Health and Wellness in Belgium

Published: December 2013

Publisher: Euromonitor Plc

Product ref: 193328

Pages: 93

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

Health and wellness performed well in Belgium in 2012. Despite an unstable economic climate in Belgium, health and wellness witnessed rising consumer demand due to a better distribution network. The increasing popularity of health and wellness was chiefly driven by the awareness of health concerns. Consumers tended to pay more attention to their drinking and eating patterns due to wider product offers.

Euromonitor International's Health and Wellness in Belgium report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
2012 Still A Good Year for Health and wellness in Belgium
Sales Driven by Health and Environmental Concerns
Multinationals and Niche Players All Vie for Value Share
the Major Role of Supermarkets
Predicted Slow Constant Value Growth Ahead
Key Trends and Developments
Growing Health Concerns Fuel Demand for Health and Wellness
Sales of Health and Wellness Driven by Environmental Concerns
Private Label Also Keeps Abreast of Health and Wellness Theme
Ageing Population Provides Added Impetus To Demand for Healthier Products
Return To 'eating In' Works in Favour of Health and Wellness
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2007-2012
Table 2 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 3 Sales of Health and Wellness by Category: Value 2007-2012
Table 4 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 7 Health and Wellness GBO Company Shares 2008-2012
Table 8 Health and Wellness NBO Company Shares 2008-2012
Table 9 Health and Wellness NBO Brand Shares 2009-2012
Table 10 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 11 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 12 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 13 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 14 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
EU Legislation
Health and Wellbeing
Sources of Food and Environmental Concerns
Summary
Sources
Summary 1 Research Sources
Pur Natur NV in Health and Wellness (Belgium)
Strategic Direction
Key Facts
Summary 2 Pur Natur NV: Key Facts
Summary 3 Pur Natur NV: Operational Indicators
Company Background
Competitive Positioning
Summary 4 Pur Natur NV: Competitive Position 2012
Spadel SA NV in Health and Wellness (Belgium)
Strategic Direction
Key Facts
Summary 5 Spadel SA NV: Key Facts
Summary 6 Spadel SA NV: Operational Indicators
Company Background
Competitive Positioning
Summary 7 Spadel SA NV: Competitive Position 2012
Valio - Vache Bleue SA in Health and Wellness (Belgium)
Strategic Direction
Key Facts
Summary 8 Valio - Vache Bleue SA: Key Facts
Summary 9 Valio - Vache Bleue SA: Operational Indicators
Company Background
Competitive Positioning
Summary 10 Valio - Vache Bleue SA: Competitive Position 2012
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Sales of BFY Beverages by Category: Value 2007-2012
Table 17 Sales of BFY Beverages by Category: % Value Growth 2007-2012
Table 18 BFY Beverages NBO Company Shares 2008-2012
Table 19 BFY Beverages NBO Brand Shares 2009-2012
Table 20 Forecast Sales of BFY Beverages by Category: Value 2012-2017
Table 21 Forecast Sales of BFY Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 22 Sales of BFY Packaged Food by Category: Value 2007-2012
Table 23 Sales of BFY Packaged Food by Category: % Value Growth 2007-2012
Table 24 BFY Packaged Food NBO Company Shares 2008-2012
Table 25 BFY Packaged Food NBO Brand Shares 2009-2012
Table 26 Forecast Sales of BFY Packaged Food by Category: Value 2012-2017
Table 27 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 28 Sales of Food Intolerance by Category: Value 2007-2012
Table 29 Sales of Food Intolerance by Category: % Value Growth 2007-2012
Table 30 Lactose-free Dairy Products by Type: % Value Breakdown 2007-2012
Table 31 Food Intolerance NBO Company Shares 2008-2012
Table 32 Food Intolerance NBO Brand Shares 2009-2012
Table 33 Forecast Sales of Food Intolerance by Category: Value 2012-2017
Table 34 Forecast Sales of Food Intolerance by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 35 Sales of Fortified/Functional Beverages by Category: Value 2007-2012
Table 36 Sales of Fortified/Functional Beverages by Category: % Value Growth 2007-2012
Table 37 Key Functional Ingredients in Fortified/Functional Bottled Water: % Breakdown 2007-2012
Table 38 Key Functional Ingredients in Fortified/Functional 100% Juice: % Breakdown 2007-2012
Table 39 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Breakdown 2007-2012
Table 40 Fortified/Functional Beverages NBO Company Shares 2008-2012
Table 41 Fortified/Functional Beverages NBO Brand Shares 2009-2012
Table 42 Forecast Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 43 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 44 Sales of Fortified/Functional Packaged Food by Category: Value 2007-2012
Table 45 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2007-2012
Table 46 Key Functional Ingredients in Fortified/Functional Biscuits: % Breakdown 2007-2012
Table 47 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2007-2012
Table 48 Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2007-2012
Table 49 Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Breakdown 2007-2012
Table 50 Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2007-2012
Table 51 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2007-2012
Table 52 Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2007-2012
Table 53 Key Functional Ingredients in Fortified/Functional Milk: % Breakdown 2007-2012
Table 54 Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2007-2012
Table 55 Key Functional Ingredients in Fortified/Functional Spreadable Oils and Fats: % Breakdown 2007-2012
Table 56 Fortified/Functional Packaged Food NBO Company Shares 2008-2012
Table 57 Fortified/Functional Packaged Food NBO Brand Shares 2009-2012
Table 58 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 59 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 60 Sales of NH Beverages by Category: Value 2007-2012
Table 61 Sales of NH Beverages by Category: % Value Growth 2007-2012
Table 62 NH Beverages NBO Company Shares 2008-2012
Table 63 NH Beverages NBO Brand Shares 2009-2012
Table 64 Forecast Sales of NH Beverages by Category: Value 2012-2017
Table 65 Forecast Sales of NH Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 66 Sales of NH Packaged Food by Category: Value 2007-2012
Table 67 Sales of NH Packaged Food by Category: % Value Growth 2007-2012
Table 68 NH Packaged Food NBO Company Shares 2008-2012
Table 69 NH Packaged Food NBO Brand Shares 2009-2012
Table 70 Forecast Sales of NH Packaged Food by Category: Value 2012-2017
Table 71 Forecast Sales of NH Packaged Food by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 72 Sales of Organic Beverages by Category: Value 2007-2012
Table 73 Sales of Organic Beverages by Category: % Value Growth 2007-2012
Table 74 Organic Beverages NBO Company Shares 2008-2012
Table 75 Organic Beverages NBO Brand Shares 2009-2012
Table 76 Forecast Sales of Organic Beverages by Category: Value 2012-2017
Table 77 Forecast Sales of Organic Beverages by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 78 Sales of Organic Packaged Food by Category: Value 2007-2012
Table 79 Sales of Organic Packaged Food by Category: % Value Growth 2007-2012
Table 80 Organic Packaged Food NBO Company Shares 2008-2012
Table 81 Organic Packaged Food NBO Brand Shares 2009-2012
Table 82 Forecast Sales of Organic Packaged Food by Category: Value 2012-2017
Table 83 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2012-2017













Price: $ 1900.00

Related research categories

By sector: Health (in Soft drinks)

By market: Belgium (in Europe)