Murfatlar Romania SA in Alcoholic Drinks (Romania)
Murfatlar Romania SA is a main domestic producer of wine, and its performance is as a result of substantial expenditure in advertising and promotion. Its future activity will be a consequence of intensive branding activity sustained by advertising in the mass media. During the review period, the company focused on domestic sales in order to consolidate its leading position.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Table of contentsStrategic Direction
Summary 1 Murfatlar Romania SA: Key Facts
Summary 2 Murfatlar Romania SA: Operational Indicators
Summary 3 Murfatlar Romania SA: Competitive Position 2012
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