Otsuka Pharmaceutical Co Ltd in Soft Drinks (Japan)

Otsuka Pharmaceutical Co Ltd in Soft Drinks (Japan)

Published: July 2014
Publisher: Euromonitor International
Product ref: 218141
Pages: 2
Format: PDF
Delivery: Immediate download

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Otsuka Pharmaceutical aims to improve the profitability of its nutraceuticals business – products that apply its pharmaceutical research know-how to support day-to-day wellness – through expanding sales outside Japan at the same time as nurturing brands in the Japanese market. The company aims to raise the ratio of overseas sales from 40% currently to 45% in financial year 2013 by increasing its presence in the US and further entry into Asian markets. In the Japanese market, the company intends...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Related research categories

By sector: Soft drinks, General drinks

By market: Japan (in Asia)


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