Sirang Koohrang Co in Alcoholic Drinks (Iran)

Sirang Koohrang Co in Alcoholic Drinks (Iran)

Published: July 2014
Publisher: Euromonitor International
Product ref: 218158
Pages: 2
Format: PDF
Delivery: Immediate download

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Sirang Koohrang aims to strengthen its already favourable position in non/low alcohol beer by introducing new flavours and improving distribution of its current products. The company is set to increase its volume share in the category at the expense of leading player Behnoush Iran Co. higher levels of diversification in packaging including the introduction of metal beverage cans is set to become one of the company’s major strategies as it seeks to increase its presence in beer in Iran.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Related research categories

By sector: General alcohol, General drinks

By market: Iran (in Asia)


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