Soft Drinks in Estonia

Published: May 2013

Publisher: Euromonitor Plc

Product ref: 169821

Pages: 71

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

Strong price sensitivity declined as Estonia recovered from the economic downturn, although Estonians were strongly impacted by the prices. Some cautiousness also resulted from the increase of production input costs, such as raw materials and energy prices. Nevertheless, the situation forced companies to produce more efficiently, which had a positive impact on the economy as a whole. Consumption improved not only in economy, but also in standard- and premium-priced soft drinks.

Euromonitor International's Soft Drinks in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
Soft Drinks Gradually Recovers From Recession
Despite Price Sensitivity, Quality Becomes More Important
Product Development Is the Key To Success
Wide Product Range and Discounts Attract Estonians To Supermarkets/hypermarkets
Soft Drinks To Continue Growth Over the Forecast Period
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
Table 17 Company Shares of Off-trade Soft Drinks by Value 2008-2012
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
Table 19 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2012-2017
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2012-2017
Table 26 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 27 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Estonia
Table 28 Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2007-2012
Table 29 Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2007-2012
Table 30 Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2007-2012
Table 31 Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2007-2012
Table 32 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2012-2017
Table 33 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2012-2017
Table 34 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2012-2017
Table 35 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2012-2017
Definitions
Sources
Summary 1 Research Sources
A Le Coq As in Soft Drinks (estonia)
Strategic Direction
Key Facts
Summary 2 A Le Coq AS: Key Facts
Summary 3 A Le Coq AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 A Le Coq AS: Competitive Position 2012
Varska Vesi As in Soft Drinks (estonia)
Strategic Direction
Key Facts
Summary 5 Värska Vesi AS: Key Facts
Summary 6 Värska Vesi AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Värska Vesi AS: Competitive Position 2012
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 36 Sales of Bottled Water to the Institutional Channel 2007-2012
Table 37 Off-trade Sales of Bottled Water by Category: Volume 2007-2012
Table 38 Off-trade Sales of Bottled Water by Category: Value 2007-2012
Table 39 Off-trade Sales of Bottled Water by Category: % Volume Growth 2007-2012
Table 40 Off-trade Sales of Bottled Water by Category: % Value Growth 2007-2012
Table 41 Company Shares of Bottled Water by Off-trade Volume 2008-2012
Table 42 Brand Shares of Bottled Water by Off-trade Volume 2009-2012
Table 43 Company Shares of Bottled Water by Off-trade Value 2008-2012
Table 44 Brand Shares of Bottled Water by Off-trade Value 2009-2012
Table 45 Forecast Off-trade Sales of Bottled Water by Category: Volume 2012-2017
Table 46 Forecast Off-trade Sales of Bottled Water by Category: Value 2012-2017
Table 47 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2012-2017
Table 48 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Low-calorie Carbonates by Category 2007-2012
Table 50 Off-trade Sales of Carbonates by Category: Volume 2007-2012
Table 51 Off-trade Sales of Carbonates by Category: Value 2007-2012
Table 52 Off-trade Sales of Carbonates by Category: % Volume Growth 2007-2012
Table 54 On-trade vs Off-trade Sales of Carbonates: Volume 2007-2012
Table 55 On-trade vs Off-trade Sales of Carbonates: Value 2007-2012
Table 56 On-trade vs Off-trade Sales of Carbonates: % Volume Growth 2007-2012
Table 57 On-trade vs Off-trade Sales of Carbonates: % Value Growth 2007-2012
Table 58 Company Shares of Carbonates by Off-trade Volume 2008-2012
Table 59 Brand Shares of Carbonates by Off-trade Volume 2009-2012
Table 60 Company Shares of Carbonates by Off-trade Value 2008-2012
Table 61 Brand Shares of Carbonates by Off-trade Value 2009-2012
Table 62 Forecast Off-trade Sales of Carbonates by Category: Volume 2012-2017
Table 63 Forecast Off-trade Sales of Carbonates by Category: Value 2012-2017
Table 64 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
Table 65 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Concentrates Conversions
Summary 8 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 66 Off-trade Sales of Concentrates (as sold) by Category: Volume 2007-2012
