Future of Wine Consumption in Austria, 2005–15

Synopsis
• Future of Wine Consumption in Austria, 2005 to 2015 is the result of ICD Research’s extensive market research covering the wine industry in Austria. It presents detailed data-driven analysis on wine consumption trends in Austria and historic and forecast wine consumption volumes at market and category level, as well as additional analysis on brand share, color, price and alcoholic strength segments.

• This report brings together ICD Research's modelling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify key competitors and target segments to account for wine sales overall and to know which categories and segments will be in the ascendency in the coming years.

Summary
This report is the result of ICD Research’s extensive market research covering wine consumption in Austria. It provides detailed historic and forecast data on the consumption of wine in Austria, covering market size, key categories and segments, wine type, color, price and country of origin. The report also includes an analysis of the macro business environment and drivers of the market in Austria.

Scope
This report covers the overall wine industry in Austria and its three product categories: Still Wine, Sparkling Wine and Fortified Wine.

Reasons To Buy
• This report provides highly granular detail on the wine industry in Austria. It acts as an authoritative guide for any marketer seeking to understand market trends, take the pulse of the market and understand its future direction.

• In order to produce this comprehensive report, extensive secondary research coupled with in-depth primary interviews with industry experts was conducted. This report allows marketers to devise and fine-tune their strategic and tactical plans.

• The report provides a complete review of the wine industry in Austria including insights on volume changes, brand dynamics and market share by country of origin along-with changes in product propositions such as premiumisation and wine color.

Key Highlights
The Wines market in Austria has declined at a CARC of X.X% in the last five year period, with a market value of US$XXX million in 2010. However, the market is projected to increase at a CAGR of X.X% reaching US$XXX million in 2015. During the historic period, Sparkling wine was the fastest growing category, while Still wine was the largest category in volume terms with XX% of market share in 2010.

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.3 Summary Methodology
2 Austria Wine Market Overview
2.1 Market Dynamics
2.2 Overall Wine Consumption, 2005–15
2.3 Wine Consumption by Category Overview
3 Austria Still Wine Market
3.1 Still Wine Market by Color
3.1.1 Market Dynamics by Color
3.1.2 Wine Consumption by Color Type
3.2 Still Wine Market by Price Segment
3.2.1 Market Dynamics by Price Segment
3.2.2 Wine Consumption by Price Segment
4 Austria Sparkling Wine Market
4.1 Sparkling Wine Consumption, 2005–15
5 Austria Fortified Wine Market
5.1 Market Dynamics & Volume Analysis
5.2 Fortified Wine by Category
5.2.1 Port Wine Consumption and Growth Dynamics
5.2.2 Sherry Consumption and Growth Dynamics
5.2.3 Vermouth Consumption and Growth Dynamics
6 Business Environment and Country Risk
6.1 Business Confidence
6.1.1 Economic Sentiment Indicator
6.2 FDI Inflows by Sector
6.3 Economic Performance
6.3.1 GDP at Constant Prices (Base Year 1999-2000)
6.3.2 GDP per Capita at Constant Prices (Base Year 1999-2000)
6.3.3 GDP Split by Key Segments
6.4 Inflation
6.4.1 Exchange Rate US$-EUR (Annual Average)
6.5 Infrastructure Quality and Availability
6.5.1 Transport – Total Airports
6.5.2 Transport – Highways and Railways
6.5.3 Transport - Passenger Car Penetration
6.5.4 Healthcare - Healthcare Expenditure Per Capita
6.5.5 Communication - Total Internet Subscribers
6.5.6 Communication - Broadband Internet Subscribers
6.5.7 Communication - Personal Computer penetration
6.5.8 Communication – Mobile Phone Penetration Rate
6.6 Labor Force
6.7 Demographic & Social Statistics
6.7.1 Annual Disposable Income
6.7.2 Annual Per Capita Disposable Income
6.7.3 Annual Consumer Expenditure on Food
6.7.4 Annual Per Capita Consumer Expenditure on Food
6.7.5 Urban and Rural Population
6.7.6 Population by Gender
6.7.7 Age Distribution – Total Population
6.7.8 No. of Households
6.8 Political and Social Risk
6.8.1 Political Stability
6.8.2 Terrorism Index
6.8.3 Transparency Index
7 Appendix
7.1 Methodology
7.2 Contact us
7.3 About ICD Research
7.4 Disclaimer

