Spirits in Georgia

Published: June 2013

Publisher: Euromonitor Plc

Product ref: 172741

Pages: 30

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

The major trend observed on the spirits market in Georgia in 2012 was the switch by consumers from domestically-produced to imported spirits. The Georgian population is gradually switching from traditional wine consumption to smaller quantities of stronger spirits, especially vodka. More often in recent years during the traditional ‘supras’, when people consume various Georgian dishes, drink wine and make different toasts, the toasts would be said over a shot of vodka or other spirits.

Euromonitor International's Spirits in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Spirits market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spirits by Category: Total Volume 2007-2012
Table 2 Sales of Spirits by Category: Total Value 2007-2012
Table 3 Sales of Spirits by Category: % Total Volume Growth 2007-2012
Table 4 Sales of Spirits by Category: % Total Value Growth 2007-2012
Table 5 Sales of Spirits by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of Spirits by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of Spirits by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of Spirits by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 GBO Company Shares of Spirits: % Total Volume 2008-2012
Table 10 NBO Company Shares of Spirits: % Total Volume 2008-2012
Table 11 LBN Brand Shares of Spirits: % Total Volume 2009-2012
Table 12 Imports of Spirits by Country of Origin: Total Volume 2007-2011
Table 13 Imports of Spirits by Country of Origin: Total Value 2007-2011
Table 14 Exports of Spirits by Country of Destination: Total Volume 2007-2011
Table 15 Exports of Spirits by Country of Destination: Total Value 2007-2011
Table 16 Production, Imports and Exports of Brandy & Cognac: Total Volume 2007-2011
Table 17 Production, Imports and Exports of Gin: Total Volume 2007-2011
Table 18 Production, Imports and Exports of Rum: Total Volume 2007-2011
Table 19 Production, Imports and Exports of Vodka: Total Volume 2007-2011
Table 20 Forecast Sales of Spirits by Category: Total Volume 2012-2017
Table 21 Forecast Sales of Spirits by Category: Total Value 2012-2017
Table 22 Forecast Sales of Spirits by Category: % Total Volume Growth 2012-2017
Table 23 Forecast Sales of Spirits by Category: % Total Value Growth 2012-2017
Executive Summary
Georgian Alcoholic Drinks Market Enjoys Healthy Growth Despite the Crisis
Record Growth of Vodka Sales
Local Companies Dominate Alcoholic Drinks
Independent Small Grocers Remains the Leading Distribution Channel
Beer and Spirits Have Largest Potential for Growth Over the Forecast Period
Market Background
Legislation
Table 24 Number of On-trade Establishments by Type 2007-2012
Taxation and Duty Levies
Table 25 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 26 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2012
Table 27 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2012
Table 28 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2012
Table 29 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2012
Table 30 Selling Margin of a Typical Wine Brand in Retail Channel that does not use Wholesalers 2012
Table 31 Selling Margin of a Typical Spirits Brand in Retail Channel that uses Wholesalers 2012
Table 32 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2012
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 1 Key New Product Developments 2012
Market Indicators
Table 33 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Market Data
Table 34 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 35 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 36 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 37 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Table 38 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
Table 39 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
Table 40 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 41 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
Table 42 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
Table 43 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
Table 44 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
Table 45 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 46 Forecast Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 47 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 48 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Definitions
Published Data Comparisons
Sources
Summary 2 Research Sources













Price: $ 900.00

Related research categories

By sector: Spirits

By market: Georgia (in Europe)