Ready-to-drink market research (page 15 of 17)

RTDs/high-strength premixes recorded stonger growth in 2010, marking a recovery from poor 2009 sales demand . That said, 2010 sales growth paled in comparison to that recorded in 2008 – pre recession ...

RTDs/high-strength premixes is set to decline by 4% as 18.8 million litres will be sold for a value of EEK1 billion in 2010. The category is suffering due to high excise tax and the economic crisis. A...

The most important trend in 2010 was the launch by branded manufacturers of mojito cocktails ready for consumption at home. While on the one hand these new references respond to the higher demand for ...

Sales of RTDs/high-strength premixes in Azerbaijan in 2010 remained very small in comparison to other types of alcoholic drinks. An apparent lack of interest in new product developments and insufficie...

In 2010, high-strength premixes were launched at Systembolaget for the first time. Systembolaget has pursued a somewhat negative approach to introducing such products as they are mainly seen as attrac...

As a result of the financial crisis, the sales of RTDs/high-strength premixes decreased together with decreased purchasing power. The products are not known by the majority of people, which made the c...

Spirit-based RTDs had the best performance in 2010, achieving a volume growth rate of 7%. The overall growth rate for RTDs/high-strength premixes was 5%. This increment is not negligible compared to o...

2010 spelled good news for RTDs/high-strength premixes, which experienced positive growth after hitting a plateau following years of declining sales during the review period. RTDs/High-strength premix...

The launching of wine-based RTDs by Sublimar SA, with its inexpensive Sangría Gorlero and Clericó Gorlero, has opened a new category in RTDs and its success has convinced other brands to enter the seg...

Spirit-based RTDS over the past seven years has shrunk quite drastically in volume sales within the Israeli alcoholic drinks market as new trends have driven Israelis to move away from such products a...

Even though the first signs of economic stability appeared in Latvia in 2010, sales of RTDs/high-strength premixes continued to decline as the purchasing power of the younger generation, the key targe...

RTDs/high-strength premixes remain marginal within alcoholic drinks. However, the changes in lifestyle which occurred between 2006 and 2008 continued to have results in 2010, despite the economic down...

The continuing migration of consumers towards other spirits areas is having a negative impact on growth rates within spirit-based RTDs, the largest RTDs/high-strength premix area. Lower alcohol conten...

RTDs/high-strength premixes is set to experience total volume growth of 5% to reach total volume sales of 2 million litres in 2010. This category is also predicted to see 8% growth terms of total curr...

RTDs/high-strength premixes is still a young market with great potential for growth with sales only still marginal in the country. Croatian consumers have thus far not completely embraces these produc...

RTDs/high-strength premixes witnessed a wave of new launches towards the end of the review period. None of the new entrants made a significant impact, however, with Opal’s Cuba Libre (a mix of rum and...

RTDs/high strength spirits continued to decline in 2010 after the 2009 recession reversed the growth trend. The segment is still quite immature and reacts with great volatility to external shocks. Con...

The new Transit Law and the harsher penalties for drunk drivers affected high-alcohol content products in 2010, such as RTDs and high-strength premixes, since consumers opted for lower alcohol content...

RTDs/high-strength premixes is a category set to lose strength significantly in 2010, after showing a dramatic fall in value and volume sales in 2009. In total volume terms, it is predicted to decreas...

Total volume sales of RTDs/high-strength premixes increased by a healthy 6% in 2010. This continues a development seen since 2005, which has generated an astounding 93% volume growth over the review p...

Despite the shift towards at-home consumption and the success of products marketed for the off-trade environment, RTDs/high-strength premixes continued to record middle single-digit decline in total v...

RTDs/high-strength premixes’ sales continued to shrink for the fifth consecutive year in 2010. Spirit-based RTDs represents the biggest category, with a 92% share of overall volume sales. These produc...

RTDs/high-strength premixes saw the emergence of a new product category in 2010, with Diageo’s launch of Smirnoff Grand Cosmo and Smirnoff Mojito in high-strength pre-mixes. These benefited from a str...

After losing almost 11% in retail volume in 2009, the RTD/ high-strength premixes sector posted another negative year in 2010. Total volumes fell by 4%, while total value dropped by 7%. Although the r...

This report covers key aspects of the beer, cider and FABs market in the in the eight nations of the northern hemisphere: Canada, France, Germany, Italy, Japan, Russia, the UK, and the US. Data is pro...

This report covers key aspects of the FABs market in four emerging / high growth economies: Brazil, Russia, India and China. Data is provided for market value and volume by category, company and brand...

This databook provides key data and information on the beer, cider and FABs market covering eight countries in Latin America. This report is a comprehensive resource for market, category and segment l...

This databook provides key data and information on the beer, cider and FABs market covering two countries in North America. This report is a comprehensive resource for market, category and segment lev...

This databook provides key data and information on the beer, cider and FABs market covering 17 countries in Western Europe. This report is a comprehensive resource for market, category and segment lev...

This databook provides key data and information on the beer, cider and FABs market covering seven countries in the Middle East and Africa region. This report is a comprehensive resource for market, ca...