Hot Drinks in Greece

Published: July 2013

Publisher: Euromonitor Plc

Product ref: 175226

Pages: 46

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

Hot drinks sales declined marginally in both total value and volume terms in 2012. Despite the ongoing recession that led to significant salary cuts and shrinking disposable incomes, coffee, the largest category within hot drinks, performed satisfactorily in retail volume terms. This can be attributed to the strong coffee culture in Greece, with Greeks continuing to consume several cups of coffee a day.

Euromonitor International's Hot Drinks in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
Sales Decline in the Recession
the Economic Downturn Has A Negative Influence on Hot Drinks
Nestlé Remains the Leading Player in Hot Drinks
Supermarkets Remains the Leading Distribution Channel, With Specialist Retailers Losing Share
Industry Experts Remain Pessimistic About the Future of Hot Drinks
Key Trends and Developments
the Economic Crisis Causes Radical Changes in Consumer Behaviour
From Added-value To Back-to-basics Products
Radical Changes in Entertainment Habits Prevent A More Rapid Decline in the On-trade
Specialist Retailers Lose Ground To Supermarkets
"cocooning" Trend Boosts Performance in the Off-trade
Market Data
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2007-2012
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2007-2012
Table 3 Retail Sales of Hot Drinks by Category: Volume 2007-2012
Table 4 Retail Sales of Hot Drinks by Category: Value 2007-2012
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2007-2012
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2007-2012
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2007-2012
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2007-2012
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2007-2012
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2007-2012
Table 11 Hot Drinks Company Shares by Retail Value 2008-2012
Table 12 Hot Drinks Brand Shares by Retail Value 2009-2012
Table 13 Penetration of Private Label by Category 2007-2012
Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2007-2012
Table 15 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2012
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2012-2017
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2012-2017
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2012-2017
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2012-2017
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2012-2017
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2012-2017
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2012-2017
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2012-2017
Definitions
Sources
Summary 1 Research Sources
Atlanta SA in Hot Drinks (greece)
Strategic Direction
Key Facts
Summary 2 Atlanta SA: Key Facts
Summary 3 Atlanta SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Atlanta SA: Competitive Position 2012
Helitta Ltd in Hot Drinks (greece)
Strategic Direction
Key Facts
Summary 5 Helitta Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Helitta Ltd: Competitive Position 2012
Jotis SA in Hot Drinks (greece)
Strategic Direction
Key Facts
Summary 7 Jotis SA: Key Facts
Summary 8 Jotis SA: Operational Indicators
Company Background
Production
Summary 9 Jotis SA: Production Statistics 2012
Competitive Positioning
Summary 10 Jotis SA: Competitive Position 2012
Kafea SA in Hot Drinks (greece)
Strategic Direction
Key Facts
Summary 11 Kafea SA: Key Facts
Summary 12 Kafea SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 13 Kafea SA: Competitive Position 2012
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 26 Retail Sales of Coffee by Category: Volume 2007-2012
Table 27 Retail Sales of Coffee by Category: Value 2007-2012
Table 28 Retail Sales of Coffee by Category: % Volume Growth 2007-2012
Table 29 Retail Sales of Coffee by Category: % Value Growth 2007-2012
Table 30 Fresh Ground Coffee: Standard Vs Pods % Value Analysis 2007-2012
Table 31 Instant Coffee by Type: % Value Breakdown 2007-2012
Table 32 Coffee Company Shares by Retail Value 2008-2012
Table 33 Coffee Brand Shares by Retail Value 2009-2012
Table 34 Forecast Retail Sales of Coffee by Category: Volume 2012-2017
Table 35 Forecast Retail Sales of Coffee by Category: Value 2012-2017
Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2012-2017
Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2012-2017
Table 38 Fresh Ground Coffee: Forecast Standard Vs Pods % Value Analysis 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Retail Sales of Tea by Category: Volume 2007-2012
Table 40 Retail Sales of Tea by Category: Value 2007-2012
Table 41 Retail Sales of Tea by Category: % Volume Growth 2007-2012
Table 42 Retail Sales of Tea by Category: % Value Growth 2007-2012
Table 43 Tea: Standard Vs Pods % Value Analysis 2007-2012
Table 44 Tea Company Shares by Retail Value 2008-2012
Table 45 Tea Brand Shares by Retail Value 2009-2012
Table 46 Forecast Retail Sales of Tea by Category: Volume 2012-2017
Table 47 Forecast Retail Sales of Tea by Category: Value 2012-2017
Table 48 Forecast Retail Sales of Tea by Category: % Volume Growth 2012-2017
Table 49 Forecast Retail Sales of Tea by Category: % Value Growth 2012-2017
Table 50 Tea: Forecast Standard Vs Pods % Value Analysis 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 51 Retail Sales of Other Hot Drinks by Category: Volume 2007-2012
Table 52 Retail Sales of Other Hot Drinks by Category: Value 2007-2012
Table 53 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2007-2012
Table 54 Retail Sales of Other Hot Drinks by Category: % Value Growth 2007-2012
Table 55 Other Hot Drinks: Standard Vs Pods % Value Analysis 2007-2012
Table 56 Other Hot Drinks Company Shares by Retail Value 2008-2012
Table 57 Other Hot Drinks Brand Shares by Retail Value 2009-2012
Table 58 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2012-2017
Table 59 Forecast Retail Sales of Other Hot Drinks by Category: Value 2012-2017
Table 60 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2012-2017
Table 61 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2012-2017
Table 62 Other Hot Drinks: Forecast Standard Vs Pods % Value Analysis 2012-2017













Price: $ 1900.00

Related research categories

By sector: Hot drinks, General drinks

By market: Greece (in Europe)