Lidl Sverige KB in Retailing (Sweden)
Lidl Sverige plans to open more new outlets, and also aims to expand into northern areas of the country, even though the company faced some problems with the profitability of some of its outlets and had to close some of them over the review period. The company plans to focus more on social responsibility and sustainability, launch more well-known brands, and get rid of its hard discounter image forever in Sweden.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 Lidl Sverige KB: Key Facts
Summary 2 Lidl Sverige KB: Operational Indicators
Summary 3 Lidl Sverige KB: Private Label Portfolio
Summary 4 Lidl Sverige KB: Competitive Position 2012
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