Sports market research (page 1 of 14)

Reports in this category either deal with sports drinks on their own or address sports and energy drinks together. It is sometimes difficult to differentiate between the two. It is a category that has been very much in the spotlight not least because of the run up to the Olympic Games to be held in London in 2012.

400 reports found (page 1 of 14)

Title

Date published

Price


Sports Nutrition in Kazakhstan

Sports Nutrition in Kazakhstan

In Kazakhstan in 2014 sports nutrition accounted for a small percentage of consumer health sales but it has enjoyed a steady increase in the number of people who are interested in sports and sports nu...

August 2015

$990.00


Sports Nutrition in Georgia

Sports Nutrition in Georgia

Sports nutrition products were introduced for sale in 2011, so the category is young and has high growth rates. It is not popular in consumer health care overall, but these products are imported for p...

July 2015

$990.00


Sports Nutrition in Ireland

Sports Nutrition in Ireland

In Ireland, the products categorised under sports nutrition have long been considered the exclusive domain of bodybuilders and professional athletes....

July 2015

$990.00


Sports Drinks in Sweden

Sports Drinks in Sweden

During sports activities, Swedes have increased their willingness to try and use sports drinks in 2014. Swedes want to drink more than just water during their exercise; they want to have something tha...

July 2015

$990.00


Sports Drinks in Switzerland

Sports Drinks in Switzerland

In 2014 sports drinks was driven by the increasing desire of the Swiss population to keep themselves fit and healthy....

July 2015

$990.00


Sports Nutrition in Russia

Sports Nutrition in Russia

The development of sports nutrition is closely linked to the health and wellness trend and the number of people engaging in sporting activities on a regular basis....

July 2015

$990.00


Sports Nutrition in Slovakia

Sports Nutrition in Slovakia

Despite the fact that more Slovaks were interested in doing sporting activities and spent their times in gyms, value sales of sports nutrition remained static in 2014....

July 2015

$990.00


Sports Drinks in Japan

Sports Drinks in Japan

Towards the end of the review period, consumers were more inclined to drink functional drinks for non-sporting purposes, such as after taking a bath or even whilst working at their desks....

July 2015

$990.00


Sports Drinks in Malaysia

Sports Drinks in Malaysia

The increasingly healthy lifestyles of consumers drove them to purchase more sports drinks due to rehydration properties....

July 2015

$990.00


Sports Drinks in Uzbekistan

Sports Drinks in Uzbekistan

Sport drinks are virtually absent from Uzbekistan....

July 2015

$990.00


Sports Nutrition in Indonesia

Sports Nutrition in Indonesia

In 2014 consumer awareness of sports nutrition products, largely driven by increased awareness of health and appearance, particularly among urban males. These products are widely available in various ...

June 2015

$990.00


Sports Nutrition in France

Sports Nutrition in France

Sport nutrition seemed to benefit from an increasingly wide consumer base and distribution in 2014. Easy access to sports facilities, successful fitness and bodybuilding products, growth in the number...

June 2015

$990.00


Sports Nutrition in the Philippines

Sports Nutrition in the Philippines

There are a growing number of fitness buffs in the Philippines, thanks to the rising desire to maintain a healthy physique through engaging in sports activities, most common amongst which are running ...

June 2015

$990.00


Sports Nutrition in Belgium

Sports Nutrition in Belgium

Manufacturers were satisfied with the performance of sports nutrition in 2014. In spite of the uncertain economic climate, the category benefited from improving perception and widening distribution. P...

June 2015

$990.00


Sports Nutrition in Algeria

Sports Nutrition in Algeria

Sports nutrition benefited from the emergence of specialist stores focused on this area towards the end of the review period, such as Best Form. This chain continued to expand in 2014, opening an addi...

June 2015

$990.00


Sports Nutrition in Thailand

Sports Nutrition in Thailand

Sports nutrition slowed in current value terms in 2014 compared with 2013, with the category reaching a high state of maturity than the early review period. Consumers’ rising image consciousness raise...

June 2015

$990.00


Sports Nutrition in Australia

Sports Nutrition in Australia

Australians are amongst the most enthusiastic consumers of sports nutrition products in the world. Despite a relatively low population of 24 million – and despite a large proportion of that population...

June 2015

$990.00


Sports Nutrition in India

Sports Nutrition in India

Sports nutrition in India continued to be present only in the form of sports protein powder in 2014. This was consumed by people who were heavily into body building and primarily worked towards weight...

June 2015

$990.00


Sports Nutrition in New Zealand

Sports Nutrition in New Zealand

The number of gym memberships and memberships of sporting organisations continued to increase in 2014, after gym membership increased by 10% in 2013 and showed a 100% increase over the review period, ...

June 2015

$990.00


Sports Drinks in Slovakia

Sports Drinks in Slovakia

Sports drinks is among the fastest growing categories in soft drinks and enjoys increasing popularity among Slovak consumers. Sports drinks is especially popular among the urban population living acti...

June 2015

$990.00


Sports Drinks in Vietnam

Sports Drinks in Vietnam

Sports drinks registered off-trade volume and value growth of 42% and 46% respectively in 2014. These spectacular growth rates are driven by great demand for better hydration and fast recovery by Viet...

June 2015

$990.00


Sports Nutrition in South Korea

Sports Nutrition in South Korea

Sports nutrition saw 6% current value growth in 2014. The trend for a fit body with muscle definition was prevalent for years with male celebrities in South Korea. Many male consumers tried to train t...

June 2015

$990.00


Sports Nutrition in Romania

Sports Nutrition in Romania

Sales of sports nutrition products rose by 15% in 2014, similar to the growth recorded in the previous year. The rapidly expanding gyms and sports centres contribute to the rapid growth of the categor...

June 2015

$990.00


Sports Nutrition in Azerbaijan

Sports Nutrition in Azerbaijan

At the end of the review period, confident growth of sports nutrition was mainly stimulated by a constantly increasing number of people involved in sports activities. As a result, consumer awareness a...

June 2015

$990.00


Sports Nutrition in Taiwan

Sports Nutrition in Taiwan

Three types of exercise have become very popular in Taiwan recently. The first is cycling, with some bike manufacturers sponsoring cycling-related activities such as bike trips around the island. The ...

June 2015

$990.00


Sports Drinks in South Korea

Sports Drinks in South Korea

Sports drinks in South Korea is a comparatively stable category, with major brand names such as Pocari Sweat, Gatorade, and Powerade accounting for 93% share of off-trade value sales in 2014, KRW459 b...

June 2015

$990.00


Sports Drinks in Austria

Sports Drinks in Austria

In 2014, sports drinks continued its slow growth from the review period. A general trend towards wellness and sports maintained its grip and Austrian consumers probably spent more on fitness centres o...

June 2015

$990.00


Sports Drinks in Hong Kong, China

Sports Drinks in Hong Kong, China

Young Hong Kong people pay a great deal of attention to their health, as part of maintaining their attractiveness and professional appearance. More and more people go to the gym or play sports on a re...

May 2015

$990.00


Sports Nutrition in Hong Kong, China

Sports Nutrition in Hong Kong, China

Rising divorce rate and low birth rate led to more free time for majority of Hong Kong consumers. As such, many took up exercise in pursuit of a healthy lifestyle and personal satisfaction. Influenced...

May 2015

$990.00


Sports Nutrition in Malaysia

Sports Nutrition in Malaysia

Sports nutrition in Malaysia is regularly consumed by consumers to boost athletic performance. Sports nutrition products comprise diverse ranges of vitamins, minerals, supplements and organic substanc...

May 2015

$990.00


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