Market research: South America

Sub categories: Argentina (138) | Bolivia (68) | Brazil (156) | Chile (136) | Colombia (137) | Ecuador (72) | Falkland Islands (8) | French Guiana (9) | Guyana (8) | Paraguay (34) | Peru (112) | Suriname (11) | Uruguay (68) | Venezuela (119)

1125 reports found (page 9 of 38)

Title

Date published

Price


Aurandina SAC in Hot Drinks (Peru)

Aurandina SAC in Hot Drinks (Peru)

The company’s strategic direction is to offer innovative products. The company constantly innovates using native herbs to produce new blends. The company produces premium products....

February 2015

$150.00


Soft Drinks in Bolivia

Soft Drinks in Bolivia

Soft drinks continued to post a healthy growth rate in 2014. Favourable economic conditions were reflected in consumers’ continuous demand and willingness to try new products. Companies responded by o...

February 2015

$1900.00


RTD Tea in Peru

RTD Tea in Peru

In 2014, the category was very dynamic, all the brands present in the market promoted their products heavily. It was possible to see constant in-store promotions and many brands competed by using disc...

February 2015

$900.00


Coffee in Argentina

Coffee in Argentina

Consumers are becoming more interested in gourmet products as they are exposed to a growing number of coffee drinks through on-trade specialist chains that are expanding rapidly. As a means of control...

February 2015

$900.00


Hot Drinks in Argentina

Hot Drinks in Argentina

Argentina’s official statistics institute, Indec, recently announced that the country’s economy officially entered recession, shrinking by 0.8% in the first quarter of 2014 after a 0.5% contraction in...

February 2015

$1900.00


Corp Lindley SA in Soft Drinks (Peru)

Corp Lindley SA in Soft Drinks (Peru)

The company’s strategic direction is to be the leader in non-alcoholic drinks. The company is very dynamic promoting their products and most of its brands have important brand recognition....

February 2015

$150.00


Quala SA in Soft Drinks (Colombia)

Quala SA in Soft Drinks (Colombia)

Quala SA is a well-positioned multinational Colombian manufacturer of mass consumption products including packaged food, personal care and soft drinks. In this latter category, the company was very ac...

February 2015

$150.00


RPB SA in Soft Drinks (Argentina)

RPB SA in Soft Drinks (Argentina)

RPB SA is expected to sustain its current strategy focusing on price and keeping promotional costs down. In the short term, the company will focus on its updated Baggio Light product. In May 2011 the ...

February 2015

$150.00


Hot Drinks in Peru

Hot Drinks in Peru

During 2014 the growth of the category was driven by healthier products such as slimming tea, green tea and herbal tea. Other categories saw more moderate performances, although most registered growth...

February 2015

$1900.00


Soft Drinks in Brazil

Soft Drinks in Brazil

Seasonal factors such as late Carnival and special events like the FIFA World Cup positively influenced soft drinks’ performance in 2014. The industry also benefited from interesting new product launc...

February 2015

$1900.00


Tea in Argentina

Tea in Argentina

Tea remains an undynamic area in comparison to soft drinks and coffee. Tea volume sales fell by 1% in 2014 due to stronger competition from value priced other hot drinks, particularly yerba mate, whic...

February 2015

$900.00


Soft Drinks in Peru

Soft Drinks in Peru

During 2014, there were some categories of soft drinks which performed well and showed promising growth rates; however, other important categories stagnated or maintained a declining trend, affecting ...

February 2015

$1900.00


Laive SA in Soft Drinks (Peru)

Laive SA in Soft Drinks (Peru)

The company’s strategic direction is to be the leader in innovation in soft drinks. It is a pioneer in some categories, such as yoghurt and milk, and is highly concentrated in offering health and well...

February 2015

$150.00


RTD Tea in Colombia

RTD Tea in Colombia

In 2014, RTD tea experienced a very strong increase in both volume and value (24% in both), driven by consumer migration from carbonates and an expanding portfolio of products. Health and wellness con...

