Shop & Go JSC in Retailing (Vietnam)
Over the forecast period, Shop & Go aims to become one of the leading players in modern grocery retailers. As this form of retailing is still developing in Vietnam and still winning over consumers, the company plans to increase brand awareness by expanding its retailing network. The company plans to open new stores in city centres and residential areas, as its target consumer groups include young office workers, teenagers and also foreigners who are living or travelling in Vietnam.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 Shop & Go JSC: Key Facts
Summary 2 Shop & Go JSC: Operational Indicators
Summary 3 Shop & Go JSC: Competitive Position 2012
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