Innocent Drinks Co Ltd in Soft Drinks (United Kingdom)
Innocent Drinks Ltd is set to sell its remaining 42% stake to The Coca-Cola Co, with whom it first went into partnership in 2009. The objective is to gain a stronger presence within fruit/vegetable juice in the UK, with the ultimate aim of becoming the operator of the number one not from concentrate 100% juice brand in the country.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
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- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 Innocent Drinks Co Ltd: Key Facts
Summary 2 Innocent Drinks Co Ltd: Competitive Position 2012
Related research categories
By company: Innocent Drinks
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Current time at just-drinks headquarters: 6:26pm (Monday, 10 March 2014)