HoReCa market in Poland 2013
Report on HoReCa sector reveals growth leaders, forecasts development to 2015.
There is plenty of opportunity for growth in the HoReCa market in Poland, and recent findings show that the number of chain restaurants is on the rise despite lukewarm economic news. Although the trend of eating out is becoming stronger each year, consumers favour cheaper options. All these factors have resulted in drops on the market that have not been too low, however the growths have also been small, and can be treated as stagnation on the restaurant market.
Which sub-segments of this market exhibit the highest growth potential? Which companies are at the forefront of expansion? Which restaurants do Polish consumers choose most often? How much do they spend on ‘dining out’? What do Polish caterers think of current market conditions?
Find the answers to these questions and many more in HoReCa market in Poland 2013, Market analysis and development forecasts 2013-2015 PMR’s comprehensive guide to the current market and its future prospects.
This publication supplies information about the latest events making news in the market and describes the current structure and value of each segment and sub-segment using data, analysis and dedicated research, such as surveys of professional caterers and Polish diners that enhances its informative capacity. The report offers breakdowns and analyses of the market’s three key segments – hotel gastronomy, restaurants and catering, and furnishes detailed predictions for growth to 2015 for each, in addition to coverage of the most promising sub-segments.
Each major segment is examined in detail. Hotel gastronomy and food service supply are evaluated, and informative profiles of the Poland’s largest market players are provided. Coverage of the restaurant segment provides value data for the restaurant, fast food bar, pizzeria, cafe and drink bar sectors, along with information on the strongest performers with the highest potential for expansion in the years ahead. Information about Poland’s gastronomy sector is enhanced by the inclusion of feedback from the results of an assessment completed by 600 market participants. All segments are included in the consumer opinion survey of spending habits and preferences of Polish diners, and content is completed by an astute analysis of the most prominent current market trends and their predicted effects on development.
HoReCa market in Poland 2013, Market analysis and development forecasts 2013-2015 is a must-have resource for industry professionals who are assessing the market for new business opportunities, or those already involved in the market and searching for guidance in strategic development. It is valuable to those offering new products to Poland’s food service companies, and to professionals wishing to know more about the competitive environment and the saturation levels of eateries in various locations across the country. Manufacturers of products used throughout the industry and financial and investment specialists, along with consulting and research services providers, will consult this document regularly as they perform everyday tasks and work on large scale projects concerning the HoReCa market in Poland.
Table of contentsI. Methodology
II. Executive summary
III. Overview of Polish economy
IV. Findings of a consumer survey on eating out and home food deliveries
V. HoReCa market in Poland, 2013
VI. Ho – hotel gastronomy market
VII. Re – restaurant market
VIII. Restaurant market – analysis of segments
IX. Ca – catering market
X. Results of the survey of the food service market in Poland
XI. Overview of supplies in the food service industry
XII. List of graphs
XIII. List of tables
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