Marcelo y Rivero CA in Hot Drinks (Venezuela)

Published: March 2014

Publisher: Euromonitor Plc

Product ref: 199989

Pages: 2

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Marcelo y Rivero became a state-owned company in October 2012. Due to price regulations and the control by the national authorities it is very likely that its profitability will change, as the government does not incentivise the manufacture of premium products, which are outside of price regulations, instead prioritising regular coffee versions, which are the products with the narrowest margins.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Marcelo Y Rivero CA: Key Facts
Company Background
Competitive Positioning
Summary 2 Marcelo Y Rivero CA: Competitive Position 2013

Price: $ 150.00

Related research categories

By sector: Hot drinks, General drinks

By market: Canada (in North America), Venezuela (in South America)