Soft Drinks in Iran

Published: July 2013

Publisher: Euromonitor Plc

Product ref: 176984

Pages: 57

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

While widespread exposure of the effects of carbonates on health resulted in stagnation in volume terms, particularly in the off-trade channel, other categories such as bottled water and fruit/vegetable juice continued to register very healthy growth rates, albeit from a very low base.

Euromonitor International's Soft Drinks in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
All Soft Drinks Categories Post Continued Healthy Growth Except Carbonates
While Low Sales Base the Main Driver of Growth, Rapid Price Increases Have A Negative Impact
Domestic Production Remains Popular Even for Multinational Brands
Off-trade Sales Dominated by Independent Small Grocers
Low Sales Base Will Be the Main Driver of Growth Over the Coming Years
Market Indicators
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
Table 17 Company Shares of Off-trade Soft Drinks by Value 2008-2012
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
Table 19 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2012-2017
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2012-2017
Table 26 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 27 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Iran
Market Data
Table 28 Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2007-2012
Table 29 Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2007-2012
Table 30 Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2007-2012
Table 31 Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2007-2012
Table 32 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2012-2017
Table 33 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2012-2017
Table 34 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2012-2017
Table 35 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2012-2017
Definitions
Sources
Summary 1 Research Sources
Alifard Co in Soft Drinks (iran)
Strategic Direction
Key Facts
Summary 2 Alifard Co: Key Facts
Company Background
Production
Summary 3 Alifard Co: Production Statistics 2012
Competitive Positioning
Summary 4 Alifard Co: Competitive Position 2012
Anahita Polour Co in Soft Drinks (iran)
Strategic Direction
Key Facts
Summary 5 Anahita Polour Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Anahita Polour Co: Competitive Position 2012
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 36 Off-trade Sales of Bottled Water by Category: Volume 2007-2012
Table 37 Off-trade Sales of Bottled Water by Category: Value 2007-2012
Table 38 Off-trade Sales of Bottled Water by Category: % Volume Growth 2007-2012
Table 39 Off-trade Sales of Bottled Water by Category: % Value Growth 2007-2012
Table 40 Company Shares of Bottled Water by Off-trade Volume 2008-2012
Table 41 Brand Shares of Bottled Water by Off-trade Volume 2009-2012
Table 42 Company Shares of Bottled Water by Off-trade Value 2008-2012
Table 43 Brand Shares of Bottled Water by Off-trade Value 2009-2012
Table 44 Forecast Off-trade Sales of Bottled Water by Category: Volume 2012-2017
Table 45 Forecast Off-trade Sales of Bottled Water by Category: Value 2012-2017
Table 46 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2012-2017
Table 47 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 48 Low Calorie Carbonates by Category
Table 49 Off-trade Sales of Carbonates by Category: Volume 2007-2012
Table 50 Off-trade Sales of Carbonates by Category: Value 2007-2012
Table 51 Off-trade Sales of Carbonates by Category: % Volume Growth 2007-2012
Table 52 Off-trade Sales of Carbonates by Category: % Value Growth 2007-2012
Table 53 On-trade vs Off-trade Sales of Carbonates: Volume 2007-2012
Table 54 On-trade vs Off-trade Sales of Carbonates: Value 2007-2012
Table 55 On-trade vs Off-trade Sales of Carbonates: % Volume Growth 2007-2012
Table 56 On-trade vs Off-trade Sales of Carbonates: % Value Growth 2007-2012
Table 57 Company Shares of Carbonates by Off-trade Volume 2008-2012
Table 58 Brand Shares of Carbonates by Off-trade Volume 2009-2012
Table 59 Company Shares of Carbonates by Off-trade Value 2008-2012
Table 60 Brand Shares of Carbonates by Off-trade Value 2009-2012
Table 61 Forecast Off-trade Sales of Carbonates by Category: Volume 2012-2017
Table 62 Forecast Off-trade Sales of Carbonates by Category: Value 2012-2017
Table 63 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
Table 64 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Concentrates Conversions
Table 65 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 66 Off-trade Sales of Concentrates (as sold) by Category: Volume 2007-2012
Table 67 Off-trade Sales of Concentrates (RTD) by Category: Volume 2007-2012
Table 68 Off-trade Sales of Concentrates by Category: Value 2007-2012
Table 69 Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2007-2012
Table 70 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2007-2012
Table 71 Off-trade Sales of Concentrates by Category: % Value Growth 2007-2012
Table 72 Company Shares of Concentrates (RTD) by Off-trade Volume 2008-2012
Table 73 Brand Shares of Concentrates (RTD) by Off-trade Volume 2009-2012
Table 74 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2008-2012
Table 75 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2009-2012
Table 76 Company Shares of Concentrates by Off-trade Value 2008-2012
Table 77 Brand Shares of Concentrates by Off-trade Value 2009-2012
Table 78 Forecast Off-trade Sales of Concentrates (as sold) by Category: Volume 2012-2017
Table 79 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2012-2017
Table 80 Forecast Off-trade Sales of Concentrates by Category: Value 2012-2017
Table 81 Forecast Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2012-2017
Table 82 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2012-2017
Table 83 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 84 Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2007-2012
Table 85 Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2007-2012
Table 86 Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2007-2012
Table 87 Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2007-2012
Table 88 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2008-2012
Table 89 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2009-2012
Table 90 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2008-2012
Table 91 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2009-2012
Table 92 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2012-2017
Table 93 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2012-2017
Table 94 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2012-2017
Table 95 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2012-2017
Headlines
Trends
Prospects
Headlines
Trends
Competitive Landscape
Prospects
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 96 Off-trade Sales of Sports and Energy Drinks by Category: Volume 2007-2012
Table 97 Off-trade Sales of Sports and Energy Drinks by Category: Value 2007-2012
Table 98 Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2007-2012
Table 99 Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2007-2012
Table 100 Company Shares of Sports and Energy Drinks by Off-trade Volume 2008-2012
Table 101 Brand Shares of Sports and Energy Drinks by Off-trade Volume 2007-2009
Table 102 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Volume 2012-2017
Table 103 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Value 2012-2017
Table 104 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2012-2017
Table 105 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2012-2017













Price: $ 1900.00

Related research categories

By sector: Soft drinks, General drinks

By market: Iran (in Asia)