Market research: Morocco

61 reports found (page 1 of 3)

Title

Date published

Price


Morocco - ISA Country Report

Morocco - ISA Country Report

This report contains detailed forecasts and analysis for Morocco, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Coun...

September 2014

$89.00


Spirit Market in Morocco to 2018 - Market Size, Trends, and

Spirit Market in Morocco to 2018 - Market Size, Trends, and Forecasts

This industry report offers the most up-to-date market data on the actual market situation, trends and future outlook for spirits in Morocco. The research includes historic market data from 2007 to 20...

September 2014

$646.58


Rtds/High-Strength Premixes in Morocco

Rtds/High-Strength Premixes in Morocco

Sales of RTDs/high-strength premixes declined again in 2013. Consumers are not historically very keen to consume those products. Companies did not invest much in advertising, introducing new products ...

September 2014

$900.00


Beer in Morocco

Beer in Morocco

2013 is a challenging year for most industries and alcoholic drinks also recorded a negative performance especially the highest demanded category, beer, due to the economic crisis. The Islamic governm...

September 2014

$900.00


Bourchanin & Cie SA in Alcoholic Drinks (Morocco)

Bourchanin & Cie SA in Alcoholic Drinks (Morocco)

Bourchanin & Cie SA, as one of the top players within spirits and sole players within RTDs, is trying to overcome some of the difficulties caused by the increase of taxation that the relatively new go...

September 2014

$150.00


Groupe des Brasseries du Maroc SA in Alcoholic Drinks (Moroc

Groupe des Brasseries du Maroc SA in Alcoholic Drinks (Morocco)

Groupe des Brasseries du Maroc is expected to strategically cooperate with international players. In fact the partnership with Castel Group which actually owns Groupe the Brasseries du Maroc and Heine...

September 2014

$150.00


Wine in Morocco

Wine in Morocco

Moroccan wine is very known domestically and internationally and it has a strong reputation among consumers which really made it resist negative fallout from the taxation increase recorded during thes...

September 2014

$900.00


Alcoholic Drinks in Morocco

Alcoholic Drinks in Morocco

Alcoholic drinks experienced once more a negative year in 2013, although the decline was the lowest experienced in the country over the review period. The economic scenario is not very positive and co...

September 2014

$1900.00


Les Celliers de Meknes in Alcoholic Drinks (Morocco)

Les Celliers de Meknes in Alcoholic Drinks (Morocco)

Les Celliers de Meknes is expected to introduce more varieties of wine to Morocco. The company aims to widen its offer in order to keep its very strong market share secure against imported products. I...

September 2014

$150.00


Drinks SARL in Alcoholic Drinks (Morocco)

Drinks SARL in Alcoholic Drinks (Morocco)

Drinks Sarl aims to strengthen its position in the alcoholic drinks market though partnership with very important international brands such Heineken and Campari, just to mention two of them. The compa...

September 2014

$150.00


La Clé des Champs in Alcoholic Drinks (Morocco)

La Clé des Champs in Alcoholic Drinks (Morocco)

La Clé des Champs is not expected to expand its coverage through opening more Nicolas outlets. The company has been cautious in the past because consumer behaviour is significantly shaped by religious...

September 2014

$150.00


Spirits in Morocco

Spirits in Morocco

The category overall witnessed slower growth in 2013 compared to 2012. Though there were many subcategories performing better than expectation and delivered the same or higher volume than the previous...

September 2014

$900.00


Café Dubois SA in Hot Drinks (Morocco)

Café Dubois SA in Hot Drinks (Morocco)

Over the forecast period, Cafés Dubois aims to maintain its leading position within premium fresh coffee. The company is also planning to develop its own coffee shop network further. Its first store o...

July 2014

$150.00


RTD Tea in Morocco

RTD Tea in Morocco

RTD tea witnessed a positive performance in Morocco over the review period; however, demand for these products is still emerging, and they are limited to being sold in hypermarkets in some cities. Man...

July 2014

$900.00


Tea in Morocco

Tea in Morocco

In 2013, manufacturers continued to invest in innovation to stimulate sales. They extended their product ranges with new flavours, such as saffron, jasmine and thyme that were mainly found in other te...

