Sports and Energy Drinks in Japan

Sports and Energy Drinks in Japan

Published: July 2014
Publisher: Euromonitor International
Product ref: 218169
Pages: 44
Format: PDF
Delivery: Immediate download

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Total volume sales of sports and energy drinks contracted by 1% in 2013, as the dominant category, sports drinks, continued losing popularity. Whilst consumers were more inclined to drink functional drinks for non-sporting purposes such as after taking a bath or even during desk work, the functional bottled water category, where new innovations were actively introduced, stole consumers from sports drinks. Sports drinks contracted by 2% in total volume in 2013.

Euromonitor International's Sports and Energy Drinks in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sports and Energy Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $900.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Sports (in Soft drinks), Energy (in Soft drinks), General drinks

By market: Japan (in Asia)


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