Sports and Energy Drinks - Latvia

As sports and energy drinks are the most expensive soft drinks and are not meant for daily consumption, the category also suffered the most in 2010, showing 23% value sales decline. The bulk or 67% share of total volume sales of the category are energy drinks. The key consumers of these in Latvia are young people; students of secondary schools and universities, purchasing power of which suffered the most in terms of the recession as many of them do not have stable work and are dependent on...

Euromonitor International's Sports and Energy Drinks in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sports and Energy Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Sports and Energy Drinks in Latvia
Euromonitor International
January 2011
List of Contents and Tables
Executive Summary
Crisis Causes Value of Soft Drinks To Suffer More Than Volume
Private Label Thrives
Economic Crisis Increases Competition
Supermarkets/hypermarkets Represent Main Distribution Channel
Gradual Recovery and Further Polarisation of Soft Drinks
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2005-2010
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2005-2010
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2005-2010
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2005-2010
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2010
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2010
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2010
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2010
Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2005-2010
Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2005-2010
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2005-2010
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2005-2010
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2006-2010
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2010
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2006-2010
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2010
Table 17 Company Shares of Off-trade Soft Drinks by Value 2006-2010
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2007-2010
Table 19 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2009
Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 26 Forecast Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 27 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Fountain Sales in Latvia
Trends
Data
Table 28 Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2005-2010
Table 29 Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2005-2010
Table 30 Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2005-2010
Table 31 Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2005-2010
Table 32 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2010-2015
Table 33 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2010-2015
Table 34 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2010-2015
Table 35 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2010-2015
Definitions
Sources
Summary 1 Research Sources
Gutta Sia
Strategic Direction
Key Facts
Summary 2 Gutta SIA: Key Facts
Summary 3 Gutta SIA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Gutta SIA: Competitive Position 2010
Pure Food Sia
Strategic Direction
Key Facts
Summary 5 Pure Food SIA: Key Facts
Summary 6 Pure Food SIA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Pure Food SIA: Competitive Position 2010
Spilva Sia
Strategic Direction
Key Facts
Summary 8 Spilva SIA: Key Facts
Summary 9 Spilva SIA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Spilva SIA: Competitive Position 2010
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 36 Off-trade Sales of Sports and Energy Drinks by Category: Volume 2005-2010
Table 37 Off-trade Sales of Sports and Energy Drinks by Category: Value 2005-2010
Table 38 Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2005-2010
Table 39 Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2005-2010
Table 40 Company Shares of Sports and Energy Drinks by Off-trade Volume 2006-2010
Table 41 Brand Shares of Sports and Energy Drinks by Off-trade Volume 2007-2009
Table 42 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Volume 2010-2015
Table 43 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Value 2010-2015
Table 44 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2010-2015
Table 45 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2010-2015

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Related research categories

By sector: Sports (in Soft drinks), Energy (in Soft drinks), General drinks

By market: Latvia (in Europe)