms in 2011. This growth was marginally lower than the growth of 18% in 2011. This growth was dampened due to increasing awareness of the side-...

July 2013

$900.00


Sports and Energy Drinks in Chile

Sports and Energy Drinks in Chile

Sports and energy drinks are becoming increasingly popular in Chile and rising consumption has led to the development of a stable consumer base for both of these products. Energy drinks, in particular...

July 2013

$900.00


Sports and Energy Drinks in South Africa

Sports and Energy Drinks in South Africa

Total volume and current value growth rates for sports and energy drinks in 2012 were both down on 2011, and also slightly slower than the respective CAGRs for the entire review period. This slowdown ...

July 2013

$900.00


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