Table 67 Off-trade Sales of Concentrates (RTD) by Category: Volume 2007-2012
Table 68 Off-trade Sales of Concentrates by Category: Value 2007-2012
Table 69 Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2007-2012
Table 70 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2007-2012
Table 71 Off-trade Sales of Concentrates by Category: % Value Growth 2007-2012
Table 72 Company Shares of Concentrates (RTD) by Off-trade Volume 2008-2012
Table 73 Brand Shares of Concentrates (RTD) by Off-trade Volume 2009-2012
Table 74 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2008-2012
Table 75 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2009-2012
Table 76 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2008-2012
Table 77 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2009-2012
Table 78 Company Shares of Concentrates by Off-trade Value 2008-2012
Table 79 Brand Shares of Concentrates by Off-trade Value 2009-2012
Table 80 Forecast Off-trade Sales of Concentrates (as sold) by Category: Volume 2012-2017
Table 81 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2012-2017
Table 82 Forecast Off-trade Sales of Concentrates by Category: Value 2012-2017
Table 83 Forecast Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2012-2017
Table 84 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2012-2017
Table 85 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 86 Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2007-2012
Table 87 Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2007-2012
Table 88 Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2007-2012
Table 89 Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2007-2012
Table 90 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2008-2012
Table 91 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2009-2012
Table 92 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2008-2012
Table 93 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2009-2012
Table 94 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2012-2017
Table 95 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2012-2017
Table 96 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2012-2017
Table 97 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 98 Off-trade Sales of RTD Coffee: Volume 2007-2012
Table 99 Off-trade Sales of RTD Coffee: Value 2007-2012
Table 100 Off-trade Sales of RTD Coffee: % Volume Growth 2007-2012
Table 101 Off-trade Sales of RTD Coffee: % Value Growth 2007-2012
Table 102 Company Shares of RTD Coffee by Off-trade Volume 2008-2012
Table 103 Brand Shares of RTD Coffee by Off-trade Volume 2009-2012
Table 104 Company Shares of RTD Coffee by Off-trade Value 2008-2012
Table 105 Brand Shares of RTD Coffee by Off-trade Value 2009-2012
Table 106 Forecast Off-trade Sales of RTD Coffee: Volume 2012-2017
Table 107 Forecast Off-trade Sales of RTD Coffee: Value 2012-2017
Table 108 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2012-2017
Table 109 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 110 Off-trade Sales of RTD Tea by Category: Volume 2009-2012
Table 111 Off-trade Sales of RTD Tea by Category: Value 2007-2012
Table 112 Off-trade Sales of RTD Tea by Category: % Volume Growth 2007-2012
Table 113 Off-trade Sales of RTD Tea by Category: % Value Growth 2007-2012
Table 114 Company Shares of RTD Tea by Off-trade Volume 2008-2012
Table 115 Brand Shares of RTD Tea by Off-trade Volume 2009-2012
Table 116 Company Shares of RTD Tea by Off-trade Value 2008-2012
Table 117 Brand Shares of RTD Tea by Off-trade Value 2009-2012
Table 118 Forecast Off-trade Sales of RTD Tea by Category: Volume 2012-2017
Table 119 Forecast Off-trade Sales of RTD Tea by Category: Value 2012-2017
Table 121 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 122 Off-trade Sales of Sports and Energy Drinks by Category: Volume 2007-2012
Table 123 Off-trade Sales of Sports and Energy Drinks by Category: Value 2007-2012
Table 124 Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2007-2012
Table 125 Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2007-2012
Table 126 Company Shares of Sports and Energy Drinks by Off-trade Volume 2008-2012
Table 127 Brand Shares of Sports and Energy Drinks by Off-trade Volume 2007-2009
Table 128 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Volume 2012-2017
Table 129 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Value 2012-2017
Table 130 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2012-2017
Table 131 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2012-2017













Price: $ 1900.00

Related research categories

By sector: Soft drinks, General drinks

By market: Estonia (in Europe)