Rtds/High-Strength Premixes in Germany

Published: November 2013

Publisher: Euromonitor Plc

Product ref: 188608

Pages: 56

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

The demands for convenience, individuality and creativity, especially amongst young consumers, still remain the key drivers for RTD/high-strength premixes demand, with a growing group of followers.

Euromonitor International's RTDs/High-Strength Premixes in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the RTDs/High-Strength Premixes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of RTDS/High-strength Premixes by Category: Total Volume 2007-2012
Table 2 Sales of RTDS/High-strength Premixes by Category: Total Value 2007-2012
Table 3 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2007-2012
Table 4 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2007-2012
Table 5 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2008-2012
Table 10 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2008-2012
Table 11 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2009-2012
Table 12 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2012-2017
Table 13 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2012-2017
Table 14 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2012-2017
Table 15 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2012-2017
Bitburger Braugruppe GmbH in alcoholic drinks (Germany)
Strategic Direction
Key Facts
Summary 1 Bitburger Braugruppe GmbH: Key Facts
Company Background
Production
Summary 2 Bitburger Braugruppe GmbH: Production Statistics 2012
Competitive Positioning
Summary 3 Bitburger Braugruppe GmbH: Competitive Position 2012
Hardenberg Wilthen AG in alcoholic drinks (Germany)
Strategic Direction
Key Facts
Summary 4 Hardenberg Wilthen AG: Key Facts
Company Background
Production
Summary 5 Hardenberg Wilthen AG: Production Statistics 2012
Competitive Positioning
Summary 6 Hardenberg Wilthen AG: Competitive Position 2012
Krombacher Brauerei BHD Schadeberg GmbH & Co Kg in alcoholic drinks (Germany)
Strategic Direction
Key Facts
Summary 7 Krombacher Brauerei Bernhard Schadeberg GmbH & Co KG: Key Facts
Summary 8 Krombacher Brauerei Bernhard Schadeberg GmbH & Co KG: Operational Indicators
Company Background
Production
Summary 9 Krombacher Brauerei Bernhard Schadeberg GmbH & Co KG: Production Statistics 2012
Competitive Positioning
Summary 10 Krombacher Brauerei Bernhard Schadeberg GmbH & Co KG: Competitive Position 2012
Oettinger Brauerei GmbH in alcoholic drinks (Germany)
Strategic Direction
Key Facts
Summary 11 Oettinger Brauerei GmbH: Key Facts
Summary 12 Oettinger Brauerei GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 13 Oettinger Brauerei GmbH: Competitive Position 2012
Radeberger Gruppe Kg in alcoholic drinks (Germany)
Strategic Direction
Key Facts
Summary 14 Radeberger Gruppe KG: Key Facts
Summary 15 Radeberger Gruppe KG: Operational Indicators
Company Background
Production
Summary 16 Radeberger Gruppe KG: Production Statistics 2012
Competitive Positioning
Summary 17 Radeberger Gruppe KG: Competitive Position 2012
Executive Summary
Alcoholic Drinks Volume Sales in Germany Continue To Decline in 2012
Shift To Less Unhealthy Variants and Premiumisation Shape Demand in 2012
Market Remains Fragmented and Highly Competitive
On-trade Volume Sales Face Steeper Decline in 2012
Further Decline Inevitable in the Forecast Period
Key Trends and Developments
Economic Slowdown With Little Impact
the Market Goes "gaga" - New Colourful Trends and Lifestyle Changes
More Value for Our Money and Growing Price Polarisation
Key New Product Launches
Summary 18 Key New Product Developments 2011-2012
Specialist Retailer
Summary 19 Leading Specialist Retailers 2012
Market Merger and Acquisition Activity
Summary 20 Merger and Acquisition Activity 2011-2012
Market Background
Legislation
Table 16 Number of On-trade Establishments by Type 2007-2012
Taxation and Duty Levies
Summary 21 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 17 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2012
Table 18 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2012
Table 19 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2012
Table 20 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2012
Table 21 Selling Margin of a Typical Wine Brand in Retail Channel that Does Not Use Wholesalers 2012
Table 22 Selling Margin of a Typical Spirits Brand 2012 incl Wholesaler
Table 23 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2012
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Market Indicators
Table 24 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Market Data
Table 25 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 26 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 27 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 28 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Table 29 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
Table 30 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
Table 31 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 32 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
Table 33 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
Table 34 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
Table 35 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
Table 36 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 37 Forecast Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 38 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 39 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Definitions
Published Data Comparisons
Sources
Summary 22 Research Sources













Price: $ 900.00

Related research categories

By sector: Ready-to-drink

By market: Germany (in Europe)