Rivella AG in soft drinks (Switzerland)

Published: September 2013

Publisher: Euromonitor Plc

Product ref: 181407

Pages: 3

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Rivella is regarded by many as “Switzerland’s national drink”. Rivella lost off-trade volume and value shares in soft drinks over the review period but the company’s goal is to remain the nation’s drink for many years to come. The company has created a long-term strategy focusing on giving new impulse and dynamism to the brand through extensive media and advertising campaigns.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/vegetable juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the soft drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Rivella AG: Key Facts
Summary 2 Rivella AG: Operational indicators
Company Background
Production
Competitive Positioning
Summary 3 Rivella AG: Competitive Position 2012













Price: $ 150.00

Related research categories

By sector: Soft drinks, General drinks

By market: Antigua and Barbuda (in North America), Switzerland (in Europe)