February 2015

$900.00


Industrias Oro Verde SAC in Hot Drinks (Peru)

Industrias Oro Verde SAC in Hot Drinks (Peru)

The company’s strategic direction is to maintain its leadership of the tea category. The company has a very strong distribution network which ensures distribution across the country. The company offer...

February 2015

$150.00


Juice in Venezuela

Juice in Venezuela

The performance of juice continued to be adversely affected by problems in the availability of main raw materials and inputs such as fruit pulp as well as fruit concentrate, specifically apple, pear a...

February 2015

$900.00


Soft Drinks in Colombia

Soft Drinks in Colombia

2014 was the first year of the review period when carbonates failed to grow in volume. Although growth was slowing down for some time due to health and wellness concerns, the stagnation deepened in 20...

February 2015

$1900.00


Energy Drinks in Brazil

Energy Drinks in Brazil

Economy packages, one and two litre PET bottles, continued to growth their participation in energy drinks. This trend is being led and used by regional manufacturers, which adopt low price positioning...

February 2015

$900.00


Soft Drinks in Argentina

Soft Drinks in Argentina

Argentina's official statistics institute, Indec, announced that Argentina’s economy had officially entered recession, shrinking by 0.8% in the first quarter of 2014 after a 0.5% contraction in the fi...

February 2015

$1900.00


IVESS in Soft Drinks (Argentina)

IVESS in Soft Drinks (Argentina)

IVESS is expected to increase its attention on bulk water as the company is experiencing higher growth rates for such products, in line with the development of the category as a whole....

February 2015

$150.00


Other Hot Drinks in Argentina

Other Hot Drinks in Argentina

Argentina’s price controls were imposed by former President Nestor Kirchner in 2008 and were kept in place by President Cristina Fernandez to contain surging inflation spurred by rising consumer deman...

February 2015

$900.00


Empresas Carozzi SA in Soft Drinks (Chile)

Empresas Carozzi SA in Soft Drinks (Chile)

Empresas Carozzi SA is a leading food manufacturer with a multicategory and international strategy, and has plans to become the most respected food player in Latin America. The company has accessed sy...

February 2015

$150.00


Energy Drinks in Ecuador

Energy Drinks in Ecuador

Time is considered very important, and as cities become more urbanised, consumers have more things to do. With longer working hours and commutes, as companies tend to develop on the outskirts of citie...

February 2015

$900.00


Energy Drinks in Venezuela

Energy Drinks in Venezuela

Whilst sports drinks is considered a mature category with little innovation which is mainly limited to the introduction of limited editions in Gatorade’s portfolio, energy drinks is a booming category...

February 2015

$900.00


Energy Drinks in Bolivia

Energy Drinks in Bolivia

Imports of energy drinks continued to rise in 2014, many of which are available through modern grocery retailers. Through these outlets, new brands from Germany and other countries entered the categor...

February 2015

$900.00


Sports Drinks in Chile

Sports Drinks in Chile

Along with the increasing number of Chilean consumers leading a sporty lifestyle, with runners, gym-goers, amateur cyclists and footballers, which meant sports drinks sales grew at a remarkably high p...

February 2015

$900.00


Energy Drinks in Chile

Energy Drinks in Chile

As energy drinks have become immensely popular among Chilean consumers, particularly among young students and professionals, growth rates remained stable and high over the review period. There are two...

February 2015

$900.00


Sports Drinks in Venezuela

Sports Drinks in Venezuela

Overall, sports drinks has been adversely affected by the fall in production of Gatorade, which is by far the brand that leads category sales, holding 83% off-trade volume share in 2014. Union problem...

February 2015

$900.00


Sports Drinks in Ecuador

Sports Drinks in Ecuador

Ecuadorians are becoming more eager to participate in sports. This trend derives from their need to keep healthy. For example, cities such as Guayaquil and Cuenca have more cycle paths. All over the c...

February 2015

$900.00


Sports Drinks in Bolivia

Sports Drinks in Bolivia

Sports drinks registered dynamic growth rates in 2014 thanks to companies’ efforts. Sport drinks’ companies invested in distribution, pricing, advertising and positioning of their brands in 2014. As a...

February 2015

$900.00


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