Market research: Kenya (page 1 of 2)

51 reports found (page 1 of 2)

Title

Date published

Price


Consumer Lifestyles in Kenya

Consumer Lifestyles in Kenya

After suffering through an unsteady (in economic terms) 2012 and waiting to see what repercussions the March 2013 elections might bring , Kenyan consumers entered 2013 comforted by good weather (and l...

July 2013

$2100.00


Alcoholic Drinks in Kenya

Alcoholic Drinks in Kenya

Total volume sales of alcoholic drinks experienced steady growth in 2013, showing an improvement in comparison to the previous year. This was further supported by the fact that the middle-class contin...

September 2014

$2100.00


Hot Drinks in Kenya

Hot Drinks in Kenya

Whilst sales of hot drinks continued to increase in both value and volume terms in 2014, the growth was slower than it was the previous year. The increased adoption of western culture amongst working ...

February 2015

$2100.00


Soft Drinks in Kenya

Soft Drinks in Kenya

Soft drinks once again posted positive current value growth in 2014 despite prevailing internal insecurity issues that have led to a rise in political temperatures in the country. Prolonged hot weathe...

February 2015

$2100.00


Kenya Food and Drink Report Q2 2014

Kenya Food and Drink Report Q2 2014

Business Monitor International's Kenya Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bod...

March 2014

$1295.00


Kenya Food and Drink Report Q3 2014

Kenya Food and Drink Report Q3 2014

Business Monitor International's Kenya Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bod...

May 2014

$1295.00


Kenya Food and Drink Report Q4 2014

Kenya Food and Drink Report Q4 2014

Business Monitor International's Kenya Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bod...

September 2014

$1295.00


Kenya Food and Drink Report Q1 2015

Kenya Food and Drink Report Q1 2015

Business Monitor International's Kenya Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bod...

November 2014

$1295.00


Kenya Food and Drink Report Q2 2015

Kenya Food and Drink Report Q2 2015

Business Monitor International's Kenya Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bod...

February 2015

$1295.00


Bottled Water in Kenya

Bottled Water in Kenya

Given the limited access to safe drinking water in Kenya, bottled water sales remained strong in the country. A high number of households in Kenya, in both urban and rural areas, do not have access to...

February 2015

$990.00


Carbonates in Kenya

Carbonates in Kenya

Carbonated drinks in Kenya continue to enjoy consumer support, despite the fact that they are deemed unhealthy in comparison to other beverages such as juice or bottled water. Their continued support ...

February 2015

$990.00


Coffee in Kenya

Coffee in Kenya

There is a growing increase in the local consumption of coffee, especially among young working professionals. Coffee in Kenya has positioned itself as a premium product, with a growth in coffee shops ...

February 2015

$990.00


Concentrates in Kenya

Concentrates in Kenya

Concentrates remains a small category within Kenya, and it is showing steady growth from a low base. Parents normally add concentrated drinks to their children’s lunch packs for school, as it is a mo...

February 2015

$990.00


Drinking Milk Products in Kenya

Drinking Milk Products in Kenya

Unpackaged milk comprises the bulk of milk consumed in Kenya, with many of the country’s milk producers selling their products directly to institutional customers and end consumers. Informal sales of ...

October 2014

$990.00


Sports and Energy Drinks in Kenya

Sports and Energy Drinks in Kenya

The developing urban phenomena of sporting activities and club culture remained the key drivers for sports and energy drinks sales which registered total volume growth of 3% in 2012....

July 2013

$990.00


Fruit/Vegetable Juice in Kenya

Fruit/Vegetable Juice in Kenya

In 2012, fruit/vegetable juice witnessed good growth in fruit/vegetable juice. This was sustained by rising health awareness among consumers. Better awareness about nutrition and the risk factors asso...

July 2013

$990.00


Beer in Kenya

Beer in Kenya

Men remain the largest consumers of beer in the market, but during 2013 there is a trend of an increasing number of female consumers of beer, who have high disposable income. Brands such as Tusker Lit...

September 2014

$990.00


Cider/Perry in Kenya

Cider/Perry in Kenya

Cider consumption in Kenya remained low, with consumers not aware of the cider products available in the market. Little to no advertising was carried out during the year, leading to little knowledge a...

September 2014

$990.00


Rtds/High-Strength Premixes in Kenya

Rtds/High-Strength Premixes in Kenya

Growth in the number of financially independent women in the country increased in line with growth of the middle-class during 2013. These women accounted for a large majority of the females found in b...

September 2014

$990.00


Spirits in Kenya

Spirits in Kenya

In a bid to curb illicit brew production in Kenya, the government encouraged local beer manufacturers to produce healthy spirits brands at affordable prices. This saw East African Breweries launch a n...

September 2014

$990.00


Wine in Kenya

Wine in Kenya

Overall wine consumption in Kenya grew by 5% during 2013. The growth rate was higher than in the previous year. The growth in wine consumption was largely driven by the growing middle-class population...

September 2014

$990.00


Tea in Kenya

Tea in Kenya

Tea consumption in Kenya continued to grow steadily in 2014, largely due to continued marketing campaigns by KETEPA and Sasini Tea of their flagship brands, Fahari ya Kenya and Sasini tea, positioning...

February 2015

$990.00


Energy Drinks in Kenya

Energy Drinks in Kenya

The growing popularity of sports activities such as athletics, football and rugby, as well as the mushrooming of gymnasiums/health clubs, are key factors driving the energy drinks category. Additional...

February 2015

$990.00


Sports Nutrition in Kenya

Sports Nutrition in Kenya

Direct marketing at major sports activities and events, such as the annual rugby regional competitions and football matches are the main platforms through which sports nutrition promoters educate the ...

April 2015

$990.00


Juice in Kenya

Juice in Kenya

Kenyans are increasingly responding positively to products deemed to provide health benefits across all juice categories, with fresh juice being largely preferred. The positivity translates into incre...

February 2015

$990.00


Other Hot Drinks in Kenya

Other Hot Drinks in Kenya

Growth in this category was attributed to increased marketing activities among manufacturers during the year. In addition, higher disposable income among consumers and a growing health perception of v...

February 2015

$990.00


Coffee Market in Kenya to 2019 - Market Size, Development, a

Coffee Market in Kenya to 2019 - Market Size, Development, and Forecasts

The industry report Coffee Market in Kenya to 2019 offers the most up-to-date market data on the actual market situation, and future outlook for coffee in Kenya. The research includes historic market...

March 2015

$549.83


Tea Market in Kenya to 2019 - Market Size, Development, and

Tea Market in Kenya to 2019 - Market Size, Development, and Forecasts

The industry report Tea Market in Kenya to 2019 - Market Size, Development, and Forecasts offers the most up-to-date market data on the actual market situation, and future outlook for tea in Kenya. T...

March 2015

$549.83


Still & Sparkling Wine Market in Kenya: Databook to 2017

Still & Sparkling Wine Market in Kenya: Databook to 2017

"Still & Sparkling Wine Market in Kenya: Databook to 2017" is the result of Canadean’s extensive market research covering the Still & Sparkling Wine market in Kenya....

April 2014

$500.00


Spirits Market in Kenya: Databook to 2017

Spirits Market in Kenya: Databook to 2017

"Spirits Market in Kenya: Databook to 2017" is the result of Canadean’s extensive market research covering the Spirits market in Kenya....

February 2014

$500.00


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