List of Tables
Table 1: ICD Research Wine Type/Category Definitions
Table 2: Austria Wine Market Dynamics: past and future growth rates (2005–10 & 2010–15) and future market size (US$m 2015), by category
Table 3: Austria Wine Consumption (Liters m) and Growth (year on year), 2005–15
Table 4: Austria Per-capita Wine Consumption (liters/head & year-on-year growth), 2005–15
Table 5: Austria Wine Consumption (Liters m), by Category, 2005–10
Table 6: Austria Wine Consumption (Liters m), by Category, 2010–15
Table 7: Austria Wine Consumption, Market Shares (% vol) by Category, 2005–15
Table 8: Austria Per-capita Wine Consumption (liters/head & year-on-year growth), 2005–15
Table 9: Austria Still Wine Market Dynamics: past and future growth rates (2005–10 & 2010–15) and future market size (US$m 2015), by color
Table 10: Austria Wine Consumption (Liters m), by color, 2005–10
Table 11: Austria Wine Consumption (Liters m), by color, 2010–15
Table 12: Austria Wine Consumption by color (% vol), 2005–15
Table 13: Austria Still Wine Market Dynamics: past and future growth rates (2005–10 & 2010–15) and future market size (US$m 2015), by category
Table 14: Austria Still Wine Consumption (Liters m), by price category, 2005–10
Table 15: Austria Still Wine Consumption (Liters m), by price category, 2010–15
Table 16: Austria Still Wine Consumption by price category (% vol), 2005–15
Table 17: Austria Sparkling Wine Consumption (Liters m) and Per-capita Wine Consumption liters/head), 2005–15
Table 18: Austria Fortified Wine Market Dynamics: past and future growth rates (2005–10 & 2010–15) and future market size (US$m 2015), by category
Table 19: Austria Fortified Wine Consumption (Liters m), 2005–15
Table 20: Austria Fortified Wine Consumption (Liters m), by category, 2005–10
Table 21: Austria Fortified Wine Consumption (Liters m), by category, 2010–15
Table 22: Austria Fortified Wine Consumption by category, (% vol), 2005–15
Table 23: Austria Port Wine Consumption (Liters m) and Growth (year on year), 2005–15
Table 24: Austria Sherry Wine Consumption (Liters m) and Growth (year on year), 2005–15
Table 25: Austria Vermouth Wine Consumption (Liters m) and Growth (year on year), 2005–15
Table 26:Austria Economic Sentiment Indicator, 2008-2010
Table 27:Austria FDI Inflows by Sector (US$ bn), 2003-09
Table 28:Austria GDP Value at Constant Prices (US$ bn), Base Year 1999-2000), 2003-2015
Table 29:Austria GDP Per Capita at Constant Prices (US$), 2003-2015
Table 30:Austria GDP Split by Key Segments (% of GDP), 2003 Vs 2009
Table 31:Austria Inflation (%), 2003-2015
Table 32:Austria Exchange Rate US$-EUR (Annual Average), 2005-10
Table 33:Passenger Car Penetration in the Austria (per 1000 people), 2003-15
Table 34:Per Capita Healthcare Expenditure in the Austria (US$), 2003-2015
Table 35:Internet Subscribers in the Austria (mn), 2003-2015
Table 36:Broadband Internet Subscribers in the Austria (mn), 2003-2015
Table 37:Personal Computer Usage in the Austria (per 100 people), 2003-2015
Table 38:Mobile Phone Penetration in the Austria (%), 2003-2015
Table 39:Size of Labor Force in the Austria (in 15-59 age group, mn), 2003-15
Table 40:Austria Annual Disposable Income (US$ bn), 2003-15
Table 41:Austria Annual Per Capita Disposable Income (US$), 2003-15
Table 42:Austria Consumer Expenditure on Food (US$ bn), 2003-15
Table 43:Austria Annual Per Capita Consumer Expenditure on Food, (US$) 2003-15
Table 44:Austria Urban and Rural Population (%), 2003-2015
Table 45:Austria Female and Male as % Population, 2003-2015
Table 46:Austria Age-wise Population Distribution (mn), 2003-15
Table 47:No. of Households (mn) in the Austria, 2003-15
Table 48: Austria Total Wine Consumption (Liters m), 2005–15
Table 49: Austria Total Wine Consumption (Liters m), 2005–15
Table 50: Austria Standard Wine Consumption (Liters m), 2005–10
Table 51: Austria Standard Wine Consumption (Liters m), 2010–15
Table 52: Austria Fortified Wine Consumption (Liters m), 2005–10
Table 53: Austria Fortified Wine Consumption (Liters m), 2010–15
Table 54: Austria Still Wine Consumption by Color (Liters m), 2005–10
Table 55: Austria Still Wine Consumption by Color (Liters m), 2010–15
Table 56: Austria Wine Consumption by Price Segment (Liters m), 2005–10
Table 57: Austria Wine Consumption by Price Segment (Liters m), 2010–15

