Market research: Pakistan (page 1 of 3)

This report contains detailed forecasts and analysis for Pakistan, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Cou...

Business Monitor International's Pakistan Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory ...

Published by Canadean, Country Beverage Forecasts provide consumption trends (1999 to 2011 actual, 2012 provisional plus 2013 to 2018 forecasts) for key beverage categories....

A competitively priced comprehensive overview of the Dilutables market....

A competitively priced comprehensive overview of the Still Drinks market....

A competitively priced comprehensive overview of the Carbonates market....

A competitively priced comprehensive overview of the Juice market....

A competitively priced comprehensive overview of the Nectars market....

A competitively priced comprehensive overview of the Energy Drinks market....

A competitively priced comprehensive overview of the Packaged Water market....

A competitively priced comprehensive overview of the Bulk/HOD water market....

A competitively priced comprehensive overview of the key categories in the soft drinks market....

Pakistan Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bodies with independent forecasts...

This market research report offers a perspective on the actual market situation, trends and future outlook for fruit and vegetable juice in Pakistan....

Volume growth was stifled for another year as prices grew significantly across all categories. Major players focused on cost efficiency and profit maximisation and did not launch any significant new p...

As Pakistan nears a major water crisis, households have already, in the interests of health, started using water dispensers and bottled water for drinking at home. This development means that bottled ...

Major players in carbonates – PepsiCo and Coca-Cola – continued to emphasise in their marketing campaigns the price advantage they offered through discount schemes. Viral marketing campaigns announcin...

Concentrates, especially liquid concentrates (Rooh Afza and Jam-E-Shirin), were seen as healthier and cheaper alternatives to carbonates and packaged juices. This perspective helped people switch cons...

Compared to a time when apple, mango and orange were the only flavours available in fruit juices, major players expanded their product lines to include fruit mixes, grape, guava and other peripheral f...

RTD coffee is not produced, manufactured or distributed in Pakistan, instead it is imported on a private basis to supermarkets and hypermarkets. In a market where coffee generally is a new concept and...

The limited availability of RTD tea stood in the way of sales growth. As retailers use company provided refrigerators (mostly PepsiCo, Coca-Cola and Nestlé) to store the soft drinks, it was hard to fi...

As consumers become more accustomed to energy drinks, a large number of often very local brands have been launched with availability limited to a small number of outlets each. Variants of the Red Bull...

Pakistan’s growing urban population and changing preferences of young consumers from tea towards coffee helped total coffee volume sales increase by 7% in 2011. While tea remains the more popular drin...

A strong increase in unit price in 2011 led to stifled volume growth in the hot drinks market. All areas were affected by the increase in production and import costs, which manufacturers decided to pa...

Increasing awareness of the positive effects of flavoured powder drinks, especially due to their link with milk, for growth in young children, led to strong growth of 11% in volume sales in 2011. Thes...

In 2011, strong marketing campaigns by leading players in the market, such as Tapal Tea (Pvt) Ltd and Unilever Pakistan, helped rejuvenate the image of tea as a product linked with traditions as well ...

This market research report offers a perspective on the actual market situation, trends and future outlook for milk and cream in Pakistan. The study provides essential market information for decision-...

Increased disposable income led to a rise of 12.8% in consumption in Pakistan in 2011. Floods had an adverse effect on the living standards of rural consumers and tourism in urban areas. Most Pakista...

Milk continues to be the biggest subcategory within drinking milk products. Khula doodh (unpackaged/‘loose milk’) continues to constitute the majority of milk consumed in Pakistan and share of package...

In 2011, other dairy consists of only coffee whiteners, condensed/evaporated milk and cream. Pakistani consumers continue to perceive other dairy as processed (hence less fresh) than milk. Thus they c...