July 2014

$900.00


Coffee in Morocco

Coffee in Morocco

Coffee continued to achieve healthy growth in value terms in 2013, benefitting from the success of individually packaged products, and mainly in fresh ground coffee pods and instant coffee. Single-ser...

July 2014

$900.00


Carrion Tetuan in Hot Drinks (Morocco)

Carrion Tetuan in Hot Drinks (Morocco)

Over the forecast period, Carrion Tetouan is expected to maintain its current production strategy. The company will continue to mainly produce coffee products, even though it is likely to continue to ...

July 2014

$150.00


Cafés Sahara in Hot Drinks (Morocco)

Cafés Sahara in Hot Drinks (Morocco)

Cafés Sahara aims to maintain its second position within hot drinks. While the launch of new products will likely be limited over the forecast period, the company is expected to continue to invest in ...

July 2014

$150.00


Somafaco SA in Hot Drinks (Morocco)

Somafaco SA in Hot Drinks (Morocco)

The company will continue its policy of lowering prices, while looking to increase production and innovation to face the increasing flow of imported products and to remain competitive. It is also plan...

July 2014

$150.00


Citruma SA in Soft Drinks (Morocco)

Citruma SA in Soft Drinks (Morocco)

Citruma is aiming to gain more share in juice by focusing on innovative products and improving brand awareness. The company plans to continue to launch new and innovative flavours with added-value, su...

July 2014

$150.00


Juice in Morocco

Juice in Morocco

The health and wellness trend continued to drive sales of juice in 2013. Moroccans began to pay more attention to their health, and took precautions to prevent major diseases. Hence, juice became impo...

July 2014

$900.00


Les Eaux Minérales d'Oulmès in Soft Drinks (Morocco)

Les Eaux Minérales d'Oulmès in Soft Drinks (Morocco)

Les Eaux Minérales d’Oulmès will further build on its leading position in bottled water over the forecast period, especially since bottled water is predicted to see a strong performance in terms of va...

July 2014

$150.00


Bourchanin & Cie SA in Soft Drinks (Morocco)

Bourchanin & Cie SA in Soft Drinks (Morocco)

Bourchanin & Cie is eager to maintain its lead in concentrates, although its overall focus will remain on alcoholic drinks. The company proved unsuccessful in terms of innovation in liquid concentrate...

July 2014

$150.00


Other Hot Drinks in Morocco

Other Hot Drinks in Morocco

Other hot drinks are typically consumed during breakfast in Morocco. As a result, this category is already fairly mature and consequently offers little significant potential for growth. In addition, i...

July 2014

$900.00


Hot Drinks in Morocco

Hot Drinks in Morocco

Sales of hot drinks increased in 2013. Sales of tea developed due to strong traditions, consumer loyalty and the stability of consumption habits. Moreover, consumers have more money and often choose t...

July 2014

$1900.00


Carbonates in Morocco

Carbonates in Morocco

In 2013 carbonates continued to be negatively affected in terms of volume growth by the developing health and wellness trend in Morocco, with some consumers starting to shift from cola carbonates to p...

July 2014

$900.00


Concentrates in Morocco

Concentrates in Morocco

The major growth driver in concentrates is the fact that concentrates are traditionally consumed during the month of Ramadan and in the summer, as they are considered to be a fundamental element of br...

July 2014

$900.00


Sports and Energy Drinks in Morocco

Sports and Energy Drinks in Morocco

With growing consumer concern regarding health and nutrition, functionality continued to drive volume sales of sports and energy drinks in 2013. Moroccans’ lifestyles continued to change even more rap...

July 2014

$900.00


Moroccan Food Processing in Soft Drinks (Morocco)

Moroccan Food Processing in Soft Drinks (Morocco)

Moroccan Food Processing will continue to expand its product range within juice, in which it is the leading player. The company will further build its presence in juice with its strong distribution ne...

July 2014

$150.00


Soft Drinks in Morocco

Soft Drinks in Morocco

Soft drinks in Morocco witnessed an upwards trend in 2013 in terms of both off-trade volume and current value sales with volume growth rates in line with those seen in 2012. New product developments i...

July 2014

$1900.00


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