Laitilan Wirvoitusjuomatehdas Oy in Soft Drinks (Finland)

Published: April 2013

Publisher: Euromonitor Plc

Product ref: 169493

Pages: 3

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Laitilan Wirvoitusjuomatehdas’ aim is to be a strong niche player. Its strategy is based on offering value-added products. The company, for example, focuses on launching novel products with a strong and often quirky identity. The company has in particular focused on a Finnish image with a nostalgic twist. Products, packaging and label design often have a clear link to historic Finnish products or events. The use of old-fashioned bottles, caps and labelling designs was termed “bottled nostalgia”

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Laitilan Wirvoitusjuomatehdas Oy: Key Facts
Summary 2 Laitilan Wirvoitusjuomatehdas Oy: Operational Indicators
Company Background
Summary 3 Laitilan Wirvoitusjuomatehdas Oy: Production Statistics 2012
Competitive Positioning
Summary 4 Laitilan Wirvoitusjuomatehdas Oy: Competitive Position 2012

Price: $ 150.00

Related research categories

By sector: Soft drinks, General drinks

By market: Finland (in Europe)