Hot Drinks in Hungary

Published: April 2013

Publisher: Euromonitor Plc

Product ref: 171882

Pages: 54

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

Gradual economic improvements in Hungary are expected to support modest but steady growth in retail volume sales of hot drinks over the forecast period. As the domestic economy recovers, Hungarians will not only increase their overall consumption of hot drinks, but should also become less price sensitive and more willing to buy added value and premium products.

Euromonitor International's Hot Drinks in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
Unfavourable Economic Conditions Hamper Market Development
Polarisation Increasingly Evident in Hot Drinks in 2012
Multinational Companies Continue To Dominate the Hungarian Market
Discounters and Specialist Retailers Gain Ground in Distribution
Modest Market Recovery Expected Over 2012-2017
Key Trends and Developments
Demand for Hot Drinks Falls As Economic Conditions Worsen
Polarisation Intensifies Competitive Pressures on Mid-priced Brands
Downturn Discourages Investment in New Product Developments
Polarisation Also Evident in Hot Drinks Distribution
Coffee and Tea Benefit From Rising Demand for 'modern' Product Types
Market Data
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2007-2012
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2007-2012
Table 3 Retail Sales of Hot Drinks by Category: Volume 2007-2012
Table 4 Retail Sales of Hot Drinks by Category: Value 2007-2012
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2007-2012
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2007-2012
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2007-2012
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2007-2012
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2007-2012
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2007-2012
Table 11 Hot Drinks Company Shares by Retail Value 2008-2012
Table 12 Hot Drinks Brand Shares by Retail Value 2009-2012
Table 13 Penetration of Private Label by Category 2007-2012
Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2007-2012
Table 15 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2012
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2012-2017
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2012-2017
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2012-2017
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2012-2017
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2012-2017
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2012-2017
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2012-2017
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2012-2017
Appendix
Production/import/export Data
Table 26 Production/Imports/Exports/Apparent Consumption of Hot Drinks by Category 2007-2012
Definitions
Sources
Summary 1 Research Sources
Herbária Gyógynövényfeldolgozó És Kereskedelmi Zrt in Hot Drinks (hungary)
Strategic Direction
Key Facts
Summary 2 Herbária Gyógynövényfeldolgozó és Kereskedelmi Zrt: Key Facts
Summary 3 Herbária Gyógynövényfeldolgozó és Kereskedelmi Zrt: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Herbária Gyógynövényfeldolgozó és Kereskedelmi Zrt: Competitive Position 2012
Maspex Olympos Kft in Hot Drinks (hungary)
Strategic Direction
Key Facts
Summary 5 Maspex Olympos Kft: Key Facts
Summary 6 Maspex Olympos Kft: Operational Indicators 2010-2012
Company Background
Production
Competitive Positioning
Summary 7 Maspex Olympos Kft: Competitive Position 2012
Multi-cikoria Kft in Hot Drinks (hungary)
Strategic Direction
Key Facts
Summary 8 Multi-Cikoria Kft: Key Facts
Summary 9 Multi-Cikoria Kft: Operational Indicators 2010-2012
Company Background
Production
Competitive Positioning
Summary 10 Multi-Cikoria Kft: Competitive Position 2012
Naturland Magyarország Kft in Hot Drinks (hungary)
Strategic Direction
Key Facts
Summary 11 Naturland Magyarország Kft: Key Facts
Summary 12 Naturland Magyarország Kft: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 13 Naturland Magyarország Kft: Competitive Position 2012
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 27 Retail Sales of Coffee by Category: Volume 2007-2012
Table 28 Retail Sales of Coffee by Category: Value 2007-2012
Table 29 Retail Sales of Coffee by Category: % Volume Growth 2007-2012
Table 30 Retail Sales of Coffee by Category: % Value Growth 2007-2012
Table 31 Fresh Ground Coffee: Standard Vs Pods % Value Analysis 2007-2012
Table 32 Instant Coffee by Type: % Value Breakdown 2007-2012
Table 33 Coffee Company Shares by Retail Value 2008-2012
Table 34 Coffee Brand Shares by Retail Value 2009-2012
Table 35 Forecast Retail Sales of Coffee by Category: Volume 2012-2017
Table 36 Forecast Retail Sales of Coffee by Category: Value 2012-2017
Table 37 Forecast Retail Sales of Coffee by Category: % Volume Growth 2012-2017
Table 38 Forecast Retail Sales of Coffee by Category: % Value Growth 2012-2017
Table 39 Fresh Ground Coffee: Forecast Standard Vs Pods % Value Analysis 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 40 Retail Sales of Tea by Category: Volume 2007-2012
Table 41 Retail Sales of Tea by Category: Value 2007-2012
Table 42 Retail Sales of Tea by Category: % Volume Growth 2007-2012
Table 43 Retail Sales of Tea by Category: % Value Growth 2007-2012
Table 44 Tea: Standard Vs Pods % Value Analysis 2007-2012
Table 45 Tea Company Shares by Retail Value 2008-2012
Table 46 Tea Brand Shares by Retail Value 2009-2012
Table 47 Forecast Retail Sales of Tea by Category: Volume 2012-2017
Table 48 Forecast Retail Sales of Tea by Category: Value 2012-2017
Table 49 Forecast Retail Sales of Tea by Category: % Volume Growth 2012-2017
Table 50 Forecast Retail Sales of Tea by Category: % Value Growth 2012-2017
Table 51 Tea: Forecast Standard Vs Pods % Value Analysis 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 52 Retail Sales of Other Hot Drinks by Category: Volume 2007-2012
Table 53 Retail Sales of Other Hot Drinks by Category: Value 2007-2012
Table 54 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2007-2012
Table 55 Retail Sales of Other Hot Drinks by Category: % Value Growth 2007-2012
Table 56 Other Hot Drinks: Standard Vs Pods % Value Analysis 2007-2012
Table 57 Other Hot Drinks Company Shares by Retail Value 2008-2012
Table 58 Other Hot Drinks Brand Shares by Retail Value 2009-2012
Table 59 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2012-2017
Table 60 Forecast Retail Sales of Other Hot Drinks by Category: Value 2012-2017
Table 61 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2012-2017
Table 62 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2012-2017
Table 63 Other Hot Drinks: Forecast Standard Vs Pods % Value Analysis 2012-2017













Price: $ 1900.00

Related research categories

By sector: Hot drinks, General drinks

By market: Hungary (in Europe)