Health and Wellness in Venezuela

Published: September 2013

Publisher: Euromonitor Plc

Product ref: 193365

Pages: 85

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

During 2012, overall health and wellness packaged food products recorded positive value growth, boosted by price increases and favourable volume growth. A slight improvement of the population’s purchasing power allowed Venezuelan households to somewhat restore the purchase of health and wellness products, especially those offering functional ingredients.

Euromonitor International's Health and Wellness in Venezuela report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
Health and Wellness Packaged Food Posts Positive Value Growth in 2012
Omega Fatty Acids Lead New Product Development in Packaged Food Arena
PepsiCo Alimentos Points To the Development of Healthy Snacks
Supermarkets Remain the Leading Channel for the Purchase of Health and Wellness Packaged Food
Health and Wellness Packaged Food Is Expected To Grow at A Moderate Pace
Key Trends and Developments
Health and Wellness Packaged Food Remains A Niche in Venezuela
Restricted Access To Foreign Currency and Declining Purchasing Power Limit Innovation in Food Intolerance and Organic Packaged Food
Ageing Population Leads the Way in New Product Development
Prices of Health and Wellness Packaged Food Products Continue To Limit the Adoption of A Healthy Diet
PepsiCo Alimentos Points To the Development of Healthy Snacks
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2007-2012
Table 2 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 3 Sales of Health and Wellness by Category: Value 2007-2012
Table 4 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 7 Health and Wellness GBO Company Shares 2008-2012
Table 8 Health and Wellness NBO Company Shares 2008-2012
Table 9 Health and Wellness NBO Brand Shares 2009-2012
Table 10 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 11 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 12 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 13 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 14 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Definitions
Sources
Summary 1 Research Sources
Alimentos Kellogg SA in Health and Wellness (Venezuela)
Strategic Direction
Key Facts
Summary 2 Alimentos Kellogg SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Alimentos Kellogg SA: Competitive Position 2011
Empresas Polar Ca in Health and Wellness (Venezuela)
Strategic Direction
Key Facts
Summary 4 Empresas Polar CA: Key Facts
Company Background
Competitive Positioning
Summary 5 Empresas Polar CA: Competitive Position 2012
Lácteos Los Andes Ca in Health and Wellness (Venezuela)
Strategic Direction
Key Facts
Summary 6 Lácteos Los Andes CA: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Lácteos Los Andes CA: Competitive Position 2012
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Sales of BFY Beverages by Category: Value 2007-2012
Table 17 Sales of BFY Beverages by Category: % Value Growth 2007-2012
Table 18 BFY Beverages NBO Company Shares 2008-2012
Table 19 BFY Beverages NBO Brand Shares 2009-2012
Table 20 Forecast Sales of BFY Beverages by Category: Value 2012-2017
Table 21 Forecast Sales of BFY Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 22 Sales of BFY Packaged Food by Category: Value 2007-2012
Table 23 Sales of BFY Packaged Food by Category: % Value Growth 2007-2012
Table 24 BFY Packaged Food NBO Company Shares 2008-2012
Table 25 BFY Packaged Food NBO Brand Shares 2009-2012
Table 26 Forecast Sales of BFY Packaged Food by Category: Value 2012-2017
Table 27 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 28 Sales of Food Intolerance by Category: Value 2007-2012
Table 29 Sales of Food Intolerance by Category: % Value Growth 2007-2012
Table 30 Lactose-free Dairy Products by Type: % Value Breakdown 2007-2012
Table 31 Food Intolerance NBO Company Shares 2008-2012
Table 32 Food Intolerance NBO Brand Shares 2009-2012
Table 33 Forecast Sales of Food Intolerance by Category: Value 2012-2017
Table 34 Forecast Sales of Food Intolerance by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 35 Sales of Fortified/Functional Beverages by Category: Value 2007-2012
Table 36 Sales of Fortified/Functional Beverages by Category: % Value Growth 2007-2012
Table 37 Key Functional Ingredients in Fortified/Functional 100% Juice: % Breakdown 2007-2012
Table 38 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Breakdown 2007-2012
Table 39 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Breakdown 2007-2012
Table 40 Fortified/Functional Beverages NBO Company Shares 2008-2012
Table 41 Fortified/Functional Beverages NBO Brand Shares 2009-2012
Table 42 Forecast Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 43 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 44 Sales of Fortified/Functional Packaged Food by Category: Value 2007-2012
Table 45 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2007-2012
Table 46 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2007-2012
Table 47 Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2007-2012
Table 48 Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Breakdown 2007-2012
Table 49 Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2007-2012
Table 50 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2007-2012
Table 51 Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2007-2012
Table 52 Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2007-2012
Table 53 Key Functional Ingredients in Fortified/Functional Breakfast Bars: % Breakdown 2007-2012
Table 54 Fortified/Functional Packaged Food NBO Company Shares 2008-2012
Table 55 Fortified/Functional Packaged Food NBO Brand Shares 2009-2012
Table 56 Fortified/Functional Bread NBO Brand Shares 2009-2012
Table 57 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 58 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 59 Sales of NH Beverages by Category: Value 2007-2012
Table 60 Sales of NH Beverages by Category: % Value Growth 2007-2012
Table 61 NH Beverages NBO Company Shares 2008-2012
Table 62 NH Beverages NBO Brand Shares 2009-2012
Table 63 Forecast Sales of NH Beverages by Category: Value 2012-2017
Table 64 Forecast Sales of NH Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 65 Sales of NH Packaged Food by Category: Value 2007-2012
Table 66 Sales of NH Packaged Food by Category: % Value Growth 2007-2012
Table 67 NH Packaged Food NBO Company Shares 2008-2012
Table 68 NH Packaged Food NBO Brand Shares 2009-2012
Table 69 Forecast Sales of NH Packaged Food by Category: Value 2012-2017
Table 70 Forecast Sales of NH Packaged Food by Category: % Value Growth 2012-2017
Trends













Price: $ 1900.00

Related research categories

By sector: Health (in Soft drinks)

By market: Venezuela (in South America)