Internet Retailing - Thailand

Internet retailing accounts for an approximately 20% share of total value of non-store retailing and has continued to show healthy growth driven by increasing numbers of internet users in Thailand. Currently, internet providers like TOT or True offer internet packages at very competitive prices ranging from Bt500 to Bt2,000 per month, which enables large numbers of consumers to afford the services. There are also growing numbers of internet cafés or internet stations at the shopping malls,...

Euromonitor International's Internet Retailing in Thailand report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Beauty and Personal Care Direct Selling, Beauty and Personal Care Homeshopping, Beauty and Personal Care Internet Retailing, Clothing and Footwear Direct Selling, Clothing and Footwear Homeshopping, Clothing and Footwear Internet Retailing, Consumer Appliances Direct Selling, Consumer Appliances Homeshopping, Consumer Appliances Internet Retailing, Consumer Electronics Direct Selling, Consumer Electronics Homeshopping, Consumer Electronics Internet Retailing, Consumer Healthcare Direct Selling, Consumer Healthcare Homeshopping, Consumer Healthcare Internet Retailing, DIY and Gardening Direct Selling, DIY and Gardening Homeshopping, DIY and Gardening Internet Retailing, Food and Drink Direct Selling, Food and Drink Homeshopping, Food and Drink Internet Retailing, Home Care Direct Selling, Home Care Homeshopping, Home Care Internet Retailing, Housewares and Home Furnishings Direct Selling, Housewares and Home Furnishings Homeshopping, Housewares and Home Furnishings Internet Retailing, Media Products Direct Selling, Media Products Homeshopping, Media Products Internet Retailing, Other Direct Selling, Other Homeshopping, Other Internet Retailing, Other Products Vending, Packaged Drinks Vending, Packaged Foods Vending, Personal Hygiene Products Vending, Tobacco Products Vending, Unpackaged Drinks Vending.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Internet Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Internet Retailing in Thailand
Euromonitor International
January 2011
List of Contents and Tables
Executive Summary
Retailing Continues To Show Improvement
Store-based Retailers Expand Into Internet Retailing
Non-store Retailers Increase Their Visibility in Store-based Retail Channels
Large Chained Retailers Continue To Dominate Market
Moderate Growth Continues Over the Forecast Period
Key Trends and Developments
Economic Outlook: Retail Continues To Improve Amid Unfavorable Atmosphere
Internet Retailing Establishes Strong Presence in Thai Market
Government Regulations Force Retailers To Operate in Multiformats
Private Label As An Income Generator
Member Card Wars
Strong Demand Towards One-stop Shopping
Market Indicators
Table 1 Employment in Retailing 2005-2010
Market Data
Table 2 Sales in Retailing by Category: Value 2005-2010
Table 3 Sales in Retailing by Category: % Value Growth 2005-2010
Table 4 Sales in Retailing by Grocery vs Non-Grocery 2005-2010
Table 5 Sales in Store-Based Retailing by Category: Value 2005-2010
Table 6 Sales in Store-Based Retailing by Category: % Value Growth 2005-2010
Table 7 Sales in Non-Grocery Retailing by Category: Value 2005-2010
Table 8 Sales in Non-Grocery Retailing by Category: % Value Growth 2005-2010
Table 9 Sales in Non-store Retailing by Category: Value 2005-2010
Table 10 Sales in Non-store Retailing by Category: % Value Growth 2005-2010
Table 11 Retailing Company Shares: % Value 2006-2010
Table 12 Retailing Brand Shares: % Value 2007-2010
Table 13 Store-Based Retailing Company Shares: % Value 2006-2010
Table 14 Store-Based Retailing Brand Shares: % Value 2007-2010
Table 15 Non-Grocery Retailers Company Shares: % Value 2006-2010
Table 16 Non-Grocery Retailers Brand Shares: % Value 2007-2010
Table 17 Non-store Retailing Company Shares: % Value 2006-2010
Table 18 Non-store Retailing Brand Shares: % Value 2007-2010
Table 19 Forecast Sales in Retailing by Category: Value 2010-2015
Table 20 Forecast Sales in Retailing by Category: % Value Growth 2010-2015
Table 21 Forecast Sales in Store-Based Retailing by Category: Value 2010-2015
Table 22 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2010-2015
Table 23 Forecast Sales in Non-Grocery Retailing by Category: Value 2010-2015
Table 24 Forecast Sales in Non-Grocery Retailing by Category: % Value Growth 2010-2015
Table 25 Forecast Sales in Non-store Retailing by Category: Value 2010-2015
Table 26 Forecast Sales in Non-store Retailing by Category: % Value Growth 2010-2015
Appendix
Operating Environment
Cash and Carry
Table 27 Cash and Carry: Sales Value 2005-2010
Table 28 Cash and Carry: Sales by National Brand Owner: Sales Value 2006-2010
Definitions
Summary 1 Research Sources
Avon Cosmetics (thailand) Co Ltd
Strategic Direction
Key Facts
Summary 2 Avon Cosmetics (Thailand) Co Ltd: Key Facts
Summary 3 Avon Cosmetics (Thailand) Co Ltd: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 4 Avon Cosmetics (Thailand) Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 5 Avon Cosmetics (Thailand) Co Ltd: Competitive Position 2010
