Market research: South America

Sub categories: Argentina (134) | Bolivia (68) | Brazil (156) | Chile (140) | Colombia (136) | Ecuador (74) | Falkland Islands (8) | French Guiana (9) | Guyana (8) | Paraguay (34) | Peru (116) | Suriname (10) | Uruguay (69) | Venezuela (123)

1160 reports found (page 10 of 39)

Title

Date published

Price


Bottled Water in Colombia

Bottled Water in Colombia

During 2014, bottled water continued its expansion, growing by 3% in volume and 9% in current value terms. This increase was caused by the continued rise in disposable income, expansion of the health ...

February 2015

$990.00


Juice in Chile

Juice in Chile

Even though several juice products available in Chile are no healthier than carbonates, the very natural perception that consumers have of juice has contributed to the increasing shift in preference a...

February 2015

$990.00


Coffee in Peru

Coffee in Peru

During 2014 the on-trade channel continued to drive growth in the category. On-trade consumption continued to grow in 2014, promoted by the continued expansion of on-trade outlets in the country and t...

February 2015

$990.00


Molinos Río de la Plata SA in Hot Drinks (Argentina)

Molinos Río de la Plata SA in Hot Drinks (Argentina)

Molinos Río de la Plata has strong yerba mate brands and has been investing more in developing its instant coffee brand. The company is clearly looking to compete with category leaders Nestlé and Café...

February 2015

$150.00


Tea in Brazil

Tea in Brazil

Although Brazilians are not used to drinking tea on a regular basis, there is a general perception that this type of drink is light, healthy and could quench thirst, especially when served cold, facto...

February 2015

$990.00


Establecimiento Las Marías SACIFA in Hot Drinks (Argentina)

Establecimiento Las Marías SACIFA in Hot Drinks (Argentina)

The company is expected to continue to launch innovative products under the Union brand and to continue promoting the Taragüi brand through hot water machines placed in petrol stations in order to mai...

February 2015

$150.00


Embotelladoras Chilenas Unidas SA in Soft Drinks (Chile)

Embotelladoras Chilenas Unidas SA in Soft Drinks (Chile)

The parent company of Embotelladoras Chilenas Unidas SA (ECUSA), Cía Cervecerías Unidas SA (CCU), has diversified its investments in order to balance organic and inorganic growth, which will reduce it...

February 2015

$150.00


Altomayo Perú SAC in Hot Drinks (Peru)

Altomayo Perú SAC in Hot Drinks (Peru)

The company’s strategic direction is to become an important corporation. The company offers a wide variety of coffees in the country, targeting all income groups. Additionally, it runs coffee shops pr...

February 2015

$150.00


Tresmontes Lucchetti SA in Soft Drinks (Chile)

Tresmontes Lucchetti SA in Soft Drinks (Chile)

Tresmontes Lucchetti SA plays a leading role in food and beverages. The company has a multicategory and successful export strategy and is present in several countries. During 2013, the company was acq...

February 2015

$150.00


Other Hot Drinks in Brazil

Other Hot Drinks in Brazil

Chocolate-based flavoured powder drinks is the largest category within other hot drinks, and it accounted for a 76% share in current value terms in 2014, and R$3.1 billion in sales. These products are...

February 2015

$990.00


Juice in Ecuador

Juice in Ecuador

Traditionally, Ecuadorians were not health orientated and consumed products regardless of the effect on their health. However, to avoid health problems and develop and maintain a lean figure, many are...

February 2015

$990.00


Bottled Water in Venezuela

Bottled Water in Venezuela

Bottled water continued to see increasing demand in 2014 with factors such as price control and failures in the supply of pipe water, as well as its unsanitary condition, supporting volume growth in s...

February 2015

$990.00


Carbonates in Peru

Carbonates in Peru

The most important factor impacting the category in 2014 was the fact that it seemed to have reached maturity in the capital of the country, the city of Lima. This city represents more than 50% of tot...

February 2015

$990.00


Other Hot Drinks in Bolivia

Other Hot Drinks in Bolivia

Foodservice outlets are moving towards the offer of a larger variety of other hot drinks. This boosted the sales performance in 2014. The most widely available types in the off- and on-trade channels ...