List of Figures
Figure 1: Austria Wine Market Dynamics, By Category, 2005–15
Figure 2: Austria Wine Consumption (Liters m) and Growth (year on year), 2005–15
Figure 3: Austria Per-capita Wine Consumption (liters/head & year-on-year growth), 2005–15
Figure 4: Austria Wine Consumption (% vol), by Category, 2010
Figure 5: Austria Wine Consumption (Liters m) by Category, 2005–15
Figure 6: Austria Wine Consumption Market Shares (% vol) by Category, 2005–15
Figure 7: Austria Still Wine Consumption (Liters m) and Growth (year on year), 2005–15
Figure 8: Austria Still Wine Market Dynamics, by Color, 2005–15
Figure 9: Austria Still Wine Consumption (Liters m), by color 2005–15
Figure 10: Austria Wine Consumption by color (% vol), 2005–15
Figure 11: Austria - White Wine Consumption (Liters m) and Growth (year on year), 2005–15
Figure 12: Austria - Red Wine Consumption (Liters m) Growth (year on year), 2005–15
Figure 13: Austria - Rose Wine Consumption (Liters m) and Growth (year on year), 2005–15
Figure 14: Austria Wine Market Dynamics By Price Category, 2005–15
Figure 15: Austria Still Wine Consumption (Liters m), by price category, 2005–15
Figure 16: Austria Still Wine Consumption (Liters m), by price category, 2005–15
Figure 17: Austria Sparkling Wine Consumption (Liters m) and Growth (year on year), 2005–15
Figure 18: Austria Fortified Wine Market Dynamics, By Category, 2005–15
Figure 19: Austria Fortified Wine Consumption (Liters mm) and Growth (year on year), 2005–15
Figure 20: Austria Fortified Wine Consumption (Liters m) by category, 2005–15
Figure 21: Fortified Wine Consumption by category (% vol), 2005–15
Figure 22: Port Wine Consumption (Liters m) and Growth (year on year),, 2005–10
Figure 23: Sherry Consumption (Liters m, %) and Growth (year on year), 2005–10
Figure 24: Vermouth Consumption (Liters m) and Growth (year on year), 2005–10
Figure 25: Austria Economic Sentiment Indicator, 2008-10
Figure 26: Austria FDI Inflows by Sector (US$ bn), 2003-09
Figure 27: Austria GDP Value at Constant Prices (US$ bn), Base Year 1999-2000), 2003-2015
Figure 28: Austria GDP Per Capita at Constant Prices (US$), 2003-2015F
Figure 29: Austria GDP Split by Key Segments (% of GDP), 2003 Vs 2009
Figure 30: Austria Inflation (%), 2003-2015
Figure 31: Austria Exchange Rate US$-EUR (Annual Average), 2005-10
Figure 32: No. of Airports & Ports in the Austria, 2009
Figure 33: Length of Total Land Transportation System in the Austria, 2009
Figure 34: Passenger Car Penetration in the Austria (per 1000 people), 2003-15
Figure 35: Per Capita Healthcare Expenditure in the Austria (US$), 2003-2015
Figure 36: Internet Subscribers in the Austria (mn), 2003-2015
Figure 37: Broadband Internet Subscribers in the Austria (mn), 2003-2015
Figure 38: Personal Computer Usage in the Austria (per 100 people), 2003-2015
Figure 39: Mobile Phone Penetration in the Austria (%), 2003-2015
Figure 40: Size of Labor Force in the Austria (in 15-59 age group, mn), 2003-15
Figure 41: Austria Annual Disposable Income (US$ bn), 2003-15
Figure 42: Austria Annual Per Capita Disposable Income (US$), 2003-15
Figure 43: Austria Consumer Expenditure on Food (US$ bn), 2003-15
Figure 44: Austria Annual Per Capita Consumer Expenditure on Food, (US$) 2003-15
Figure 45: Austria Urban and Rural Population (%), 2003-2015
Figure 46: Austria Female and Male as % Population, 2003-2015
Figure 47: Austria Age-wise Population Distribution (%), 2003-15
Figure 48: No. of Households (mn) in the Austria, 2003-15F
Figure 49: Global Terrorism Heat Map, 2009
Figure 50: Austria Transparency Index, 2003-2009

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Austria (in Europe)