Soft Drinks Market in Australia - Product Launch Almanac 2010

Datamonitor’s Soft Drinks market in Australia – Product Launch Almanac 2010 provides a complete guide to new product launches in Australian soft drinks market since January 2010, This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the soft drinks market in Australia, with data from 2004 to 2009 and forecasts to 2014.

• Soft Drinks market in Australia - New product SKUs by category • Soft Drinks market in Australia - New product SKUs by manufacturer • Soft Drinks market in Australia - New product by pack type and materials • Soft Drinks market in Australia – New Product descriptions

• 172 product SKUs launched in the Australian soft drinks market. • Juices is the leading category in Australian soft drinks market. • Golden Circle Ltd. is the leading manufacturer in terms of new soft drinks products in Australia.

Tracking your competitors latest innovations (and trends) Determine product innovation patterns by studying the characteristics of innovation activity in Australian Soft Drinks market Analyze trends in product development over time

Table of contents

TABLE OF CONTENTS
Overview
Catalyst
Summary
Executive Summary
172 product SKUs launched in the Australian soft drinks market.
Juices is the leading category in Australian soft drinks market.
Golden Circle Ltd. is the leading manufacturer in terms of new soft drinks products in Australia.
Bottles was the dominant packing type in the new products launched in Australian soft drinks market.
Majority of the products launched in the soft drinks market used plastic as the package material.
Introduction
How to use this report
Disclaimer
Market definition
Soft Drinks Market Overview
Market value, 2004–09
Market value forecast to 2014
Soft Drinks Product Analysis
New product SKUs by category
New product SKUs by manufacturer
New products by package type
New product by package material
Detailed Product Descriptions
Appendix
Further reading
Datamonitor consulting
How to contact experts in your industry

LIST OF FIGURES
Figure 1: Australia, soft drinks market value by category ($m), 2004–09
Figure 2: Australia, soft drinks market value by category ($m), 2009–14
Figure 3: Australia, soft drinks market, new product SKUs by category, Jan 2010 – Dec 2010
Figure 4: Australia, soft drinks market, new product SKUs by manufacturer, Jan 2010 – Dec 2010
Figure 5: Australia, soft drinks market, new product by package type, Jan 2010 – Dec 2010
Figure 6: Australia, soft drinks market, new product by package material, Jan 2010 – Dec 2010