Better Way (thailand) Co Ltd
Strategic Direction
Key Facts
Summary 6 Better Way (Thailand) Co Ltd: Key Facts
Summary 7 Better Way (Thailand) Co Ltd: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 8 Better Way (Thailand) Co Ltd: Competitive Position 2010
Big C Supercenter Pcl
Strategic Direction
Key Facts
Summary 9 Big C Supercenter PCL: Key Facts
Summary 10 Big C Supercenter PCL: Operational Indicators
Internet Strategy
Company Background
Chart 1 Big C Supercenter PCL: Big C in Bangkok
Private Label
Summary 11 Big C Supercenter PCL: Private Label Portfolio
Competitive Positioning
Summary 12 Big C Supercenter PCL: Competitive Position 2010
Boots Retail (thailand) Ltd
Strategic Direction
Key Facts
Summary 13 Boots Retail (Thailand) Ltd: Key Facts
Summary 14 Boots Retail (Thailand) Ltd: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 15 Boots Retail (Thailand) Ltd: Private Label Portfolio
Competitive Positioning
Summary 16 Boots Retail (Thailand) Ltd: Competitive Position 2010
Cencar Co Ltd
Strategic Direction
Key Facts
Summary 17 Cencar Co Ltd: Key Facts
Summary 18 Cencar Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 2 Cencar Co Ltd: Carrefour in Bangkok
Private Label
Summary 19 Cencar Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 20 Cencar Co Ltd: Competitive Position 2010
Central Retail Corp
Strategic Direction
Key Facts
Summary 21 Central Retail Corp: Key Facts
Summary 22 Central Retail Corp: Operational Indicators
Company Background
Private Label
Summary 23 Central Retail Corp: Private Label Portfolio
Competitive Positioning
Summary 24 Central Retail Corp: Competitive Position 2010
Central Watson Co Ltd
Strategic Direction
Key Facts
Summary 25 Central Watson Co Ltd: Key Facts
Summary 26 Central Watson Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 3 Central Watson Co Ltd : Watson's in Bangkok
Private Label
Summary 27 Central Watson Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 28 Central Watson Co Ltd: Competitive Position 2010
Cp All Pcl
Strategic Direction
Key Facts
Summary 29 CP All PCL: Key Facts
Summary 30 CP All PCL: Operational Indicators
Internet Strategy
Company Background
Chart 4 CP All PCL: 7-Eleven in Rayong
Private Label
Competitive Positioning
Summary 31 CP All PCL: Competitive Position 2010
Cpf Trading Co Ltd
Strategic Direction
Key Facts
Summary 32 CPF Trading Co Ltd: Key Facts
Summary 33 CPF Trading Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 5 CPF Trading Co Ltd: CP Fresh Mart in Bangkok
Private Label
Summary 34 CPF Trading Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 35 CPF Trading Co Ltd: Competitive Position 2010
Ek-chai Distribution System Co Ltd
Strategic Direction
Key Facts
Summary 36 Ek-Chai Distribution System Co Ltd: Key Facts
Summary 37 Ek-Chai Distribution System Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 6 Ek-Chai Distribution System Co Ltd: Tesco Lotus in Bangkok
Private Label
Summary 38 Ek-Chai Distribution System Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 39 Ek-Chai Distribution System Co Ltd: Competitive Position 2010
Giffarine Skyline Unity Co Ltd
Strategic Direction
Key Facts
Summary 40 Giffarine Skyline Unity Co Ltd: Key Facts
Summary 41 Giffarine Skyline Unity Co Ltd: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 42 Giffarine Skyline Unity Co Ltd: Competitive Position 2010
Home Product Center Pcl
Strategic Direction
Key Facts
Summary 43 Home Product Center PCL: Key Facts
Summary 44 Home Product Center PCL: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 45 Home Product Center PCL: Private Label Portfolio
Competitive Positioning
Summary 46 Home Product Center PCL: Competitive Position 2010
Mall Group Co Ltd, the
Strategic Direction
Key Facts
Summary 47 The Mall Group Co Ltd: Key Facts
Summary 48 The Mall Group Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 7 The Mall Group Ltd: Siam Paragon in Bangkok
Chart 8 The Mall Group Ltd: Gourmet Market in Bangkok
Private Label
Summary 49 The Mall Group Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 50 The Mall Group Co Ltd: Competitive Position 2010
Siam Family Mart Co Ltd
Strategic Direction
Key Facts
Summary 51 Siam Family Mart Co Ltd: Key Facts
Summary 52 Siam Family Mart Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 9 Siam Family Mart Co Ltd: Family Mart in Bangkok
Private Label
Competitive Positioning
Summary 53 Siam Family Mart Co Ltd: Competitive Position 2010
Sun 108 Co Ltd
Strategic Direction
Key Facts
Summary 54 Sun 108 Co Ltd: Key Facts
Summary 55 Sun 108 Co Ltd: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 56 Sun 108 Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 57 Sun 108 Co Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 29 Internet Retailing by Category: Value 2005-2010
Table 30 Internet Retailing by Category: % Value Growth 2005-2010
Table 31 Internet Retailing Forecasts by Category: Value 2010-2015
Table 32 Internet Retailing Forecasts by Category: % Value Growth 2010-2015

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By sector: Retail (in Off-trade)

By market: Thailand (in Asia)