Grolsch, Koninklijke NV in Alcoholic Drinks (Netherlands)

Grolsch, Koninklijke NV in Alcoholic Drinks (Netherlands)

Published: July 2014
Publisher: Euromonitor International
Product ref: 217537
Pages: 2
Format: PDF
Delivery: Immediate download

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Grolsch is looking for ways to further secure its position in beer in the Netherlands. Its vision is to continue focusing solely on beer, and to try and increase its share in a market which has declining volume sales of beer. It sees opportunities in major music festivals in the Netherlands, such as Lowlands and Zwarte Cross. Here, it invests in connecting its name to these festivals, in addition to creating its own festival from 2012, called Grolsch Summer Sounds. Furthermore, it aims to...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $150.00

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