Sports market research

Reports in this category either deal with sports drinks on their own or address sports and energy drinks together. It is sometimes difficult to differentiate between the two. It is a category that has been very much in the spotlight not least because of the run up to the Olympic Games to be held in London in 2012.

345 reports found (page 4 of 12)

Title

Date published

Price


Singapore Sports Drinks Category Profile 2014

Singapore Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Netherlands Sports Drinks Category Profile 2014

Netherlands Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Sports Drinks in Germany

Sports Drinks in Germany

Sports drinks put in a poor volume sales performance in 2014. Many consumers looked for naturally healthy products to boost their performance when engaging in sport. However, while sports nutrition is...

March 2015

$900.00


Sports Drinks in Greece

Sports Drinks in Greece

Energy drinks continued to cannibalise sales of sports drinks in Greece in 2014. With awareness regarding the different positioning of the two product types being very low, and only a niche consumer b...

March 2015

$900.00


Sports Drinks in Iran

Sports Drinks in Iran

Sports drinks does not have a considerable consumer base, and awareness regarding different types of products amongst most consumers is almost zero...

March 2015

$900.00


United Arab Emirates Sports Drinks Category Profile 2014

United Arab Emirates Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Taiwan Sports Drinks Category Profile 2014

Taiwan Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Thailand Sports Drinks Category Profile 2014

Thailand Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Sports Drinks in Canada

Sports Drinks in Canada

Retail sales rose by 3% in current value terms and 1% in volume terms in 2014 to reach 153 million litres and C$471 million. The rising numbers of people participating in physical activity and adventu...

March 2015

$900.00


Sports Drinks in Algeria

Sports Drinks in Algeria

During 2014, off-trade value sales of sports drinks increased by 15%, while off-trade volume sales increased by 10%. Sports drinks is a relatively young soft drinks category in Algeria, accounting for...

March 2015

$900.00


Ukraine Sports Drinks Category Profile 2014

Ukraine Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


South Korea Sports Drinks Category Profile 2014

South Korea Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Tunisia Sports Drinks Category Profile 2014

Tunisia Sports Drinks Category Profile 2014

A competitively priced comprehensive overview of the Sports Drinks market....

March 2015

$794.00


Sports Drinks in Mexico

Sports Drinks in Mexico

Due to the popularity of football amongst Mexicans and the hype over the World Cup, marketing strategies for sports drinks in 2014 centred on this event. During 2014, the leading sports drinks brands ...

March 2015

$900.00


Sports and energy drinks, 2014 and the future

Sports and energy drinks, 2014 and the future

This future-looking global report offers a concise, short-form, visual guide to this key CPG category. It provides a market overview, a review of the big stories affecting the category, a key section...

February 2015

$1995.00


Sports Drinks Market in Australia 2015-2019

Sports Drinks Market in Australia 2015-2019

Sports drinks are functional beverages formulated to maintain electrolytes balance in the body. They help in energizing an individual during exercise. Sports drinks are a combination of sugar, water, ...

February 2015

$2500.00


Sports Drinks in Spain

Sports Drinks in Spain

In spite of the beginning of the recovery of the economy, with the GDP closing in positive figures in 2014, high unemployment continued to have a major impact on domestic consumption. Spaniards contin...

February 2015

$900.00


Sports Drinks in Morocco

Sports Drinks in Morocco

There is no market for sports drinks in Morocco. Such drinks are not popular in the country and therefore no company is offering such products yet in the country...

February 2015

$900.00


Sports Drinks in Egypt

Sports Drinks in Egypt

Sports drinks are a relatively unknown concept in Egypt and are only available in the off-trade in the country. The majority of middle- and low-income consumers are not familiar with sports drinks and...

February 2015

$900.00


Sports Drinks in Portugal

Sports Drinks in Portugal

Sports drinks is mostly consumed by athletes and people engaging in sporting activities. However, at the end of the review period sports drinks found itself in competition with coconut water, high-pro...

February 2015

$900.00


Sports Drinks in Slovenia

Sports Drinks in Slovenia

In line with the prevailing trends in other soft drinks categories, sales of sports drinks in Slovenia have been negatively affected by the ongoing economic crisis in recent years as low consumer purc...

February 2015

$900.00


Sports Drinks in Denmark

Sports Drinks in Denmark

Sports drinks did not see much product innovation in 2014, which hampered growth significantly. The demand for sports drinks is supported by the health and wellness trend and the increasing number of ...

February 2015

$900.00


Sports Drinks in Costa Rica

Sports Drinks in Costa Rica

In spite of the latest innovation, manufacturers have not being able to expand in line with the rapid evolution of sports drinks, which is continuously seeing deeper levels of segmentation. The increa...

February 2015

$900.00


Sports Drinks in Croatia

Sports Drinks in Croatia

Sports drinks remained by far the smallest soft drinks category in 2014. Combined with energy drinks, it represented a fraction of total soft drinks sales with a total volume share of less than 1%. Be...

February 2015

$900.00


Sports Drinks in Chile

Sports Drinks in Chile

Along with the increasing number of Chilean consumers leading a sporty lifestyle, with runners, gym-goers, amateur cyclists and footballers, which meant sports drinks sales grew at a remarkably high p...

February 2015

$900.00


Sports Drinks in Serbia

Sports Drinks in Serbia

Sport drinks is a soft drinks category which is still in its infancy in Serbia despite the fact these products have been available in the country for over a decade. Sports drinks are not perceived as ...

February 2015

$900.00


Sports Drinks in the United Arab Emirates

Sports Drinks in the United Arab Emirates

The strong visibility of sports drinks on the shelves of all major retail outlets in the United Arab Emirates and the increasing interest in professional sports nutrition in general among the country’...

February 2015

$900.00


Sports Drinks in Lithuania

Sports Drinks in Lithuania

Rising consumer awareness and, to a lesser extent, increasing supply of sports was the primary reason for growth of the category in 2014. Not only are Lithuanians seeing more sports drinks in stores, ...

February 2015

$900.00


Sports Drinks in Venezuela

Sports Drinks in Venezuela

Overall, sports drinks has been adversely affected by the fall in production of Gatorade, which is by far the brand that leads category sales, holding 83% off-trade volume share in 2014. Union problem...

February 2015

$900.00


Sports Drinks in Turkey

Sports Drinks in Turkey

In 2014, sports drinks registered stronger off-trade current value growth than the review period CAGR. This was largely the result of a 2% increase in average unit price. Slow but steady growth throug...

February 2015

$900.00


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