ICA Norge AS in Retailing (Norway)
ICA Norge has a strategic direction to streamline its operations and it introduced a two format strategy. The main goal is to have the newly renovated Rimi stores offer a clear low cost alternative in offering everyday low prices, while ICA supermarket will offer more premium products with a broader range of products and fresh food. This strategy will facilitate more efficient operation and synergies and will speed up the development of a positive result for ICA Norge.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contentsStrategic Direction
Summary 1 ICA Norge AS: Key Facts
Summary 2 ICA Norge AS: Operational Indicators
Summary 3 ICA Norge AS: Private Label Portfolio
Summary 4 ICA Norge AS: Competitive Position 2012
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