Internet Retailing in Norway

The proliferations of multi-channel distribution continued to intensify the competitive environment. Retailers in Norway moved to more common ground in 2012. Consumer patterns have been changing towards shopping directly online mainly because internet retailers have provided even more facilities to shop online. At the beginning of the review period consumers only tended to browse online and reserved products.

Euromonitor International's Internet Retailing in Norway report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel Internet Retailing, Beauty and Personal Care Internet Retailing, Consumer Appliances Internet Retailing, Consumer Electronics and Video Games Hardware Internet Retailing, Consumer Healthcare Internet Retailing, Food and Drink Internet Retailing, Furniture and Homewares Internet Retailing, Home Care Internet Retailing, Home Improvement and Gardening Internet Retailing, Media Products Internet Retailing, Other Internet Retailing, Toys and Games Internet Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Internet Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Internet Retailing by Channel: Value 2007-2012
Table 2 Internet Retailing by Channel: % Value Growth 2007-2012
Table 3 Internet Retailing Company Shares: % Value 2008-2012
Table 4 Internet Retailing Brand Shares: % Value 2009-2012
Table 5 Internet Retailing Forecasts by Channel: Value 2012-2017
Table 6 Internet Retailing Forecasts by Channel: % Value Growth 2012-2017
Boots Norge As in Retailing (norway)
Strategic Direction
Key Facts
Summary 1 Boots Norge AS: Key Facts
Summary 2 Boots Norge AS: Operational Indicators
Internet Strategy
Summary 3 Boots Norge AS: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 Boots Norge AS: Private Label Portfolio
Competitive Positioning
Table 7 Norsk Kundebarometer: Customer satisfaction and loyalty survey, 2012
Summary 5 Boots Norge AS: Competitive Position 2012
Gresvig Asa in Retailing (norway)
Strategic Direction
Key Facts
Summary 6 Gresvig ASA: Key Facts
Summary 7 Gresvig ASA: Operational Indicators
Internet Strategy
Summary 8 Gresvig ASA: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 9 Gresvig ASA Private Label Portfolio
Competitive Positioning
Summary 10 Gresvig ASA Competitive Position 2012
Ica Norge As in Retailing (norway)
Strategic Direction
Key Facts
Summary 11 ICA Norge AS: Key Facts
Summary 12 ICA Norge AS: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 13 ICA Norge AS: Private Label Portfolio
Competitive Positioning
Summary 14 ICA Norge AS: Competitive Position 2012
Komplett As in Retailing (norway)
Strategic Direction
Key Facts
Summary 15 Komplett AS: Key Facts
Summary 16 Komplett ASA: Operational Indicators
Internet Strategy
Company Background
Competitive Positioning
Summary 17 Komplett AS: Competitive Position 2012
Executive Summary
Continuous But Moderate Growth in Retailing Is Driven by the Strong Economy
Strong Pressure on Prices As A Result of Stiff Competition
Norgesgruppen Is the Leading Retailer in 2012
Retailers Adopt New Technology and Employ Internet Strategies
Modernising Retailing Outlets As A New Strategy for Growth
Key Trends and Developments
Economic Conditions
Internet Retailing
Government Regulation
Private Label Boosts Overall Sales
Cross-border Trading Fuelled by High Taxes on Groceries
the Convenience Trend Influences Retailing
Market Indicators
Table 8 Employment in Retailing 2007-2012
Market Data
Table 9 Sales in Retailing by Channel: Value 2007-2012
Table 10 Sales in Retailing by Channel: % Value Growth 2007-2012
Table 11 Sales in Store-Based Retailing by Channel: Value 2007-2012
Table 12 Store-Based Retailing Outlets by Channel: Units 2007-2012
Table 13 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
Table 14 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
Table 15 Sales in Non-store Retailing by Channel: Value 2007-2012
Table 16 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
Table 17 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
Table 18 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
Table 19 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
Table 20 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
Table 21 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
Table 22 Retailing Company Shares: % Value 2008-2012
Table 23 Retailing Brand Shares: % Value 2009-2012
Table 24 Store-Based Retailing Company Shares: % Value 2008-2012
Table 25 Store-Based Retailing Brand Shares: % Value 2009-2012
Table 26 Store-Based Retailing Brand Shares: Outlets 2009-2012
Table 27 Non-store Retailing Company Shares: % Value 2008-2012
Table 28 Non-store Retailing Brand Shares: % Value 2009-2012
Table 29 Non-Grocery Retailers Company Shares: % Value 2008-2012
Table 30 Non-Grocery Retailers Brand Shares: % Value 2009-2012
Table 31 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
Table 32 Forecast Sales in Retailing by Channel: Value 2012-2017
Table 33 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
Table 34 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 35 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 36 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
Table 37 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 38 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
Table 39 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
Table 40 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
Table 41 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
Table 42 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
Table 43 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Appendix
Operating Environment
Cash and Carry
Definitions
Sources
Summary 18 Research Sources

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Related research categories

By sector: Retail (in Off-trade)

By market: Norway (in Europe)