Relaxation Drink Production in the US - Industry Market Research Report

Relaxation Drink Production in the US - Industry Market Research Report

Published: January 2013
Publisher: IBISWorld
Product ref: 195130
Pages: 34
Format: PDF
Delivery: Immediate download

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Relaxation Drink Production

There are expected to be nearly 390 different types of relaxation drinks out on the market in 2011 (there were about 350 in 2010).  The main competitors include Mini Chill, Mary Jane Soda, Dream Water, Drank, Vacation in a Bottle (ViB), Koma Unwind, Blue Cow, Tranquila, Xin and ExChill.  Most contain the active ingredients melatonin or l-theanine. The potential market is significant because aver 53 million Americans have experienced insomnia or had trouble sleeping in the past year.Companies in this industry produce drinks marketed for their relaxation or sleep-promoting properties. Most of these drinks contain the active ingredients melatonin or l-theanine. This industry excludes ready-to-drink tea as well as dairy-based and carbonated beverages.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

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Related research categories

By sector: General drinks

By market: United States (in North America)


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