February 2015

$990.00


Tea in Peru

Tea in Peru

A health trend was present in the category at the end of the review period. Products considered healthier or health-related grew rapidly, such as slimming, herbal and green teas. Tea is a category tha...

February 2015

$990.00


Concentrates in Chile

Concentrates in Chile

Even though consumers have continuously and steadily shifted away from concentrates towards other soft drinks alternatives perceived as being of higher quality and healthier, concentrates manufacturer...

February 2015

$990.00


Carbonates in Venezuela

Carbonates in Venezuela

Carbonates represents the preferred drinking option by Venezuelans, thus holding 59% of total soft drinks volume sales in 2014. The versatility that Venezuelans can find in carbonates and the fact tha...

February 2015

$990.00


Cia Brasileira de Bebidas in Soft Drinks (Brazil)

Cia Brasileira de Bebidas in Soft Drinks (Brazil)

Constant investment in advertising campaigns and promotional activities are part of the company´s strategy to increase share in all categories in which it is present. The 2014 FIFA World Cup provided ...

February 2015

$150.00


Juice in Colombia

Juice in Colombia

During 2014, juice grew by 5% in volume and 8% in current value. This growth was supported by the continued increase of disposable income across all income segments, busier lifestyles, a wider portfol...

February 2015

$990.00


Concentrates in Argentina

Concentrates in Argentina

Historically, liquid concentrates is a core soft drinks category in Argentina, though concentrates are increasingly under threat from the explosive growth of low-priced powdered drinks. A special grou...

February 2015

$990.00


Coffee in Argentina

Coffee in Argentina

Consumers are becoming more interested in gourmet products as they are exposed to a growing number of coffee drinks through on-trade specialist chains that are expanding rapidly. As a means of control...

February 2015

$990.00


Concentrates in Venezuela

Concentrates in Venezuela

Concentrates volume sales continue to be adversely affected by a limited product offering, which is the result of the increasing limitations to the access of foreign exchange. Although imported brands...

February 2015

$990.00


Wow Indústria e Comércio Ltda in Soft Drinks (Brazil)

Wow Indústria e Comércio Ltda in Soft Drinks (Brazil)

Wow Indústria e Comércio has invested mainly in soft drinks categories which have the potential to grow, such as juice and RTD tea under the Su Fresh and Feel Good brands, respectively. Both brands ar...

February 2015

$150.00


Alicorp SAA in Soft Drinks (Peru)

Alicorp SAA in Soft Drinks (Peru)

The company’s strategic direction is to become one of the top 250 biggest companies in Latin America. To achieve this goal the company is acquiring companies across Latin America, and most of them are...

February 2015

$150.00


Carbonates in Colombia

Carbonates in Colombia

2014 was a weak year for carbonates, as total volume sales growth dropped to 1% for the first time in the review period, despite the main companies’ strong advertising campaigns to encourage consumpti...

February 2015

$990.00


Tea in Bolivia

Tea in Bolivia

Green tea continued to be favoured by female consumers and the health and wellness trend in Bolivia. This encouraged most companies to launch their own version of green tea, which are strongly support...

February 2015

$990.00


Soft Drinks in Venezuela

Soft Drinks in Venezuela

In 2014, Coca-Cola FEMSA de Venezuela introduced its domestically manufactured brand Burn, to compete in energy drinks. This seems to be part of the global strategy of the Coca-Cola Company, which loo...

February 2015

$2100.00


Laive SA in Soft Drinks (Peru)

Laive SA in Soft Drinks (Peru)

The company’s strategic direction is to be the leader in innovation in soft drinks. It is a pioneer in some categories, such as yoghurt and milk, and is highly concentrated in offering health and well...

February 2015

$150.00


Gloria SA, Grupo in Soft Drinks (Peru)

Gloria SA, Grupo in Soft Drinks (Peru)

The company’s strategic direction is to become one of the most influential multinational companies in the coming years. The company is passing through an expansion period, especially in Latin America ...

February 2015

$150.00


Pritty SA in Soft Drinks (Argentina)

Pritty SA in Soft Drinks (Argentina)

Pritty SA is expected to continue focusing on the growing categories of flavoured bottled water, where it already competes with its Magna and Livra brands, and the recent C-Grey launch in August 2013....

February 2015

$150.00


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