King Car Food Industrial Co Ltd in Soft Drinks (Taiwan)
Launching many cafés named Mr Brown during the last decade, King Car Food Industrial Co aimed to enter the high-end market and establish a premium image. Mr Brown Café is one of the leading chained cafés in Taiwan. Furthermore, the company wants to expand sales by developing in hot drinks and alcohol drinks. In 2012, it planned to increase the sales in China through its nine companies located in mainland China.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 King Car Food Industrial Co Ltd: Key Facts
Summary 2 King Car Food Industrial Co Ltd: Competitive Position 2012
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