Heineken Italia SpA in Alcoholic Drinks (Italy)

Published: September 2013

Publisher: Euromonitor Plc

Product ref: 180698

Pages: 3

Format: PDF

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Price: $ 150.00

Report description

Heineken is expected to place a strong emphasis on building an environmentally-friendly business during the forecast period. The company’s sustainability plan, Brewing a Better Future, states that the company will seek to reduce energy usage and waste. The company is also expected to push for a healthier image during the forecast period.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Heineken SpA: Key Facts
Summary 2 Heineken Italia SpA: Operational Indicators
Company Background
Production
Summary 3 Heineken Italia SpA: Production Statistics 2012
Competitive Positioning
Summary 4 Heineken SpA: Competitive Position 2012













Price: $ 150.00

Related research categories

By company: Heineken