Kowloon Dairy Ltd in Health and Wellness (Hong Kong, China)

Published: September 2013

Publisher: Euromonitor Plc

Product ref: 183021

Pages: 2

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Over the forecast period, Kowloon Dairy is expected to consolidate its position in dairy products within Hong Kong, especially for drinking milk products. This in turn will boost its position in naturally healthy. New product innovations are likely to focus on fortified/functional content as the player targets busy consumers and their need for improved nutritional intake. Marketing campaigns will also continue so as to maintain consumer interest in its products amidst intense competition.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Kowloon Dairy Ltd: Key Facts
Company Background
Competitive Positioning
Summary 2 Kowloon Dairy Ltd: Competitive Position 2012













Price: $ 150.00

Related research categories

By sector: Dairy (in Soft drinks), Health (in Soft drinks)

By market: China (in Asia), Hong Kong (in Asia), China (in BRICM)