LIST OF TABLES
Table 1: Soft drinks category definitions
Table 2: Australia, soft drinks market value by category ($m), 2004–09
Table 3: Australia, soft drinks market value by category ($m), 2009–14
Table 4: Australia, soft drinks market, new product SKUs by category, Jan 2010 – Dec 2010
Table 5: Australia, soft drinks market, new product SKUs by manufacturer, Jan 2010 – Dec 2010
Table 6: Australia, soft drinks market, new product by package type, Jan 2010 – Dec 2010
Table 7: Australia, soft drinks market, new product by package material, Jan 2010 – Dec 2010
Table 8: Extra Juicy - Fruit Juice - Apple Mango Coconut; Multi Fruits
Table 9: Glo - Juice - Orange Mango
Table 10: Synergy - Multi:Water - Dragonfruit; Orange; Pomegranate Berry
Table 11: Ito En - Tea - Apple; Mango
Table 12: Mother - Energy Drink
Table 13: Monster X-Presso - Coffee Energy Drink - Hammer
Table 14: Nestea - Iced Tea with a Twist of Real Fruit Juice - Lemon Lime; Peach
Table 15: Nutricia Karicare Nutritional Care - Follow-On Formula - GrowingBaby 2
Table 16: Beyond - Pure Coconut Water
Table 17: Cocobella - Pure Coconut Water - & Mango; & Pineapple; & Pink Guava
Table 18: Rockstar Recovery - Energy + Hydration Drink
Table 19: Diet Rite - Fruit Juice Cordial Concentrate - Apple Raspberry; Orange Mango
Table 20: Golden Circle - Sports Cordial Concentrate - Apple Blackcurrant; Orange Slam; Raspberry Rush
Table 21: Mount Franklin - Lightly Sparkling Water - Hint of Lemon Essence
Table 22: Cottee's - Concentrate Cordial - Gubble Bum
Table 23: Charlie's Honest - Smoothie - Berry; Guava; Mango; Spirulina
Table 24: Pauls Good to Go - Fruit Smoothie - Mango Passionfruit; Mixed Berry; Strawberry; Tropical
Table 25: Daily Juice Company - Orange Juice
Table 26: Macquarie Valley - Fruit Drink - Orange & Passionfruit
Table 27: Berri Creations - Fruit Drink - Apple Cranberry & Lime; Apple Pine & Lime; Citrus Fruits; Pineapple Passionfruit
Table 28: Golden Circle - Chilled Juice - Apple, Cranberry & Pomegranate; Five Fruits; Orange; Orange Pulp Free; Pineapple
Table 29: Woolworths Select - Fruit Juice Cordial Concentrate - Apple & Raspberry
Table 30: Gatorade Bolt - Flavored Electrolyte Drink - Lemon Ice
Table 31: Grove Gold Premium - Juice - Apple; Orange; Tropical Fruit
Table 32: Woolworths Select - Flavored Soft Drink - Apple & Blackcurrant
Table 33: Bickford's - Cordial - Lemon Lime & Bitters
Table 34: Moccona - Chilled Coffee Drink - Double Shot; Latte; Mocha
Table 35: Ti Tonics - Green Tea - Pomegranate; Yumberry; White Tea - Blueberry; Mango Acai; Nectarine
Table 36: Berri - Multi-V with Added Fibre Juice - Apple
Table 37: Popper Juice - Beverage - Apple & Mango
Table 38: Smart Juice - Beverage - Body Fuel; Energise
Table 39: Spring Valley - Nectar - Mango & Banana
Table 40: Berri Creations - Fruit Drink - Cranberry
Table 41: Golden Circle - 30% Fruit Drink - Guava Nectar
Table 42: Vitasoy - Soymilk - Vitality+ for Women
Table 43: Nestea - Green Tea with a Twist of Real Fruit Juice - Mango
Table 44: Balance - Non-Flavoured Bottled Water - Mind; Relax
Table 45: h2go - Flavoured Spring Water - Boysenberry Flavour
Table 46: Mizone - Formulated Sports Water - Blackcurrant
Table 47: Select Woolworths - Fruit Juice Cordial with 50% Fruit Juice - Orange
Table 48: Buderim Ginger - Diet Cordial - Lemon Lime & Bitters
Table 49: WP Hopper Soft Brew - Soft Drink - Apple; Blackcurrant; Citrus
Table 50: PowerBar Ironman Perform - Sport Drink - Lemon Lime; Mixed Berry; Orange Mango
Table 51: Odwalla Protein Monster - Soy and Dairy Protein Shake - Strawberry Protein
Table 52: Nutrient Water X - Functional Water - A-Game; Refocus
Table 53: Woolworths Select - Fruit & Veg Juice - Tropical Punch; Vegetable
Table 54: Woolworths Select - Soft Drink - Lemon; Tropical
Table 55: Nutricia Karicare Immunocare Gold+ - Nutritional Supplement Milk Drink Mix - Junior
Table 56: Goulburn Valley - Juice - Apple & Blackcurrant; Orange
Table 57: Berri Australian Fresh - Apple & Pineapple Juice
Table 58: Preshafruit - Fruit Juice - Apple & Passionfruit; Apple & Strawberry; Valencia
Table 59: Sanitarium Up & Go Energize - Energy Drink - Vanilla
Table 60: Original Juice Co. - Orange Juice - Pulp Free; Regular
Table 61: V8 - Fruit & Veg Juice - Orange Mango Passion
Table 62: Rosie - Juice - Pomegranate; Pomegranate & Grape
Table 63: Orchy - Juice - Apple & Blackcurrant; Apple Mango & Banana; Orange & Passionfruit
Table 64: Hansells Vitafresh - Beverage Mix - Navel Orange
Table 65: Mizone - Formulated Sports Water - Mandarin
Table 66: Mildura - 25% Fruit Juice Drink - Citrus Burst; Grape Burst
Table 67: Daily Juice Company - Juice - Breakfast
Table 68: Lipton - Light 99% Sugar Free RTD Tea - Lemon Ice Green Tea Flavour
Table 69: Alchemy - Syrup - Chai Latte
Table 70: Woolworths Select - Flavoured Cordial - Raspberry
Table 71: Cascade - Premium Fruit Juice Syrup - Raspberry
Table 72: V Isokinetic - Energy Hydration Beverage with Guarana
Table 73: Staminade - Electrolyte Sports Drink - Lemon Lime Fusion; Orange Burst
Table 74: Synergy - Energy Drink with Caffeine + Taurine + Brahmi - No Carbs, No Sugar
Table 75: Orchy - Fruit Juice Drink - 35% Orange Passio Nectar
Table 76: Margaret River Beverage - Carbonated Soft Drink - Berry Fusion; Grapefruit; Triple G
Table 77: Caves Road - B Vitamin Enhanced Water - Berry; Green Apple & Ginger; Lemon Lime & Bitters
Table 78: Whole Kids - Organic Juice - Fresh Apple; Fresh Apple & Blackcurrant; Fresh Apple & Pear
Table 79: Charlie's Honest Quencher - Old Fashioned Limeade
Table 80: Daily Juice Company - Juice - Tropical
Table 81: Wyeth S-26 Gold - Infant Formula - 123 from Birth; Progress
Table 82: Crystal Waters - Natural Spring Water
Table 83: Boost - Fruit Juice - Supafruit Immune
Table 84: Gatorade - Sports Drink - Fruit Punch; Lemon Lime; Orange; Orange Grapefruit
Table 85: LOL - Fizzy Fruit Juice - B Current; Go Man Go; Razz Bri; Tropikal
Table 86: Golden Circle - Fruit Drink - Tropical Punch
Table 87: PowerBar - Energy Gel with C2 Max Carb Mix - Caffeinated Green Apple; Vanilla
Table 88: Musashi P30 - Protein Drink - Orange; Strawberry
Table 89: Musashi P30 - High Protein Flavoured Milk Drink - Choc Malt; Strawberry Sundae; Vanilla Cream
Table 90: Aussie Bodies Protein Revival - Lo-Carb High Protein Flavoured Milk Drink - Dutch Choc
Table 91: V Pocket Rocket - Guarana Energy Shot
Table 92: Horlicks - Malted Goodness Drink Powder
Table 93: Grapetiser - Sparkling Grape Juice - Red; White
Table 94: Appletiser - Sparkling Apple Juice
Table 95: Coca-Cola Open Summer - Soda - Limited Edition Cans

Related research categories

By sector: Soft drinks, General drinks

By market: Australia (in Oceania)