Grocery Retailers in Tunisia

Despite the acts of looting and vandalism that targeted the main modern grocery retailers, grocery retailers still saw an 8% current value growth – higher than in any other year of the review period. Nevertheless, Géant was closed from 14 January 2011 until 12 January 2012, after being entirely destroyed by fire. Other supermarkets, such as Magasin Général and Promogro, remained closed for some months due to strikes and acts of vandalism. Despite this, independent small grocers witnessed an...

Euromonitor International's Grocery Retailers in Tunisia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Modern Grocery Retailers, Traditional Grocery Retailers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Grocery Retailers market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Table of contents

Headlines
Trends
Traditional Vs Modern
Channel Formats
Chart 1 Modern Grocery Retailers: Carrefour Market, Nasria, Sfax
Chart 2 Modern Grocery Retailers: Carrefour Market, Nasria, Sfax
Chart 3 Modern Grocery Retailers: Carrefour Market, Nasria, Sfax
Chart 4 Traditional Grocery Retailers: Superette Ennour in Sfax
Competitive Landscape
Prospects
Channel Data
Table 1 Sales in Grocery Retailers by Category: Value 2006-2011
Table 2 Sales in Grocery Retailers by Category: % Value Growth 2006-2011
Table 3 Grocery Retailers Company Shares: % Value 2007-2011
Table 4 Grocery Retailers Brand Shares: % Value 2008-2011
Table 5 Forecast Sales in Grocery Retailers by Category: Value 2011-2016
Table 6 Forecast Sales in Grocery Retailers by Category: % Value Growth 2011-2016
Groupe Mabrouk in Retailing (tunisia)
Strategic Direction
Key Facts
Summary 1 Groupe Mabrouk (Géant): Key Facts
Summary 2 Groupe Mabrouk (Géant): Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Géant: Competitive Position 2011
Mercure Market in Retailing (tunisia)
Strategic Direction
Key Facts
Summary 4 Mercure Market: Key Facts
Summary 5 Mercure Market: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 6 Mercure Market: Competitive Position 2011
Promogro Tunisie SA in Retailing (tunisia)
Strategic Direction
Key Facts
Summary 7 Promogro Tunisie SA: Key Facts
Summary 8 Promogro Tunisie SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 9 Promogro Tunisie SA: Competitive Position 2011
Executive Summary
Retailing Continues To Grow, Despite Political Unrest
New Openings Save Retailing From A Real Crisis
Grocery Retailing Leads Value Growth
Local Players Gain Market Share
Forecast Remains Uncertain Due To Political Instability
Key Trends and Developments
the 14 January Revolution and the Economic Downturn
Government Regulation
Foreign Direct Investment
Demographic Changes
Revolution of 14 January 2011
Street Vendors and the Boom in Illegal Trade
Market Indicators
Table 7 Employment in Retailing 2006-2011
Market Data
Table 8 Sales in Retailing by Category: Value 2006-2011
Table 9 Sales in Retailing by Category: % Value Growth 2006-2011
Table 10 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 11 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 12 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 13 Retailing Company Shares: % Value 2007-2011
Table 14 Retailing Brand Shares: % Value 2008-2011
Table 15 Forecast Sales in Retailing by Category: Value 2011-2016
Table 16 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 17 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 18 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Cash and Carry
Definitions
Sources
Summary 10 Research Sources

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By market: Tunisia (in Africa)