Melitta Kaffee GmbH in Hot Drinks (Germany)

Published: July 2013

Publisher: Euromonitor Plc

Product ref: 174452

Pages: 3

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Melitta is rapidly expanding into foreign markets in order to reduce its dependence on Germany, a market in which it is suffering from category saturation and therefore weak growth. It is also expanding its product range, which includes coffee and other product types, such as small and large coffee machines, vacuum cleaners, vacuum cleaner bags and even wallpaper. The company believes that its future lies in product range expansion and innovation.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Melitta Kaffee GmbH: Key Facts
Summary 2 Melitta Kaffee GmbH: Operational Indicators
Company Background
Summary 3 Melitta Kaffee GmbH: Production Statistics 2012
Competitive Positioning
Summary 4 Melitta Kaffee GmbH: Competitive Position 2012

Price: $ 150.00

Related research categories

By sector: Hot drinks, General drinks

By market: Germany (in Europe)