Rtds/high-strength Premixes - France

The most important trend in 2010 was the launch by branded manufacturers of mojito cocktails ready for consumption at home. While on the one hand these new references respond to the higher demand for cocktails, on the other they also offer convenience, as consumers not only need less time to have the cocktail ready to serve, but these new alcoholic drinks are a good alternative when some ingredients that are often more difficult to buy, are missing at home.

Euromonitor International's RTDs/High-Strength Premixes in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the RTDs/High-Strength Premixes market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Rtds/high-strength Premixes in France
Euromonitor International
December 2010
List of Contents and Tables
Executive Summary
Modest But Positive Volume Growth in 2010
Occasional Consumption Motivated by Pleasure and Health and Wellness
Ambitious Growth Plans of La Martiniquaise
Growing Transfer of Sales From On- To Off-trade Channel
Stability in Volume Terms Expected Over the Forecast Period
Key Trends and Developments
Legislation Increasingly Unfavourable for the Consumption of Alcohol On-trade
Consumers Seek Alcoholic Drinks That Offer Pleasure and Conviviality
Organic Alcoholic Drinks Are Key Drivers in Boosting Sales
Key New Product Launches
Summary 1 Key New Product Developments 2009-2010
Specialist Retailer
Summary 2 Leading Specialist Retailers 2009
Market Merger and Acquisition Activity
Summary 3 Merger and Acquisition Activity 2009-2010
Summary 4 Speculated Merger and Acquisition Activity 2010-2011
Market Background
Legislation
Table 1 Number of On-trade Establishments by Type 2005-2009
Taxation and Duty Levies
Table 2 Taxation and Duty Levies on Alcoholic Drinks 2010
Table 3 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2010
Table 4 Selling Margin of a Typical Beer Brand 2010 - Kronenbourg
Table 5 Selling Margin of a Typical Wine Brand 2010 - JP Chenet
Table 6 Selling Margin of a Typical Spirits Brand 2010 - Ricard
Operating Environment
Contraband/parallel Trade
Market Indicators
Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2005-2010
Market Data
Table 8 Sales of Alcoholic Drinks by Category: Total Volume 2005-2010
Table 9 Sales of Alcoholic Drinks by Category: Total Value 2005-2010
Table 10 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2005-2010
Table 11 Sales of Alcoholic Drinks by Category: % Total Value Growth 2005-2010
Table 12 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2010
Table 13 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2010
Table 14 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2010
Table 15 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2010
Table 16 Company Shares of Alcoholic Drinks by Global Brand Owner 2006-2010
Table 17 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2005-2010
Table 18 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2010
Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 20 Forecast Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 22 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Definitions
Published Data Comparisons
Summary 5 Research Sources
Bavaria France SA
Strategic Direction
Key Facts
Summary 6 Bavaria France SA: Key Facts
Summary 7 Bavaria France SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 Bavaria France SA: Competitive Position 2010
Brasseries Kronenbourg SA
Strategic Direction
Key Facts
Summary 9 Brasseries Kronenbourg SA: Key Facts
Summary 10 Brasseries Kronenbourg SA: Operational Indicators
Production
Summary 11 Brasseries Kronenbourg SA: Production Statistics
Competitive Positioning
Summary 12 Brasseries Kronenbourg SA: Competitive Position 2010
Castel Frères
Strategic Direction
Key Facts
Summary 13 Castel Frères: Key Facts
Summary 14 Castel Frères: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Castel Frères: Competitive Position 2010
Centre Vinicole - Nicolas Feuillatte
Strategic Direction
Key Facts
Summary 16 Centre Vinicole - Nicolas Feuillatte: Key Facts
Summary 17 Centre Vinicole - Nicolas Feuillatte: Operational Indicators
Company Background
Production
Summary 18 Centre Vinicole - Nicolas Feuillatte: Production Statistics 2010
Competitive Positioning
Summary 19 Centre Vinicole - Nicolas Feuillatte: Competitive Position 2010
Heineken Entreprise Sas
Strategic Direction
Key Facts
Summary 20 Heineken Entreprise SAS: Key Facts
Summary 21 Heineken Entreprise SAS: Operational Indicators
Company Background
Production
Summary 22 Heineken Entreprise SAS: Production Statistics
Competitive Positioning
Summary 23 Heineken Entreprise SAS: Competitive Position 2010
Inbev France Sas
Strategic Direction
Key Facts
Summary 24 InBev France SAS: Key Facts
Summary 25 InBev France SAS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 26 InBev France SAS: Competitive Position 2010
La Martiniquaise Svs
Strategic Direction
Key Facts
Summary 27 La Martiniquaise SVS: Key Facts
Summary 28 La Martiniquaise SVS: Operational Indicators
Company Background
Production
Summary 29 La Martiniquaise SVS: Production Statistics 2010
Competitive Positioning
Summary 30 La Martiniquaise SVS: Competitive Position 2010
Nicolas SA
Strategic Direction
Key Facts
Summary 31 Nicolas SA: Key Facts
Summary 32 Nicolas SA: Operational Indicators
Company Background
Chart 1 Nicolas SA: in Paris
Private Label
Summary 33 Nicolas SA: Private Label Portfolio
Competitive Positioning
Summary 34 Nicolas SA: Competitive Position 2009
Rémy Cointreau Group
Strategic Direction
Key Facts
Summary 35 Rémy Cointreau Group: Key Facts
Summary 36 Rémy Cointreau Group: Operational Indicators
Company Background
Production
Summary 37 Rémy Cointreau Group: Production Statistics 2010
Competitive Positioning
Summary 38 Rémy Cointreau Group: Competitive Position 2010
Ricard SA
Strategic Direction
Key Facts
Summary 39 Ricard SA: Key Facts
Summary 40 Ricard SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 41 Ricard SA: Competitive Position 2010
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 23 Sales of RTDS/High-strength Premixes by Category: Total Volume 2005-2010
Table 24 Sales of RTDS/High-strength Premixes by Category: Total Value 2005-2010
Table 25 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2005-2010
Table 26 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2005-2010
Table 27 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: Volume 2005-2010
Table 28 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: Value 2005-2010
Table 29 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: % Volume Growth 2005-2010
Table 30 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: % Value Growth 2005-2010
Table 31 Company Shares of RTDS/High-strength Premixes by Global Brand Owner 2006-2010
Table 32 Company Shares of RTDS/High-strength Premixes by National Brand Owner 2006-2010
Table 33 Brand Shares of RTDS/High-strength Premixes 2007-2010
Table 34 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2010-2015
Table 35 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2010-2015
Table 36 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2010-2015
Table 37 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2010-2015

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Related research categories

By sector: Ready-to-drink

By market: France (in Europe)