MarketWatch Drinks - July 2012

Published: July 2012

Publisher: Datamonitor

Product ref: 146563

Pages: 23

Format: PDF

Delivery: By product vendor

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Report description

The Drinks MarketWatch contains the latest news, analysis, and opinion, covering all the month's major issues including new products and innovations, mergers and acquisitions, and marketing and regulatory issues. It covers the period from May 15 to June 14, 2012.

  • Enhance your understanding of trends in the drinks industry by accessing the latest news and insight.
  • Drive product ideation by studying the latest drinks industry innovations from around the world.
  • Track competitor activity via the latest news on mergers, acquisitions, partnerships, and company expansions.

Attempts to increase the appeal of spirits among younger consumers through dessert and candy flavor blends feature in this month's summary of novel drinks launches. Meanwhile, an innovative whisky launch shows that coconut remains a flavor to watch in the spirits market, while cola is showing its functional side with an unusual fat-burning launch.

  • What have the key developments and trends been in the drinks industry in May and June 2012?
  • What are the major new product and packaging developments in this sector that I need to be aware of?

Table of contents

Introduction
The Drinks MarketWatch contains the latest news, analysis, and opinion, covering all the month's major issues including new products and innovations, mergers and acquisitions, and marketing and regulatory issues. It covers the period from May 15 to June 14, 2012.

Features and benefits
Enhance your understanding of trends in the drinks industry by accessing the latest news and insight.
Drive product ideation by studying the latest drinks industry innovations from around the world.
Track competitor activity via the latest news on mergers, acquisitions, partnerships, and company expansions.

Highlights
Attempts to increase the appeal of spirits among younger consumers through dessert and candy flavor blends feature in this month's summary of novel drinks launches. Meanwhile, an innovative whisky launch shows that coconut remains a flavor to watch in the spirits market, while cola is showing its functional side with an unusual fat-burning launch.

Your key questions answered
What have the key developments and trends been in the drinks industry in May and June 2012?
What are the major new product and packaging developments in this sector that I need to be aware of?

Price: $ 400.00

Related research categories

By sector: Markets, General drinks